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parameter\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=97493\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:500:\"<p>Would you like to know how to delete URL parameters from Google Search Console (GSC)? Some URL parameters are harmful to your SEO. That&#8217;s because they can impact your website&#8217;s crawlability and indexability. This makes it harder for your content&#8230;</p>\nThe post <a href=\"https://aioseo.com/how-to-delete-url-parameters-from-google-search-console/\">How to Delete URL Parameters from Google Search Console (The Easy Way)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:14170:\"<p>Would you like to know how to delete URL parameters from <a href=\"https://aioseo.com/how-to-add-google-search-console-to-your-wordpress-website/\">Google Search Console (GSC)</a>?</p>\n\n\n\n<p>Some URL parameters are harmful to your SEO. That&#8217;s because they can impact your website&#8217;s crawlability and indexability. This makes it harder for your content to be discovered.</p>\n\n\n\n<p>In this article, we will show you how to delete URL parameters from Google Search Console. Doing so will help you improve your website’s SEO</p>\n\n\n\n<h2>What are URL Parameters?</h2>\n\n\n\n<p>URL parameters are elements added to the end of a web address. They are any part of a URL after and including a question mark (?), ampersand (&amp;), percentage sign (%), equals sign (=) or other attributes (markups) added to a URL. </p>\n\n\n\n<p>Here’s an example of a URL with a parameter:</p>\n\n\n\n<pre class=\"wp-block-code\"><code>https:&#47;&#47;www.example.com/?utm_source=twitter&amp;utm_medium=tweet&amp;utm_campaign=spring-sale</code></pre>\n\n\n\n<p>URL parameters are also known by many other names. Examples include query arguments/query args, query strings, URL query parameters, URL params and more.</p>\n\n\n\n<h3>What are URL Parameters Used For?</h3>\n\n\n\n<p>URL parameters have many different uses depending on their purpose. One of their primary use cases is to pass information to webmasters about a URL’s clicks. This helps them get valuable metrics about its performance. Other common uses include:</p>\n\n\n\n<ul><li><strong>Filtering</strong>: For example, filtering different product pages.</li><li><strong>Organizing</strong>: You can use URL parameters to organize content on a website. Organizing content into categories, for example.</li><li><strong>Tracking</strong>: Tracking parameters are useful for monitoring the performance of marketing campaign sources (especially for referral traffic). They also help attribute conversions.</li><li><strong>Search parameters</strong>: Often denoted by the letters “q” and “s,” search parameters help organize and return results for search queries.</li></ul>\n\n\n\n<h3>How to Find URL Parameter Spam in Google Search Console</h3>\n\n\n\n<p>Despite URL parameters being useful, there are some situations in which they aren&#8217;t. </p>\n\n\n\n<p>One of the most common is crawl spam.</p>\n\n\n\n<p>Crawl spam happens when users and search engines perform certain actions on your site. These actions can result in parameters being added to URLs which can impact your overall crawl quota. </p>\n\n\n\n<p>The screenshot below shows an example of URL parameters as you would see them in Google Search Console Coverage report.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"719\" height=\"496\" src=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-gsc-screenshot-edit-2.png\" alt=\"You can use Google Search Console to discover the URL parameters on your site.\" class=\"wp-image-98032\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-gsc-screenshot-edit-2.png 719w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-gsc-screenshot-edit-2-300x207.png 300w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-gsc-screenshot-edit-2-600x414.png 600w\" sizes=\"(max-width: 719px) 100vw, 719px\" /></figure></div>\n\n\n\n<p>Besides search engines and legitimate users, URL parameters can also be created by malicious agents. This happens when a bad actor wants to overload your site with meaningless URLs.</p>\n\n\n\n<p>Unfortunately, all these types of URL parameters can quickly inflate the number of URLs associated with your site. This results in crawl and indexing issues. When this happens, it leads to poor discoverability on search engines, and it can result in less organic traffic to your site.</p>\n\n\n\n<p>Whether it&#8217;s URL parameters you created or those that are out of your control, managing them is critical for your SEO success. </p>\n\n\n\n<h3>Why Delete URL Parameters From Google Search Console?</h3>\n\n\n\n<p>Despite being useful for some, URL parameters can cause problems for SEOs and webmasters. That’s why you must be careful to only use them on pages that benefit from them. This is because URL parameters can lead to: </p>\n\n\n\n<ul><li>Duplicate content</li><li>Dilute search rankings (due to keyword cannibalization)</li><li>Wasted crawl budget </li></ul>\n\n\n\n<p>As you can see, URL parameters can cause major SEO problems. Therefore, you may want to delete those that don’t add value to your and your users&#8217; experience.&nbsp;Doing so will <a href=\"https://aioseo.com/seo-checklist/\">boost your SEO</a>.</p>\n\n\n\n<h2>How to Delete URL Parameters the Easy Way in WordPress</h2>\n\n\n\n<p>Now that you know the pros and cons of URL parameters, the next step is to manage them in a smart way.</p>\n\n\n\n<p>How do you do that?</p>\n\n\n\n<h3>Step 1: Install AIOSEO</h3>\n\n\n\n<p>The first thing you need to do to manage URL parameters and improve WordPress SEO is to install and activate the <a href=\"https://aioseo.com/pricing/\">AIOSEO plugin</a>. All in One SEO is the best WordPress SEO plugin used by over 3 million smart website owners to help improve search rankings.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noopener\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful tool that makes it easy to delete URL parameters from Google Search Console.\" class=\"wp-image-96547\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure></div>\n\n\n\n<p>AIOSEO comes with all the powerful features that you need to set up your SEO settings the right way. For example, it can help you easily deal with URL parameter spam along with many other SEO growth tools.</p>\n\n\n\n<p>For more information on how to install and activate AIOSEO, <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" title=\"Installing All in One SEO Pro\">check out our installation guide</a>.</p>\n\n\n\n<p>Once you have activated AIOSEO on your WordPress website, you can easily fix the URL parameter problem by using the powerful <a href=\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/\">Crawl Cleanup feature</a>. </p>\n\n\n\n<p>Crawl Cleanup enables users to delete URL parameters safely and mitigates the risk of breaking your site while doing so.</p>\n\n\n\n<h3>Step 2: Activate Crawl Cleanup In AIOSEO</h3>\n\n\n\n<p>To activate Crawl Cleanup in AIOSEO, simply head over to <strong>AIOSEO » Search Appearance</strong> menu, and then go to the Advanced Tab.</p>\n\n\n\n<p>Under the <strong>Advanced</strong> tab, scroll down to the bottom until you find the <strong>Crawl Cleanup</strong> toggle.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://lh6.googleusercontent.com/e9VeiXKfSJZeBCw-00FZqA2sx02nPU5k31sHTo9gXskhPzkBjt6cTE21gcgatXKaNNXg_pM1qU4yoP3_G752-ayZc_MMoQVHCOKcE1aoTFICKIoQsmCmgw5yeT7A6DdOR-9mQpGsqoiMg2jOag\" alt=\"\"/></figure>\n\n\n\n<p>When to switch the toggle to activate Crawl Cleanup, you’ll be presented with options for managing your URL parameters. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"205\" src=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-activate-crawl-cleanup.png\" alt=\"Crawl Cleanup gives you more control over your URL parameters.\" class=\"wp-image-97499\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-activate-crawl-cleanup.png 700w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-activate-crawl-cleanup-300x88.png 300w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-activate-crawl-cleanup-600x176.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>You need to select the option to Remove Query Args and toggle it to Yes. </p>\n\n\n\n<p>AIOSEO will also recommend removing individual RSS feed and other various feed types by default because they all impact your coverage report.</p>\n\n\n\n<h3>Step 3: Determine the Parameters You Need</h3>\n\n\n\n<p>The next step in deleting URL parameters from Google Search Console is to determine the parameters you want to delete. Remember, URL parameters should only be used when they serve a function.</p>\n\n\n\n<p>Unfortunately, during the life of a web page, so many parameters can be added that sometimes outlive their purpose. For example, if you switch from using session IDs to cookies, tracking parameters become redundant.</p>\n\n\n\n<p>Again, the bulk of unnecessary URL parameters that can bog down your site aren&#8217;t the ones you create. It&#8217;s mostly those that arise from user and search engine activity on your site. </p>\n\n\n\n<p>That’s why you must audit your URLs to check for unnecessary parameters.</p>\n\n\n\n<p>A few tools you can use for this include Screaming Frog and Google Analytics, among others. Use these tools to filter your URLs by searching for those with the “?” attribute.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"496\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-ga-report.png\" alt=\"Tools like Google Analytics can help you identify unnecessary URL parameters on your website.\" class=\"wp-image-97536\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-ga-report.png 496w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-ga-report-300x212.png 300w\" sizes=\"(max-width: 496px) 100vw, 496px\" /></figure></div>\n\n\n\n<p>Once done, you can download a CSV file of all the URLs with parameters. Go through your list and determine those you should delete.&nbsp;</p>\n\n\n\n<h3>Step 4: Allow the URL Parameters You Need</h3>\n\n\n\n<p>Armed with your list of useful (and unnecessary) URL parameters, you can now go on to delete the unwanted ones. To do this, simply add the parameters you want to allow in the <strong>Allow Query Args</strong> field:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"860\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-allow-query-args.png\" alt=\"AIOSEO enables you to easily delete URL parameters.\" class=\"wp-image-97502\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-allow-query-args.png 860w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-allow-query-args-300x122.png 300w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-allow-query-args-768x313.png 768w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-allow-query-args-600x244.png 600w\" sizes=\"100vw\" /></figure></div>\n\n\n\n<p>Once you’ve added all the URL parameters you need, click <strong>Save Changes</strong>. Crawl Cleanup will then delete all other unlisted parameters on your site. </p>\n\n\n\n<p><strong>Note:</strong> Although AIOSEO settings will fix the issue immediately, it will take anywhere from 1 week to a couple of months for the changes to reflect in your Google Search Console depending on how large your website is. However you should be able to see weekly progress inside your Google Search console.</p>\n\n\n\n<p>Deleting unnecessary URL parameters will result in better crawling and indexing of your website. It will also lead to more accurate reports on Google Search Console. As a result, you&#8217;ll have a clearer picture of your website’s performance.</p>\n\n\n\n<p>Ultimately, deleting unnecessary URL parameters <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\">boosts your SEO</a>. This is because your essential pages will stand a better chance of being indexed and ranked.</p>\n\n\n\n<p>Besides deleting URL parameters, Crawl Cleanup can also help you control your RSS feeds. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"591\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-rss-feeds.png\" alt=\"Crawl Cleanup also helps you manage your RSS feeds much better.\" class=\"wp-image-97542\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-rss-feeds.png 591w, https://aioseo.com/wp-content/uploads/2022/06/delete-url-parameters-rss-feeds-300x178.png 300w\" sizes=\"(max-width: 591px) 100vw, 591px\" /></figure></div>\n\n\n\n<p>We hope this article helped you delete unnecessary URL parameters from Google Search Console and fix other crawl spam issues in WordPress.</p>\n\n\n\n<p>You have made a great decision to start using AIOSEO to improve your rankings. We highly recommend that you check out our other powerful features such as <a href=\"https://aioseo.com/features/internal-link-assistant/\" title=\"Link Assistant\">Link Assistant</a> to automate your internal linking efforts, our <a href=\"https://aioseo.com/features/redirection-manager/\" title=\"Redirection Manager\">Redirection manager</a> for fixing 404 errors, as well as our advanced sitemap and schema tools.</p>\n\n\n\n<p>If you found this article helpful, then please subscribe to our <a href=\"https://www.youtube.com/c/AIOSEO\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube Channel</a>. You’ll find many more helpful tutorials there. You can also follow us on <a href=\"https://twitter.com/aioseopack\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter</a>, <a href=\"https://www.linkedin.com/company/76569804/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">LinkedIn</a>, or <a href=\"https://m.facebook.com/aioseopack/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Facebook</a> to stay in the loop.</p>The post <a href=\"https://aioseo.com/how-to-delete-url-parameters-from-google-search-console/\">How to Delete URL Parameters from Google Search Console (The Easy Way)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"https://aioseo.com/how-to-delete-url-parameters-from-google-search-console/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:91:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:50:\"The Ultimate Link Building Guide You Need for 2022\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:102:\"https://aioseo.com/link-building-guide/?utm_source=rss&utm_medium=rss&utm_campaign=link-building-guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"https://aioseo.com/link-building-guide/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 07 Jun 2022 13:28:12 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:7:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:14:\"internal links\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:14:\"Link Assistant\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:13:\"link building\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:19:\"link building guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:6;a:5:{s:4:\"data\";s:18:\"link building tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=96539\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:432:\"<p>Want to know the best link building strategies that can help boost your search engine optimization (SEO)? Link building is a critical element of effective SEO you should treat as an essential part of your overall digital marketing strategy. This&#8230;</p>\nThe post <a href=\"https://aioseo.com/link-building-guide/\">The Ultimate Link Building Guide You Need for 2022</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:34072:\"<p>Want to know the best link building strategies that can help boost your search engine optimization (SEO)?</p>\n\n\n\n<p>Link building is a critical element of effective SEO you should treat as an essential part of your overall digital marketing strategy.</p>\n\n\n\n<p>This is especially important as links are considered one of the <a href=\"https://moz.com/blog/2021-links-ranking-correlation-study\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">top-ranking factors</a> on most search engines. </p>\n\n\n\n<p>Need more proof?</p>\n\n\n\n<p>Check out our post on <a href=\"https://aioseo.com/link-building-statistics/\" target=\"_blank\" rel=\"noreferrer noopener\">link building statistics</a>.</p>\n\n\n\n<h2>What is Link Building in SEO?</h2>\n\n\n\n<p>Link building refers to the actions taken to increase the number and quality of hyperlinks to a webpage. This is done to increase the search engine rankings of that page and the website as a whole. The more quality links a page has, the more authority it has. Other benefits of link building include:</p>\n\n\n\n<ul><li><a href=\"https://aioseo.com/10-methods-to-generate-organic-traffic/\" target=\"_blank\" rel=\"noreferrer noopener\">Drive organic traffic</a></li><li>Boost brand awareness</li><li>Enhance your user experience (UX)</li></ul>\n\n\n\n<p>That’s why we’ve compiled this link building guide — to help you build strategic and relevant links that will result in some major SEO wins. </p>\n\n\n\n<h2>Understanding the Different Types of Links</h2>\n\n\n\n<p>Before we dive into our top link building strategies, let’s briefly look at the different types of links you should know as you build your links.</p>\n\n\n\n<h3>Internal Links</h3>\n\n\n\n<p>Internal links are links from one page on your site to another (or vice versa). These are usually underrated but play a massive role in SEO. For example, internal links help:</p>\n\n\n\n<ul><li>Users and search engines find content on your site.</li><li>Spread link equity (PageRank) from one page to another, boosting your website&#8217;s domain authority (DA).</li><li>Define your site architecture.</li></ul>\n\n\n\n<p>Because of their importance, being strategic in your internal link building is crucial.</p>\n\n\n\n<h3>Outbound External Links</h3>\n\n\n\n<p>Outbound external links (outbound links) refer to those links from your website to other websites. These are mostly used to add context to content by pointing readers to a resource that delves deeper into a particular topic. On the SEO front, they help add credibility to your content and make it authoritative. This is essential to meeting <a href=\"https://aioseo.com/what-is-google-eat/\" target=\"_blank\" rel=\"noreferrer noopener\">Google’s E-A-T standards</a> for high-performing content.</p>\n\n\n\n<h3>Inbound External Links (Backlinks)</h3>\n\n\n\n<p>Inbound External links, also known as backlinks, are links from another site pointing to your site. These are considered the most valuable types of links as they are a vote of confidence in your content, both to search engines and users. As a result, the more high-quality backlinks you build, the higher your chances of ranking top on search engine results pages (SERPs).</p>\n\n\n\n<h3>What about Nofollow and Dofollow Links?</h3>\n\n\n\n<p>&nbsp;You’ll have to understand the difference between nofollow and dofollow links as you build outbound links to and from your site. You also have to know when to use each.&nbsp;</p>\n\n\n\n<p>So what’s the difference between nofollow links and dofollow links?</p>\n\n\n\n<p>Technically, there’s no such thing as a dofollow link. By default, all links are dofollow unless otherwise changed. This means search engines will follow them unless you add a rel=nofollow attribute. As long as you don’t add the rel=nofollow attribute to an external outbound link, search engines will consider it a vote of confidence from you. The reverse is also true.</p>\n\n\n\n<p>What about nofollow links?</p>\n\n\n\n<p>A nofollow link is a link with the rel=nofollow attribute. Because of that attribute, it does not pass any link equity. </p>\n\n\n\n<p>For more on dofollow and nofollow links, <a href=\"https://aioseo.com/nofollow-vs-dofollow-links/\" target=\"_blank\" rel=\"noreferrer noopener\">check out this guide</a>.</p>\n\n\n\n<p>With that out of the way, let’s quickly dive into our business of the day — link building strategies you can use to boost your SEO.</p>\n\n\n\n<h2>How to Strategically Build Internal Links</h2>\n\n\n\n<p>Internal links should probably be the first type of links you should focus on as you work on your website’s content and SEO.&nbsp;</p>\n\n\n\n<p>How do you make link building easier?</p>\n\n\n\n<h3>Automate with a Tool Like Link Assistant</h3>\n\n\n\n<p>Building internal links is fairly easy if you have a few pages on your site. However, manually keeping track of your content and internal links becomes a Herculean task as your website grows. This is where powerful SEO tools like <a href=\"https://aioseo.com/\" target=\"_blank\" rel=\"noreferrer noopener\">AIOSEO</a> come to the rescue.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful tool that can help with link building.\" class=\"wp-image-96547\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/06/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>AIOSEO is a top-rated SEO plugin designed to help you DIY many aspects of your technical and on-page SEO. Technical SEO examples include <a href=\"https://aioseo.com/features/breadcrumbs/\" target=\"_blank\" rel=\"noreferrer noopener\">implementing breadcrumbs</a>, creating sitemaps, etc. It also helps with most on-page SEO elements like <a href=\"https://aioseo.com/features/image-seo/\" target=\"_blank\" rel=\"noreferrer noopener\">image SEO</a> and gives you a score of how well optimized your content is. You also get <a href=\"https://aioseo.com/features/indexnow/\" target=\"_blank\" rel=\"noreferrer noopener\">IndexNow</a> which enables immediate indexing of new and updated content on browsers that support the IndexNow protocol.</p>\n\n\n\n<p>Don&#8217;t have AIOSEO yet?</p>\n\n\n\n<p>There’s no better time than now. So go ahead and <a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\">download the plugin here</a>.</p>\n\n\n\n<p>What does AIOSEO have to do with building internal links?</p>\n\n\n\n<p>One of AIOSEO’s much-loved features is a feature called <a href=\"https://aioseo.com/features/internal-link-assistant/\" target=\"_blank\" rel=\"noreferrer noopener\">Link Assistant</a>. It’s a powerful feature that enables users to <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" target=\"_blank\" rel=\"noreferrer noopener\">quickly create internal links</a> with just a few clicks.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"381\" src=\"https://aioseo.com/wp-content/uploads/2022/01/link-assistant-2.png\" alt=\"Link Assistant is a powerful link building tool that helps you easily build internal links.\" class=\"wp-image-70919\" srcset=\"https://aioseo.com/wp-content/uploads/2022/01/link-assistant-2.png 700w, https://aioseo.com/wp-content/uploads/2022/01/link-assistant-2-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/01/link-assistant-2-600x327.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Link Assistant gives you suggestions of links you can add to your posts, including the anchor text. It also helps you easily identify orphaned posts so you can add links to them. The best part is that you don’t even have to open the post you’re adding links to and the one you’re linking to.&nbsp;</p>\n\n\n\n<p>Another advantage of using Link Assistant to build your internal links is that you can accept all link suggestions at once or choose to accept them individually. Whichever way you opt for, Link Assistant speeds up your internal link building and makes it much easier.</p>\n\n\n\n<p><a href=\"https://aioseo.com/how-to-use-link-assistant-to-optimize-your-internal-linking-strategy/\" target=\"_blank\" rel=\"noreferrer noopener\">Optimizing your internal links</a> is much easier when using Link Assistant.</p>\n\n\n\n<h3>Determine Your Ideal Website Structure</h3>\n\n\n\n<p>One internal link building best practice to follow is to determine your <a href=\"https://blog.hubspot.com/marketing/website-architecture\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">site architecture</a> beforehand. This simply means how your website is organized. Proper site architecture results in the optimal layout of information and provides for a positive (UX). In addition, this makes your site easily accessible to users and search engines.</p>\n\n\n\n<p>How do you create the best site architecture for your website?</p>\n\n\n\n<p>A few tips for doing that include:</p>\n\n\n\n<ul><li>Keep your top-level navigation simple.</li><li>Use a simple URL structure.</li><li><a href=\"https://aioseo.com/breadcrumb-navigation-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">Use breadcrumbs</a> to make navigating back and forth easier.</li></ul>\n\n\n\n<p>Understanding your site architecture is essential in helping you know how to strategically link to important pieces of content on your site.</p>\n\n\n\n<p>And this brings us to the next point.</p>\n\n\n\n<h3>Identify Your Pillar Content and Build Clusters Around It</h3>\n\n\n\n<p>Another critical element of building internal links is to identify the pillar content on your site. Pillar content refers to the most critical content on your site that covers a topic extensively. You can then create separate pieces that cover each main point in-depth. These are called child pages, and you can create links from child pages to pillar pages and vice versa. You can also create links between child pages. These result in clusters around your pillar post.</p>\n\n\n\n<p>Why is this internal linking strategy important?</p>\n\n\n\n<p>Some of the most important reasons include:</p>\n\n\n\n<ul><li>Helps search engines better understand what your website is about, resulting in <a href=\"https://aioseo.com/index-your-website-on-google/\" target=\"_blank\" rel=\"noreferrer noopener\">better indexing</a>.</li><li>It’s essential to building authority.</li><li>Improves UX as users can easily find more information on a particular topic.</li><li>Improves the quality of your content.</li><li>Makes content planning and creation easier and faster.</li></ul>\n\n\n\n<p>All these result in a boost in SEO as it results in you ranking for more keywords. And with Google favoring authoritative content pieces, especially for <a href=\"https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2021/11/02/what-you-should-know-about-ymyl-in-seo/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YMYL websites and pages</a>.</p>\n\n\n\n<h3>Ensure Your Links are Contextual</h3>\n\n\n\n<p>Every time you create a new post, you should link it to all other posts on your site, right?</p>\n\n\n\n<p>A big no!</p>\n\n\n\n<p>Proper internal linking requires that your links be contextual. This means every link you create must be to a topically relevant page.</p>\n\n\n\n<p>That&#8217;s called is contextual linking.</p>\n\n\n\n<p>Link building should never be random. It must be strategic. A huge part of that involves ensuring that you link to pages that add value to your content. Doing so will result in a well-organized website that search engines can easily index. It also leads to a website users can easily navigate.</p>\n\n\n\n<h3>Careful with Anchor Text</h3>\n\n\n\n<p>As you build your internal links, you’ll have to be careful about your anchor text.</p>\n\n\n\n<p>What is anchor text?</p>\n\n\n\n<p>Anchor text is the clickable text in a hyperlink. <a href=\"https://aioseo.com/seo-tutorial/\" target=\"_blank\" rel=\"noreferrer noopener\">Like this</a>, for example.  Here&#8217;s a better example of good anchor text usage:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"182\" src=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-anchor-text.png\" alt=\"Pay careful attention to anchor text when building links.\" class=\"wp-image-96567\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-anchor-text.png 700w, https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-anchor-text-300x78.png 300w, https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-anchor-text-600x156.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>The keywords in your anchor text are vital as they help search engines and users know what to expect after clicking the link. For this reason, you must carefully craft your anchor text. Examples of how to do so include:</p>\n\n\n\n<ul><li><strong>Be descriptive</strong>: Your anchor text must describe the topic your link leads to.</li><li><strong>Must be natural</strong>: Don’t force links into your content by twisting the anchor text to accommodate the post you want to link to. Place your internal links naturally into your content so that it both flows and adds context.&nbsp;</li><li><strong>Avoid clickbait</strong>: As much as you may want readers to click on your link, avoid using click-baity anchor text. This is anchor text that promises something readers won&#8217;t find when they follow the hyperlink.</li></ul>\n\n\n\n<p>Also, avoid optimizing your anchor text by using your focus keyword in every hyperlink. Doing so can lead to you being penalized.&nbsp;</p>\n\n\n\n<h2>Building Backlinks&nbsp;</h2>\n\n\n\n<p>Of the three main types of links to build on your site, backlinks probably impact your ranking the most. However, not all backlinks are created equal, so it’s not a matter of getting as many of them as possible. Instead, you must build quality backlinks that are relevant to your niche. This will increase your chances of ranking well on SERPs and driving more organic traffic to your site.</p>\n\n\n\n<p>However, in a competitive niche, the number of links pointing to your page must be high to ensure your content ranks well. This will help increase your page authority, thereby boosting your SEO.</p>\n\n\n\n<p>How do you build many quality backlinks?</p>\n\n\n\n<p>Here are some white hat techniques anyone can implement, even beginners.</p>\n\n\n\n<h3>Publish High-quality Content</h3>\n\n\n\n<p>One of the best ways to build backlinks organically is to publish high-quality content. Publishers are always looking for quality content to link to enhance theirs. Therefore, investing in great content should be central to your content marketing strategy. Not only does it help you establish yourself as an authority, but it also helps you with organic link building. Examples of this type of content include long-form guides, how-to articles, and expert interviews, among others.</p>\n\n\n\n<p>Besides quality, you should also ensure that most of your content is evergreen content. This means timeless content. Creating evergreen content will result in that piece of content attracting backlinks for as long as it’s live.</p>\n\n\n\n<h3>Create Link Magnets</h3>\n\n\n\n<p>Everyone loves linking to helpful resources in their content. That’s why one of the best ways to build high-quality backlinks is to create link magnets. These are any types of content that other publishers will want to link to organically. Some examples of link magnets include:</p>\n\n\n\n<ul><li><strong>Industry research</strong>: This is one of the best backlink magnets, as every publisher looks for proof to validate a point they make in their content. Unique industry research does just that. As a result, people will link to it.&nbsp;</li><li><strong>Stats posts</strong>: Like industry research, statistics posts attract a lot of backlinks as they help validate content.&nbsp;</li><li><strong>Case studies</strong>: Because they help readers see how a product or principle works in real life, case studies are another linkable asset you should create.</li><li><strong>Tools and cheat sheets</strong>: Creating resources that people can use to solve a problem is another excellent way of attracting backlinks. Website owners or admins will link to these to add value to their content.</li><li><strong>Infographics</strong>: This content type is popular for presenting content simply and visually.</li></ul>\n\n\n\n<p>The type of link magnet you create depends on your target audience and what they deem valuable content.</p>\n\n\n\n<h3>Have a Guest Posting Strategy</h3>\n\n\n\n<p>Guest posting is another fantastic link-building tactic you should employ when building backlinks. Guest posting refers to the practice of creating content to have it published on a site other than yours. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"304\" src=\"https://aioseo.com/wp-content/uploads/2022/05/drive-organic-traffic-guest-post-1.png\" alt=\"Guest posting is a fantastic way of building backlinks and driving organic traffic to your site.\" class=\"wp-image-91672\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/drive-organic-traffic-guest-post-1.png 700w, https://aioseo.com/wp-content/uploads/2022/05/drive-organic-traffic-guest-post-1-300x130.png 300w, https://aioseo.com/wp-content/uploads/2022/05/drive-organic-traffic-guest-post-1-600x261.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Most publications will allow you to link back to your site in the content itself and the author bio. A few tips for running an effective guest posting campaign include:</p>\n\n\n\n<ul><li>Target relevant sites</li><li>Guest post on high-quality sites</li><li>Create super helpful content</li></ul>\n\n\n\n<p>If you do this, you will earn a backlink from each site you publish on. It will also result in referral traffic from those sites, a boost in brand awareness, and more. That’s why guest posting must be a deliberate part of your digital marketing strategy.</p>\n\n\n\n<h3>Conduct Link Building Outreach Campaigns</h3>\n\n\n\n<p>Outreach campaigns are another powerful link building technique to add to your bag of tricks.&nbsp;</p>\n\n\n\n<p>What is a link building outreach campaign?</p>\n\n\n\n<p>Link building outreach campaigns are the practice of reaching out to publishers to obtain a backlink. However, with so many requests for backlinks, a simple ask won&#8217;t be enough. To help improve your chances of building high-quality backlinks through outreach campaigns:</p>\n\n\n\n<h4>Check Your Competitors&#8217; Backlink Profile</h4>\n\n\n\n<p>One of the best places to start when designing a link building outreach strategy is to check out your competitors. Use tools like <a href=\"https://aioseo.com/recommends/ahrefs/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Ahrefs</a>, <a href=\"https://aioseo.com/recommends/semrush/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Semrush</a>, and others to see who’s linking to them. These make good targets as it shows they can link to you too.&nbsp;</p>\n\n\n\n<h4>Craft a Compelling Pitch</h4>\n\n\n\n<p>When pitching sites for backlinks, don’t send generic emails. Craft a unique and compelling pitch that offers value. If the publisher can see that giving you a backlink will also benefit them, the chances of you getting the backlink are higher.</p>\n\n\n\n<p>Also, remember to personalize each pitch for the recipient and their audience. Even if you’re using a template, take time to tailor it to the website you’re targeting. You’ll have to research each website, contact person, and audience to pull this off. Doing so will help personalize everything from the subject line to the content to the offer.</p>\n\n\n\n<h4>Only Reach Out to Relevant High Authority Sites</h4>\n\n\n\n<p>Search engines are smart. They can tell whether a link is relevant to your topic, niche or industry or not. If it’s not, it won’t count when ranking your site. That’s why building irrelevant links is a waste of time, effort, and resources.</p>\n\n\n\n<p>To get the most out of your link building campaign, always target relevant sites.</p>\n\n\n\n<p>Besides relevance, aim for authority sites. These are sites that have a high domain authority (DA) on Ahrefs or domain rating (DR) on Moz. The higher a site’s DA or DR, the more impact a backlink from it has on your ranking.</p>\n\n\n\n<p>While all this may seem like a daunting task, it’s pretty easy if you use the <a href=\"https://www.isitwp.com/top-tools-link-building-get-quality-backlinks/\" target=\"_blank\" rel=\"noreferrer noopener\">right link building tools</a>.</p>\n\n\n\n<h3>Build Broken Links</h3>\n\n\n\n<p>Building broken links (also known as link reclamation) is similar to the link building outreach approach discussed above.&nbsp;</p>\n\n\n\n<p>Broken link building is the practice of searching for dead links on other sites in your niche. The purpose of this is to pitch a replacement link from your site, thereby earning you a backlink. Don’t worry. This isn’t as difficult as it sounds, especially if you use the right <a href=\"https://www.wpbeginner.com/showcase/best-backlink-checker-tools-compared/\" target=\"_blank\" rel=\"noreferrer noopener\">backlink checker tools</a>.</p>\n\n\n\n<p>A few tips to help you leverage this link building strategy include:</p>\n\n\n\n<h4>Look for Competitors’ Broken Pages</h4>\n\n\n\n<p>Using tools like Ahrefs, conduct a <a href=\"https://aioseo.com/how-to-do-an-seo-competitor-analysis/\" target=\"_blank\" rel=\"noreferrer noopener\">competitor analysis</a>. Look for competitors&#8217; pages with broken links that have external links pointing to them. Because a website is a living document, you’ll likely find these as content is usually deleted, moved, or replaced. If they forget to redirect them, this results in 404 pages. Every site that linked to this page would benefit from a replacement link.</p>\n\n\n\n<p>FYI, if you want to find and fix 404 errors on your site, AIOSEO can help you do that. This is all thanks to our <a href=\"https://aioseo.com/features/redirection-manager/\" target=\"_blank\" rel=\"noreferrer noopener\">Redirection Manager</a>. To get started, go to the Redirects tab in your AIOSEO settings. If it’s your first time using this feature, you’ll be asked to enable redirects.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"378\" src=\"https://aioseo.com/wp-content/uploads/2022/01/how-to-move-a-wordpress-website-to-a-new-domain-redirect-1.png\" alt=\"AIOSEO\'s Redirection Manager can help you find and fix 404 errors on your site.\" class=\"wp-image-70171\" srcset=\"https://aioseo.com/wp-content/uploads/2022/01/how-to-move-a-wordpress-website-to-a-new-domain-redirect-1.png 700w, https://aioseo.com/wp-content/uploads/2022/01/how-to-move-a-wordpress-website-to-a-new-domain-redirect-1-300x162.png 300w, https://aioseo.com/wp-content/uploads/2022/01/how-to-move-a-wordpress-website-to-a-new-domain-redirect-1-600x324.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Once redirects are enabled, the next step is to enable 404 logs. AIOSEO will start logging 404 errors on your site when you do this. For more information on how to do all this, check out our guide to <a href=\"https://aioseo.com/how-to-easily-find-and-fix-404-errors-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">finding and fixing 404 errors</a>.</p>\n\n\n\n<h4>Find Relevant Pages You can Replace</h4>\n\n\n\n<p>Sift through the list of broken pages to find those in line with the topics you cover. Once you have found these pages, you have two options:</p>\n\n\n\n<ul><li>Recreate a better version. This involves creating new content tailored to the page you want to obtain a backlink from.</li><li>Find a replacement page on your site. If you have a similar page, simply pitch that instead of creating a new resource.</li></ul>\n\n\n\n<p>Either way, you must have a replacement resource to pitch.&nbsp;</p>\n\n\n\n<h4>Vet the Opportunities and Pitch</h4>\n\n\n\n<p>Once you’ve compiled a list of broken competitor pages and the sites that linked to them, the next step is to vet your opportunities. The main criterion to use here is the quality of links pointing to the broken page. If the links are of good quality, then, by all means, pursue them. To do so, you must pitch your resource to the websites that have linked to your competitors’ broken pages.</p>\n\n\n\n<p>The advantage of this strategy is that no one wants to link to a broken page, as it’s not good for SEO and UX. As a result, most publishers would gladly accept your offer.</p>\n\n\n\n<p><strong>Note</strong>: you can also use this strategy for outdated content, not just broken links.&nbsp;</p>\n\n\n\n<h3>Create Expert Roundup Posts</h3>\n\n\n\n<p>Expert roundup posts are another fantastic opportunity to build high-quality links to your site. One reason for this is that roundups are excellent ego bait. People love sharing about themselves, their businesses, and their strategies. As a result, they’ll gladly participate in your roundup. And when they do, chances of linking back to that post are pretty high. For best results:</p>\n\n\n\n<ul><li>Research influencers and experts in your niche</li><li>Check if they link back to similar resources</li><li>Reach out to those that actively participate in expert roundup posts</li></ul>\n\n\n\n<p>Creating roundup posts is an excellent way of building relationships with other bloggers, influencers, and subject matter experts (SMEs) in your space. These are relationships that can prove invaluable in future link building campaigns.</p>\n\n\n\n<p>Another variation of this tactic would be to pitch your blog posts to publications that curate weekly or monthly roundups of the best articles on a particular subject. One of the easiest ways to find such publications is to use Google. To do this, use the “intitle:” or “inurl:” search parameters together with the phrase “link roundup.” Here’s an example of the results you’ll get:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"462\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-roundup-posts-1.png\" alt=\"Performing a search with parameters such as &quot;inurl&quot; will help you find websites that publish roundup posts.\" class=\"wp-image-96743\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-roundup-posts-1.png 462w, https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-roundup-posts-1-300x227.png 300w\" sizes=\"(max-width: 462px) 100vw, 462px\" /></figure></div>\n\n\n\n<p>Reach out to publications that publish roundups that feature your type of content and pitch your best content.&nbsp;</p>\n\n\n\n<h3>Leverage Barnacle SEO</h3>\n\n\n\n<p>Barnacle SEO is a link building strategy that takes advantage of the authority of top-ranking websites for highly competitive keywords. Like a barnacle, you attach your website to these larger websites (whales) and leverage their authority to rank for your focus keywords.&nbsp;</p>\n\n\n\n<p>A few ways to leverage this tactic include:</p>\n\n\n\n<ul><li>Get featured on partnership pages</li><li>List your business on business directories</li><li>Publish on social media platforms like LinkedIn, Facebook, and Quora</li><li>Get listed on review sites</li><li>Guest blogging and roundup posts</li><li>Leverage publishing platforms like Medium, Business2Community, Wikipedia, etc.</li></ul>\n\n\n\n<p>For this strategy to work, make sure the sites you’re targeting are not direct competitors. You also need to target relevant sites that attract visitors that fit your target audience’s profile.</p>\n\n\n\n<h3>Avoid Toxic Links</h3>\n\n\n\n<p>Not all backlinks are good links. Some are toxic links that can negatively impact your SEO. Two classic examples of these are:</p>\n\n\n\n<ul><li><strong>PBNs</strong>: Public blog networks (PBNs) are a network of websites created with the sole purpose of linking out to other websites to boost SEO. Because these are unnatural links, they’re not a recommended way of getting backlinks. Also, most have low-quality links.</li><li><strong>Paid links</strong>: Buying links is a practice that is frowned upon by search engines. If you have paid links on your site and they are discovered, you could get penalized. As a result, your rankings will take a dip.</li></ul>\n\n\n\n<p>To avoid unnatural links, carefully audit all your links regularly to ensure you have a healthy backlink profile. If you find spammy sites linking to yours, <a href=\"https://support.google.com/webmasters/answer/2648487?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">disavow them in Google Search Console</a> immediately. Unnatural links are usually a sign of black hat SEO tactics. While these may bring you fast results, you may pay dearly down the road, especially when Google rolls out an update clamping down on such tactics.</p>\n\n\n\n<h2>Building Outbound External Links</h2>\n\n\n\n<p>Now that we’ve covered internal and inbound links, let’s quickly look at how to build outbound links strategically.&nbsp;</p>\n\n\n\n<p>Remember, linking to another website is a vote of confidence from you. It’s also a great way to boost your content’s authority. That’s why you must carefully build your outbound external links. Some tips to help you do so include:</p>\n\n\n\n<h3>Choose Your Sites Carefully</h3>\n\n\n\n<p>When linking externally, make sure to link to reputable and trustworthy sources. Linking to disreputable sources will result in you losing credibility. It may also result in poor rankings.&nbsp;</p>\n\n\n\n<p>Another thing to consider as you link to a source is whether or not that site is the original publisher of the fact or stat you’re sending readers to. This ensures 100% credibility. If you can’t find the original source, your next best bet is to link to a reputable source that cites the fact. If you go that route, it’s advisable to use a nofollow tag, so search engines don’t associate the site with your content. If you&#8217;re an AIOSEO user, this is easy to do. Simply add your link and set it to &#8220;nofollow&#8221; as shown below.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"432\" height=\"350\" src=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-add-no-follow-1.png\" alt=\"Adding a nofollow tag is easy with AIOSEO.\" class=\"wp-image-96742\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-add-no-follow-1.png 432w, https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-add-no-follow-1-300x243.png 300w\" sizes=\"(max-width: 432px) 100vw, 432px\" /></figure></div>\n\n\n\n<h3>Use Proper Anchor Text</h3>\n\n\n\n<p>Your anchor text is important as it helps both users and search engines know what to expect behind the link. That’s why you must make yours as descriptive as possible. Avoid anchor text like “click here” and its variants.&nbsp;</p>\n\n\n\n<h3>Only Use Helpful Links</h3>\n\n\n\n<p>Before you add an external link, consider whether it’s useful to readers or not. Don’t just link to add external outbound links to your content.</p>\n\n\n\n<p>If you only add links to game the algorithm, you’ll end up with a page that doesn’t offer a positive user experience. As a result, you’ll lose your readers.</p>\n\n\n\n<h3>Don’t Link to Competitors</h3>\n\n\n\n<p>While this may seem obvious, it still needs to be stated — don’t link to your competitors. Doing so will be detrimental to your SEO and business. Instead, look for research articles and sources that aren’t your direct competitors.</p>\n\n\n\n<h3>Make Sure You Set Your Link to Open In Another Tab</h3>\n\n\n\n<p>When you add an external outbound link to your piece of content, always make sure it opens in a new tab. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"352\" src=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-open-link-in-new-tab.png\" alt=\"Setting links to opemn in a new tab is a link building best practice to follow.\" class=\"wp-image-96564\" srcset=\"https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-open-link-in-new-tab.png 700w, https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-open-link-in-new-tab-300x151.png 300w, https://aioseo.com/wp-content/uploads/2022/06/link-build-ng-strategies-open-link-in-new-tab-600x302.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Doing this gives users more control of the experience as they can easily navigate between your site and the external one you directed them to. It’s also good practice, resulting in readers staying on your site longer. In addition, this helps you improve important SEO metrics like dwell time, time spent on page, and more.</p>\n\n\n\n<h2>Link Building Takes Effort and Careful Planning, But It’s a Must</h2>\n\n\n\n<p>If you want to rank well on search engines, you must include link building in your overall <a href=\"https://aioseo.com/seo-tutorial/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO strategy</a>. With links being the fabric of the internet, they play a huge role in how your website ranks. Using the tips above, you can get your link building strategy underway and get your website ranking well.</p>\n\n\n\n<p>Remember, when it comes to internal linking, you won’t get a better tool than AIOSEO. Not only can you build your internal links fast, but you can also do it at scale. Besides link building, you’ll need to work on your technical and on-page SEO. These are elements AIOSEO can help you with as well.</p>\n\n\n\n<p>So, if you haven’t yet, go ahead and <a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\">download AIOSEO here</a>.</p>The post <a href=\"https://aioseo.com/link-building-guide/\">The Ultimate Link Building Guide You Need for 2022</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"https://aioseo.com/link-building-guide/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"4\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"Migrating From Yoast SEO to All in One SEO (2 Simple Steps)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:148:\"https://aioseo.com/migrating-from-yoast-seo-to-all-in-one-seo/?utm_source=rss&utm_medium=rss&utm_campaign=migrating-from-yoast-seo-to-all-in-one-seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://aioseo.com/migrating-from-yoast-seo-to-all-in-one-seo/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 02 Jun 2022 13:13:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:9:\"Tutorials\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:38:\"how to switch from yoast to all in one\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:42:\"how to switch from yoast to all in one seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:34:\"is it okay to change an seo plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:38:\"migrating from yoast to all in one seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=32267\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:460:\"<p>Do you want to know how to migrate your SEO settings from Yoast SEO to All in One SEO? Migrating to AlOSEO will help take your SEO efforts to the next level. In this post, we\'ll show you how to switch from Yoast to All in One SEO in 2 simple steps.</p>\nThe post <a href=\"https://aioseo.com/migrating-from-yoast-seo-to-all-in-one-seo/\">Migrating From Yoast SEO to All in One SEO (2 Simple Steps)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:19485:\"<p>Do you want to know how to migrate your SEO settings from Yoast SEO to All in One SEO?&nbsp;It’s super easy!</p>\n\n\n\n<p>But before anything else, we want to wish you a warm welcome! We’re happy to have you join our family. We’re also excited for you since migrating to All in One SEO (AIOSEO) will help take your SEO efforts to the next level.</p>\n\n\n\n<p>In this post, we&#8217;ll show you how to switch from Yoast to All in One SEO in 2 simple steps. And don&#8217;t worry, we promise you won’t lose any of your valuable SEO data. We know how hard you’ve worked to get to where you are&#8230;&nbsp;</p>\n\n\n\n<p>&#8230;and fortunately, it’s about to get even better!</p>\n\n\n\n<p>But first, you may be wondering if it’s okay to change an SEO plugin and what will happen to all your data? We’ll put your worries to rest next.</p>\n\n\n\n<h2>Is It Okay to Change an SEO Plugin?</h2>\n\n\n\n<p>It’s definitely okay to change an SEO plugin, and it won’t hurt your rankings in search engines.</p>\n\n\n\n<p>As long as you migrate your prior SEO settings to AIOSEO, nothing will be lost. You can rest assured that AIOSEO will import all your metadata, such as SEO titles, meta descriptions, keywords, etc.</p>\n\n\n\n<p>You won’t have to write them all over again and go through the hassle of updating all your web pages.&nbsp;</p>\n\n\n\n<p>In fact, it only takes 2 simple steps to do this using AIOSEO. And if you’re currently using Rank Math instead of Yoast, the same steps work for that plugin as well.&nbsp;</p>\n\n\n\n<p>That said, let’s take a look at how to switch from Yoast to All in One SEO next.&nbsp;</p>\n\n\n\n<h2>Migrating From Yoast SEO to All in One SEO</h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com\"><img width=\"730\" height=\"447\" src=\"https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage.png\" alt=\"The best WordPress SEO plugin, All in One SEO\" class=\"wp-image-26967\" srcset=\"https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage.png 730w, https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage-300x184.png 300w, https://aioseo.com/wp-content/uploads/2021/02/all-in-one-seo-homepage-600x367.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>Are you ready to boost your SEO with the <a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Pricing\">#1 most powerful WordPress SEO plugin</a>? We can feel your excitement!</p>\n\n\n\n<p>For you who don&#8217;t know, AIOSEO is the original WordPress SEO plugin and is used by over 3,000,000+ professionals all around the world.</p>\n\n\n\n<p>With AIOSEO, you’ll get access to all the advanced SEO tools you need to optimize your site to rank high in search engines and drive more traffic.&nbsp;</p>\n\n\n\n<p>Here are a few of AIOSEO’s powerful SEO tools and features:</p>\n\n\n\n<ul><li><strong>Smart XML Sitemaps</strong> — automatically generate a <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress XML sitemap</a>, <a href=\"https://aioseo.com/how-to-create-a-video-sitemap-in-wordpress\" target=\"_blank\" rel=\"noreferrer noopener\">video sitemap</a>, or <a href=\"https://aioseo.com/submit-your-site-to-google-news/\" target=\"_blank\" rel=\"noreferrer noopener\">news sitemap</a> to notify all search engines and Google News of any new updates.</li><li><strong>TruSEO On-Page Analysis</strong>  — get an in-depth analysis of your on-page optimization and an actionable checklist that helps you to unlock maximum traffic with each page.</li><li><strong>WooCommerce SEO </strong>— get access to advanced eCommerce SEO features to optimize product pages, product categories, and more.</li><li><strong>Local SEO</strong> — boost rankings for all your Business Listings, and get featured in <a href=\"https://aioseo.com/a-complete-local-seo-checklist\" target=\"_blank\" rel=\"noreferrer noopener\">Google’s Knowledge Panel and Google Maps</a>.</li><li><strong>Custom User Roles</strong>  — custom user roles allow you to manage access to important SEO features without handing over control of your website.</li></ul>\n\n\n\n<p>These are just a few of the awesome SEO tools and features you’re about to discover and get access to.</p>\n\n\n\n<p>Alright, let’s get started!</p>\n\n\n\n<h3>Easily Import Your SEO Settings Using the Setup Wizard&nbsp;(Takes Less than 10 Minutes)</h3>\n\n\n\n<p>The easiest way to import your SEO data to AIOSEO is simply by <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" target=\"_blank\" rel=\"noreferrer noopener\">installing and activating AIOSEO</a> and launching the <strong>Setup Wizard</strong>.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"433\" src=\"https://aioseo.com/wp-content/uploads/2021/03/aioseo-setup-wizard.png\" alt=\"Welcome to the AIOSEO setup wizard\" class=\"wp-image-32269\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/aioseo-setup-wizard.png 730w, https://aioseo.com/wp-content/uploads/2021/03/aioseo-setup-wizard-300x178.png 300w, https://aioseo.com/wp-content/uploads/2021/03/aioseo-setup-wizard-600x356.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>As soon as you click on the <strong>Let’s Get Started</strong> button, it’ll take you to a new window where you can import your SEO settings.</p>\n\n\n\n<p>AIOSEO will automatically detect the SEO plugin you’re using, and ask you to select it.&nbsp;&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"476\" src=\"https://aioseo.com/wp-content/uploads/2021/03/importing-seo-data-from-yoast-to-all-in-one-seo.png\" alt=\"Migrating from Yoast SEO to All in One SEO - import data from your current plugins\" class=\"wp-image-32270\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/importing-seo-data-from-yoast-to-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/03/importing-seo-data-from-yoast-to-all-in-one-seo-300x196.png 300w, https://aioseo.com/wp-content/uploads/2021/03/importing-seo-data-from-yoast-to-all-in-one-seo-600x391.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>As you can see, it has detected that you&#8217;re currently using Yoast SEO. Next, click on the <strong>Import Data and Continue</strong> button.&nbsp;</p>\n\n\n\n<p>Now, continue the Setup Wizard’s remaining 5 steps to configure your website settings, and that’s it!</p>\n\n\n\n<p>AIOSEO will automatically import your prior SEO settings, and you can go ahead and deactivate and delete Yoast SEO.</p>\n\n\n\n<p>However, if you rather use the Import/Export settings to migrate your SEO data from Yoast to All in One SEO, we’ll show you how to do that next.</p>\n\n\n\n<h3>Importing Your SEO Settings Using the Import/Export Settings&nbsp;</h3>\n\n\n\n<p>To get started, click on the <strong>Tools</strong> section in the <strong>All in One SEO</strong> menu, and then click on the <strong>Import/Export</strong> tab.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"497\" src=\"https://aioseo.com/wp-content/uploads/2021/03/import-export-screen-in-all-in-one-seo.png\" alt=\"Import/export settings in All in One SEO\" class=\"wp-image-32272\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/import-export-screen-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/03/import-export-screen-in-all-in-one-seo-300x204.png 300w, https://aioseo.com/wp-content/uploads/2021/03/import-export-screen-in-all-in-one-seo-600x408.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>In the <strong>Import Settings From Other Plugins</strong> section, click on the drop-down menu and select the plugin you want to import your SEO settings from.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"504\" src=\"https://aioseo.com/wp-content/uploads/2021/03/importing-seo-settings-from-other-plugins-in-aioseo.png\" alt=\"Choose a plugin to import SEO data directly into AIOSEO\" class=\"wp-image-32273\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/importing-seo-settings-from-other-plugins-in-aioseo.png 730w, https://aioseo.com/wp-content/uploads/2021/03/importing-seo-settings-from-other-plugins-in-aioseo-300x207.png 300w, https://aioseo.com/wp-content/uploads/2021/03/importing-seo-settings-from-other-plugins-in-aioseo-600x414.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Then, it will ask you to select the settings that you want to import, and once you&#8217;ve made your selection, you click on the<strong> Import</strong> button.</p>\n\n\n\n<p>In addition, you’ll have the option to do a backup of the AIOSEO settings, which is good if you want to export your new SEO settings to another website. Just click on the <strong>Create Backup</strong> button, and AIOSEO will create and save a backup of your settings.</p>\n\n\n\n<h3>Exporting Your SEO Settings&nbsp;</h3>\n\n\n\n<p>Exporting your SEO settings is super easy when using AIOSEO’s&nbsp;<strong>Export Settings</strong>. Simply mark the checkboxes with the data you want to export.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"702\" height=\"823\" src=\"https://aioseo.com/wp-content/uploads/2021/03/export-seo-settings-in-all-in-one-seo.png\" alt=\"Exporting your SEO settings in All in One SEO\" class=\"wp-image-32275\" srcset=\"https://aioseo.com/wp-content/uploads/2021/03/export-seo-settings-in-all-in-one-seo.png 702w, https://aioseo.com/wp-content/uploads/2021/03/export-seo-settings-in-all-in-one-seo-256x300.png 256w, https://aioseo.com/wp-content/uploads/2021/03/export-seo-settings-in-all-in-one-seo-600x703.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>After you’ve marked all your settings, just click on the <strong>Export Settings</strong> button in the bottom left corner, and it’ll generate a file containing all your SEO data.</p>\n\n\n\n<p>That’s all!</p>\n\n\n\n<h2>Migrating from Yoast SEO to All in One SEO: FAQs</h2>\n\n\n\n<p>You&#8217;ve seen how easy it is to migrate from Yoast SEO to AIOSEO. But you probably have some questions regarding the move. Here are six of the most commonly asked questions we&#8217;ve received from users who&#8217;ve reached out to our support team:</p>\n\n\n\n<h3>1. Does AIOSEO have a canonical URL option for Woocommerce products like Yoast does?</h3>\n\n\n\n<p>By default, AIOSEO outputs canonical links for WooCommerce products. Moreover, you can specify your own canonical URL for any item of content. You can find this setting by editing your content and scrolling down to the&nbsp;<strong>AIOSEO Settings</strong>&nbsp;section and clicking on the&nbsp;<strong>Advanced</strong>&nbsp;tab.</p>\n\n\n\n<h3>2. I use the Yoast SEO free plugin. Do I need to remove it before installing AIOSEO? Will any of my Yoast SEO settings be preserved when I install AIOSEO?</h3>\n\n\n\n<p>Yes, you will need to deactivate the Yoast SEO plugin&nbsp;<strong>once you&#8217;ve activated</strong>&nbsp;All in One SEO because activating two SEO plugins at the same time can cause critical SEO issues.&nbsp;</p>\n\n\n\n<p>You can import your settings and SEO data from Yoast SEO by going to&nbsp;<strong>All in One SEO &gt; Tools &gt; Import/Export &gt; Import Settings From Other Plugins</strong>. All of your Yoast settings will get migrated to All in One SEO.</p>\n\n\n\n<p>We have an article on <a href=\"http://- https://aioseo.com/docs/importing-settings-from-other-plugins/\" target=\"_blank\" rel=\"noreferrer noopener\">how to do this here</a>. </p>\n\n\n\n<h3>3. I have a multi-location business, and I’m thinking of switching from Yoast to AIOSEO. Does your Local Business SEO feature support multi-location businesses?</h3>\n\n\n\n<p>Yes, AIOSEO Pro supports multiple locations for the Local Business SEO feature. If you have a multi-location business, AIOSEO can help you get those different locations listed in local search results.</p>\n\n\n\n<p>Our Local Business SEO add-on outputs structured data markup. This is a type of code (known as&nbsp;<a target=\"_blank\" href=\"http://schema.org/\" rel=\"noreferrer noopener\">Schema.org</a>) that provides search engines with detailed information about your business&#8217;s multiple locations.</p>\n\n\n\n<p>Search engines may use this code to display rich results in some cases. These may include information such as your address, phone and email contact information, opening hours, and other useful information.</p>\n\n\n\n<p>We have covered this in our documentation here:</p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-aioseo wp-block-embed-aioseo\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"DntPD01h5F\"><a href=\"https://aioseo.com/docs/local-business-seo-for-multiple-locations/\">Local Business SEO for Multiple Locations</a></blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" title=\"&#8220;Local Business SEO for Multiple Locations&#8221; &#8212; AIOSEO\" src=\"https://aioseo.com/docs/local-business-seo-for-multiple-locations/embed/#?secret=BdQKwmOXZU#?secret=DntPD01h5F\" data-secret=\"DntPD01h5F\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"></iframe>\n</div></figure>\n\n\n\n<h3>4. I’m using WordPress version 4.9.18 and the Yoast SEO plugin. I can’t update WordPress because of custom work and compatibility problems but I want to migrate to AIOSEO. Is it compatible with older versions of WordPress?</h3>\n\n\n\n<p>All in One SEO Pro is fully compatible with WordPress 4.9 or later.</p>\n\n\n\n<p>Here are the minimum requirements for AIOSEO Pro :</p>\n\n\n\n<ul><li>WordPress version 4.9 or later</li><li>PHP version 5.4 or later</li><li>All in One SEO is compatible with PHP up to and including version 8.0.</li></ul>\n\n\n\n<p>So you can safely purchase and install All in One SEO Pro on your site, and that should not cause any issues.</p>\n\n\n\n<p>Moreover, you can easily migrate all your existing data from Yoast to All in One SEO Pro by following this documentation:</p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-aioseo wp-block-embed-aioseo\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"i1G2utaJUh\"><a href=\"https://aioseo.com/docs/importing-settings-from-other-plugins/\">Importing Settings From Other Plugins</a></blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" title=\"&#8220;Importing Settings From Other Plugins&#8221; &#8212; AIOSEO\" src=\"https://aioseo.com/docs/importing-settings-from-other-plugins/embed/#?secret=kB8M7qAaPp#?secret=i1G2utaJUh\" data-secret=\"i1G2utaJUh\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"></iframe>\n</div></figure>\n\n\n\n<h3>5. How does AIOSEO compare to Yoast? If I have Yoast should I remove it or can both run together or is that overkill?</h3>\n\n\n\n<p>There are many differences between Yoast and AIOSEO. Here are several articles which compare the two.</p>\n\n\n\n<p>You will find that AIOSEO offers more features to improve your search ranking.</p>\n\n\n\n<p>Since the answer is comprehensive, feel free to read the articles below. They&#8217;ll help shed more light on some of the features that make AIOSEO stand out from Yoast:</p>\n\n\n\n<ul><li><a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/#yoast-seo-vs-all-in-one-seo-which-is-best\" target=\"_blank\" rel=\"noreferrer noopener\">Yoast SEO vs All in One SEO: Which Is Best?</a></li><li><a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/#seo-audit-checklist\" target=\"_blank\" rel=\"noreferrer noopener\">SEO Audit Checklist</a></li><li><a href=\"https://aioseo.com/features/indexnow/\" target=\"_blank\" rel=\"noreferrer noopener\">IndexNow</a></li><li><a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/#additional-seo-tools-and-features\" target=\"_blank\" rel=\"noreferrer noopener\">Additional SEO Tools and Features</a></li><li><a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/#paid-plans-and-pricing\" target=\"_blank\" rel=\"noreferrer noopener\">Paid Plans and Pricing</a></li><li><a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/#yoast-seo-vs-all-in-one-seo-support\" target=\"_blank\" rel=\"noreferrer noopener\">Yoast SEO vs All in One SEO Support</a></li></ul>\n\n\n\n<p>If you decide to go with AIOSEO, we don&#8217;t recommend running Yoast simultaneously. This is primarily because activating two SEO plugins can cause critical SEO issues, as both the plugins will output their own meta tags. This will lead to duplicate metadata.</p>\n\n\n\n<h3>6. I want to take advantage of Google’s Structured data, Google’s Knowledge Graph and some features like Yoast Local. I’m a Yoast user but find the plugin to be too expensive for me and want to switch to AIOSEO. Can AIOSEO help me with this?</h3>\n\n\n\n<p>Yes, our plugin adds Schema structured data markup for Google Knowledge Graph and articles, breadcrumbs and local business SEO. You can get more information&nbsp;<a href=\"https://semperplugins.com/documentation/adding-schema-org-markup-for-rich-snippets\" target=\"_blank\" rel=\"noreferrer noopener\">in this document</a>.</p>\n\n\n\n<h2>Ready to Make the Switch From Yoast to AIOSEO?</h2>\n\n\n\n<p>We hope this helped you understand how to migrate your SEO settings from Yoast SEO to All in One SEO. You will now have access to all the advanced and powerful SEO tools you need to drive more organic traffic to your website and improve rankings in search engines.</p>\n\n\n\n<p>Now that you&#8217;ve joined our awesome AIOSEO family, you may also want to check out more ways to improve your SEO in our <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Ultimate WordPress SEO Guide: Optimize Your Site in 2021\">ultimate WordPress SEO guide</a> and <a href=\"https://aioseo.com/a-complete-local-seo-checklist/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"A Complete Local SEO Checklist: 10 Tips to Improve Rankings\">local SEO checklist</a>. </p>\n\n\n\n<p>Wait! Don’t leave without your special gift&#8230;</p>\n\n\n\n<p>&#8230;get going super fast with our <a href=\"https://aioseo.com/seo-hacks-to-grow-your-traffic\" target=\"_blank\" rel=\"noreferrer noopener\">30 SEO hacks guaranteed to grow your traffic</a>. These quick and simple hacks will help you optimize your website like a pro in no time.</p>\n\n\n\n<p>For instance, it shows you how to use AIOSEO’s unique SEO Audit Checklist feature, which analyzes your site’s SEO score and gives recommendations on how to improve your SEO to reach 1st-page rankings on Google.&nbsp;</p>\n\n\n\n<p><a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Pricing\">Get started with AIOSEO today</a>, and you’ll be very happy you did!</p>\n\n\n\n<div class=\"wp-container-62a939e30c103 wp-block-buttons\">\n<div class=\"wp-block-button u-pl0\"><a class=\"wp-block-button__link has-theme-background-color has-text-color has-background\" href=\"https://aioseo.com/pricing/\" style=\"background-color:#009966\" rel=\"\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-background-color\">Get Started with AIOSEO Today!</mark></a></div>\n</div>The post <a href=\"https://aioseo.com/migrating-from-yoast-seo-to-all-in-one-seo/\">Migrating From Yoast SEO to All in One SEO (2 Simple Steps)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"https://aioseo.com/migrating-from-yoast-seo-to-all-in-one-seo/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"9\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:79:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"The ABCs of WordPress Website Maintenance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:130:\"https://aioseo.com/abc-of-wordpress-site-maintenance/?utm_source=rss&utm_medium=rss&utm_campaign=abc-of-wordpress-site-maintenance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"https://aioseo.com/abc-of-wordpress-site-maintenance/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 31 May 2022 13:02:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:19:\"Website maintenance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:21:\"WordPress maintenance\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:25:\"http://aioseo.com/?p=2365\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:459:\"<p>Looking for some WordPress website maintenance tips to help ensure good site health? Without adequate maintenance, your site may be vulnerable to security issues such as malware attacks; spam; slow page loading speeds; and the risk of long-term unreliability. Regular&#8230;</p>\nThe post <a href=\"https://aioseo.com/abc-of-wordpress-site-maintenance/\">The ABCs of WordPress Website Maintenance</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:32038:\"<p>Looking for some WordPress website maintenance tips to help ensure good site health?</p>\n\n\n\n<p>Without adequate maintenance, your site may be vulnerable to security issues such as malware attacks; spam; slow page loading speeds; and the risk of long-term unreliability. Regular maintenance also enables you to spot problems early before they develop into something more complex and unfixable, and to avoid common system mishaps and failures.</p>\n\n\n\n<p>This article will highlight different ways to ensure that your site is well maintained so it keeps performing optimally. Proper WordPress website maintenance is should also be an essential element of every <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO strategy</a>. </p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Note</strong>:&nbsp;You must, at the very least, have admin access to your dashboard in order to&nbsp;install the necessary plugins and make the required changes to properly maintain your site.</p>\n</div>\n\n\n\n<h2>WordPress Website Maintenance Tips Every Site Owner Should Follow</h2>\n\n\n\n<p>Think of your WordPress site as a machine — it needs regular maintenance to ensure that it runs optimally. Here&#8217;s a list of things you must regularly do to ensure your site operates at its optimum level.</p>\n\n\n\n<h3>Create Backups of Your Site</h3>\n\n\n\n<p>Before making any changes to your site, you need to ensure that all of your data&nbsp;is backed up securely. Backing up data is often overlooked but nonetheless&nbsp;a necessary precaution to avoid common misfortunes. Think of this as a safety net to protect all of the&nbsp;hard work and money you invested in your site. Whilst it may seem burdensome at the time, you will thank yourself later for having taken the time to do it properly.</p>\n\n\n\n<p>There are a number of ways in which you can securely back up your data. One of the easiest ways is to use&nbsp;one of the many quality backup plugins (free and paid) available in the WordPress Plugin Directory. <a href=\"https://aioseo.com/recommends/backwpup/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">BackWPup</a> and <a href=\"https://wordpress.org/plugins/vaultpress/\" target=\"_blank\" rel=\"noopener noreferrer\">VaultPress</a> are both&nbsp;popular and reliable plugins, but our preference goes to <a href=\"https://aioseo.com/recommends/backupbuddy/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">BackupBuddy</a> from our friends over at iThemes.</p>\n\n\n\n<div class=\"wp-block-image wp-image-2951\"><figure class=\"aligncenter\"><img width=\"1024\" height=\"512\" src=\"https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-1024x512.png\" alt=\"Scheduling database or complete backups is as easy as a few clicks, but BackupBuddy does require a paid license.\" class=\"wp-image-2951\" srcset=\"https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-1024x512.png 1024w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-600x300.png 600w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-300x150.png 300w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-768x384.png 768w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-500x250.png 500w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-100x50.png 100w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-150x75.png 150w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-200x100.png 200w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-450x225.png 450w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule-900x450.png 900w, https://aioseo.com/wp-content/uploads/2016/07/backupbuddy-schedule.png 1069w\" sizes=\"100vw\" /></figure></div>\n\n\n\n<p>The best&nbsp;way to ensure&nbsp;that your data is safely stored is to have&nbsp;automated (scheduled) backups in place. You can automate backups with any of the aforementioned plugins. Yet even with automated backups, you should&nbsp;perform regular testing to ensure that your data is actually being backed up&nbsp;properly.</p>\n\n\n\n<p>In addition to multiple backups, keep your backup files&nbsp;in different places. There are many offsite storage destinations that you can use for free. However, the easiest solution is to use a <a href=\"https://aioseo.com/best-wordpress-backup-plugins/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress backup plugin</a>. These make backing up your site easy and safe. It also makes for a seamless process.</p>\n\n\n\n<p>Always remember that <span style=\"font-weight: bold;\">a full&nbsp;backup is what actually matters</span>. So what constitutes a full backup?</p>\n\n\n\n<p><span style=\"font-weight: bold;\">(1)</span> Your MySQL database (blog posts, pages, comments and&nbsp;your admin preferences)</p>\n\n\n\n<p><span style=\"font-weight: bold;\">(2)</span> Your files (themes, plugins, media, scripts and anything else that adds functionality and structure to your site).&nbsp;That means that in the event&nbsp;you lose your site – knock on wood – you can restore&nbsp;the full backup and you&#8217;ll be good to go.</p>\n\n\n\n<p>Backing up data&nbsp;is an essential step in&nbsp;the entire maintenance process, so do make sure that you take it seriously.</p>\n\n\n\n<h3>Enable Maintenance Mode for Major Maintenance Work</h3>\n\n\n\n<p>One aspect of WordPress maintenance you can’t avoid is <a href=\"https://aioseo.com/how-to-put-your-wordpress-site-in-maintenance-mode/\">putting your site in maintenance mode</a>. WordPress maintenance mode refers to the status you put your website in when making significant changes. This is especially if those changes can potentially break your site or result in a bad experience for users. Putting your site in maintenance mode usually means disabling some functions or blocking some pages.&nbsp;</p>\n\n\n\n<p>While this may sound like a daunting endeavor, it isn’t. There are many plugins available that can help you put your site in maintenance mode. Two of the best are SeedProd and WP Maintenance Mode.&nbsp;</p>\n\n\n\n<h4>Enabling Maintenance Mode Using SeedProd</h4>\n\n\n\n<p><a href=\"https://aioseo.com/recommends/seedprod/\" target=\"_blank\" rel=\"noreferrer noopener\">SeedProd</a> is a no-code plugin that’s easy to use yet powerful enough for users of all expertise levels.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"662\" height=\"442\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-seedprod.jpeg\" alt=\"If you want to know how to put your WordPress site in maintenance mode the easy way, SeedProd is it.\" class=\"wp-image-95618\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-seedprod.jpeg 662w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-seedprod-300x200.jpeg 300w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-seedprod-600x401.jpeg 600w\" sizes=\"(max-width: 662px) 100vw, 662px\" /></figure></div>\n\n\n\n<p>Some of the significant advantages SeedProd offers include:</p>\n\n\n\n<ul><li>Highly customizable</li><li>Custom logo or background</li><li>Email sign up form</li><li>Social sharing buttons</li><li>Countdown timer</li></ul>\n\n\n\n<p>You can also configure your maintenance mode so that users can still access important parts of your site. With SeedProd, maintenance mode doesn’t mean closing down shop.</p>\n\n\n\n<p>We strongly advise you&nbsp;to take your website offline during maintenance. Taking it offline will prevent poor&nbsp;user experience (which is vital to SEO, among other factors).</p>\n\n\n\n<h4>Enabling Maintenance Mode Using WP Maintenance Mode</h4>\n\n\n\n<p><a href=\"https://wordpress.org/plugins/wp-maintenance-mode/\" target=\"_blank\" rel=\"noopener noreferrer\">WP Maintenance Mode</a>&nbsp;is a straightforward, free plugin that notifies site visitors when your site is temporarily offline due to maintenance.&nbsp;There are a variety of other plugins that may give you more flexibility in terms of customization. Simply type in “Coming Soon” or “Maintenance Mode” in the search box of the plugin directory&nbsp;and you will&nbsp;see a range of other options that allow you to customize the look of your site in offline mode.</p>\n\n\n\n<div class=\"wp-block-image wp-image-2952 size-large\"><figure class=\"aligncenter\"><img width=\"1024\" height=\"683\" src=\"https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-1024x683.png\" alt=\"A clean, simple maintenance page notifies your visitors of your ongoing changes.\" class=\"wp-image-2952\" srcset=\"https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-1024x683.png 1024w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-600x400.png 600w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-300x200.png 300w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-768x512.png 768w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-375x250.png 375w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-100x67.png 100w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-150x100.png 150w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-200x133.png 200w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-450x300.png 450w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode-900x600.png 900w, https://aioseo.com/wp-content/uploads/2016/07/maintenance-mode.png 1200w\" sizes=\"100vw\" /></figure></div>\n\n\n\n<p>You could also clone&nbsp;your&nbsp;site to create&nbsp;a test site or local site, allowing you to test updates and&nbsp;changes while your live site is still accessible to users &amp; customers.</p>\n\n\n\n<h3>Take Care of Your Links</h3>\n\n\n\n<p>Links play a huge role in how users experience your website. It also impacts how search engines crawl and index your content.</p>\n\n\n\n<p>That&#8217;s why it&#8217;s important to ensure that all links work properly.</p>\n\n\n\n<p>As your website grows, this can be quite a daunting task. That&#8217;s because you have to:</p>\n\n\n\n<ul><li>Finding broken links</li><li>Building internal links </li></ul>\n\n\n\n<p>This is where SEO plugins like AIOSEO come in handy. For one, the plugin makes <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" target=\"_blank\" rel=\"noreferrer noopener\">building internal links fast and easy</a>. It also helps you easily manage your <a href=\"https://aioseo.com/how-to-check-site-health/\" target=\"_blank\" rel=\"noreferrer noopener\">website&#8217;s health</a>, among other things. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"335\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-site-health-1.png\" alt=\"AIOSEO is a powerful tool that can help you maintain your site\'s health.\" class=\"wp-image-95630\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-site-health-1.png 700w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-site-health-1-300x144.png 300w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-site-health-1-600x287.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>AIOSEO is more than just an SEO plugin. It&#8217;s a powerful SEO toolkit that enables users (even those with no technical knowledge) to DIY most of their SEO. That includes most aspects of on-page SEO, off-page SEO, and technical SEO.</p>\n\n\n\n<h4>Finding and Fixing Broken Links</h4>\n\n\n\n<p>Finding and <a href=\"https://aioseo.com/how-to-easily-find-and-fix-404-errors-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">fixing broken links</a> is super easy with All in One SEO (AIOSEO), thanks to the <a href=\"https://aioseo.com/features/redirection-manager/\" target=\"_blank\" rel=\"noreferrer noopener\">Redirection Manager</a>. This is a handy feature that easily allows you to find any broken links on your page and redirect them to a relevant page.</p>\n\n\n\n<p>To use the Redirection Manager, you need to <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\" target=\"_blank\" rel=\"noreferrer noopener\">download and install AIOSEO</a> and get a <a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\">Pro or Elite license</a>. Once that&#8217;s done, go to&nbsp;<strong>Redirects&nbsp;</strong>in the AIOSEO menu, and click on the&nbsp;<strong>Activate Redirects</strong>&nbsp;button.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"730\" height=\"398\" src=\"https://aioseo.com/wp-content/uploads/2021/04/enable-redirects-in-all-in-one-seo-1.png\" alt=\"Activate redirects to use the Redirection Manager. \" class=\"wp-image-37536\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/enable-redirects-in-all-in-one-seo-1.png 730w, https://aioseo.com/wp-content/uploads/2021/04/enable-redirects-in-all-in-one-seo-1-300x164.png 300w, https://aioseo.com/wp-content/uploads/2021/04/enable-redirects-in-all-in-one-seo-1-600x327.png 600w, https://aioseo.com/wp-content/uploads/2021/04/enable-redirects-in-all-in-one-seo-1-110x60.png 110w, https://aioseo.com/wp-content/uploads/2021/04/enable-redirects-in-all-in-one-seo-1-165x90.png 165w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure></div>\n\n\n\n<p>Based on why you’re redirecting, you can choose from a range of redirect types. Common examples include 301 (permanent), 307 (temporary), and 302 (found). This will ensure users have a positive experience as they consume your content. It will also help ensure you don&#8217;t get penalized by search engines for broken links.</p>\n\n\n\n<h4><strong>Building Strategic Internal Link Structure</strong></h4>\n\n\n\n<p>Another essential element in WordPress website maintenance is ensuring you build a strategic internal linking structure. Again, AIOSEO makes it easy with the <a href=\"https://aioseo.com/features/internal-link-assistant/\" target=\"_blank\" rel=\"noreferrer noopener\">Link Assistant</a> feature. You can find this in the main AIOSEO settings menu or at the bottom of each page when you’re in editing mode.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"381\" src=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png\" alt=\"Internal linking plays a big role in good WordPress website maintenance.\" class=\"wp-image-79017\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report.png 700w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-300x163.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-links-report-600x327.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Link Assistant automates internal link building by offering you outbound and inbound linking suggestions, making it <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" target=\"_blank\" rel=\"noreferrer noopener\">faster and easier to build internal links</a>. You can accept the suggestions individually or automatically add them all with one click.</p>\n\n\n\n<p>One of the biggest advantages of using Link Assistant is that it helps you easily find orphaned pages. These are pages that have no inbound or outbound links. These can lead to low traffic and poor rankings. With Link Assistant, you can quickly build internal links to these pages, thereby improving your SEO.</p>\n\n\n\n<h3>Update Your WordPress Site</h3>\n\n\n\n<p>It&#8217;s strongly advised that you keep up to date with&nbsp;the latest version of WordPress and all plugins and themes&nbsp;installed on&nbsp;your site. This will help you avoid problems such as bugs and security vulnerabilities. To make your life easier, WordPress issues regular updates to increase its&nbsp;functionality, fix bugs and deal with security concerns.</p>\n\n\n\n<p>Most plugin developers issue regular updates for their plugins. We recommend you install these updates as soon as they become available. This ensures your website is secure and performs at its optimum. It also helps get rid of bugs in the code and keeps you up to date with the latest features.</p>\n\n\n\n<p>Always start by updating WordPress itself, then your themes, and then your plugins. You should do so in order to minimize the risk of any conflicts&nbsp;that&nbsp;may affect the <a href=\"https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/\" target=\"_blank\" rel=\"noreferrer noopener\">performance of your website</a>, particularly if your site is large and complex. In fact, apply your updates one at a time so you can quickly trace the source of any problem if one should occur.</p>\n\n\n\n<p>Once done, you need to check that your website is functioning correctly after every update. Always double-check your site&#8217;s functionality and speed across all devices and browsers. Ensure that all links and navigational tools on your website work and direct users (regardless of device and browser) to the right places. This is especially important for SEO, as crawlers need to be able to access all content on your website.</p>\n\n\n\n<p>If you don&#8217;t want to go through the trouble of keeping WordPress, your themes, and plugins updated, you can use a plugin like <a href=\"https://wordpress.org/plugins/stops-core-theme-and-plugin-updates/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Easy Updates Manager</a>. </p>\n\n\n\n<p>Easy Updates Manager is a free plugin that allows you to manage automatic updates on your WordPress site. Once you&#8217;ve installed the plugin, go to <strong>Dashboard » Updates Options</strong> page to set up automatic updates for the software on your site.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"550\" height=\"432\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-automatic-updates.png\" alt=\"Plugins like Easy Updates Manager make WordPress website maintenance easy.\" class=\"wp-image-95661\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-automatic-updates.png 550w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-automatic-updates-300x236.png 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" /></figure>\n\n\n\n<p>Once you&#8217;ve set your auto-update preferences,  your themes, plugins, and WordPress will automatically update when a new version comes out.</p>\n\n\n\n<h3>Maintain Your Database</h3>\n\n\n\n<p>A WordPress database is a repository where all the necessary files pertaining to your website are stored. This includes information like:</p>\n\n\n\n<ul><li>Usernames</li><li>Posts and pages</li><li>Comments</li><li>Theme and plugin configurations</li></ul>\n\n\n\n<p>Your WordPress database is essential to the smooth running of your website. But for that to happen, it needs to be cleaned out every few months in order for it to keep running quickly and efficiently. The more content, plugins, themes and comments are added to your site, the more complex and heavy your database will be. This could eventually cause it to slow down; and over time, you may find that it takes way longer to retrieve data within your database.</p>\n\n\n\n<p>There are various plugins that can help <a href=\"https://aioseo.com/how-to-clean-your-wordpress-database/\" target=\"_blank\" rel=\"noreferrer noopener\">keep your database clean</a>. A good one is <a href=\"https://wordpress.org/plugins/wp-sweep/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WP-Sweep</a>, which keeps your information in an ordered format and reduces clutter. There are various other plugins available, like <a href=\"https://wordpress.org/plugins/wp-dbmanager/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WP-DBManager</a> and <a href=\"https://aioseo.com/recommends/wp-optimize-premium/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WP-Optimize</a>. Choose one that best suits your needs and is easy for you to use.</p>\n\n\n\n<p>For more on WordPress database management, <a href=\"https://www.wpbeginner.com/beginners-guide/beginners-guide-to-wordpress-database-management-with-phpmyadmin/\" target=\"_blank\" rel=\"noreferrer noopener\">check out this post</a> from our friends over at WPBeginner.</p>\n\n\n\n<h3>Use Google Analytics &amp; Search Console</h3>\n\n\n\n<p>Regular usage of&nbsp;<a href=\"https://aioseo.com/how-to-add-google-search-console-to-your-wordpress-website/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Search Console</a> and&nbsp;<a href=\"https://aioseo.com/how-to-set-up-google-analytics-on-a-wordpress-site/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics</a>&nbsp;to view your&nbsp;site’s metrics&nbsp;will give you a clear picture of how&nbsp;different areas of your site are performing.</p>\n\n\n\n<p>Use these tools to keep an eye on your site&#8217;s downtime, monitor which pages are loading slowly, and see which links may be broken. These are all common problems that can later become major issues.</p>\n\n\n\n<p>If you find Google Analytics difficult to navigate and understand, consider using the best Google Analytics plugin on the market — <a href=\"https://www.monsterinsights.com/\" target=\"_blank\" rel=\"noreferrer noopener\">MonsterInsights</a>.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"427\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-monsterinsights.png\" alt=\"MonsterInsights is the best Google Analytics plugin to help you with your WordPress website maintenance.\" class=\"wp-image-95699\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-monsterinsights.png 700w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-monsterinsights-300x183.png 300w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-monsterinsights-600x366.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>With MonsterInsights, you get all the goodness of Google Analytics but in a more user-friendly format. This enables you to get data on your website&#8217;s performance and other issues that warrant housekeeping.</p>\n\n\n\n<h3>Clean Up Comment Spam</h3>\n\n\n\n<p>We&#8217;ve all been a victim of comment spam. We&#8217;re referring to those comments that contain live links intended to boost the SEO or sales of the users that post them. The good news is that you can prevent such spam by either using anti-spam techniques or turning off commenting altogether. To do that, you can go to your WordPress <strong>Setting</strong>s menu and select <strong>Discussion</strong>:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"613\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-1.png\" alt=\"You can disable comments on your blog by going to the Discussions section under the Settings tab in your WordPress dashboard.\" class=\"wp-image-95708\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-1.png 700w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-1-300x263.png 300w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-1-600x525.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>This will open up a page giving you the option to enable or disable commenting on your blog.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"128\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-2.png\" alt=\"Uncheck the &quot;Allow people to submit comments on new posts&quot; option to disable commenting.\" class=\"wp-image-95709\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-2.png 700w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-2-300x55.png 300w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-comments-2-600x110.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Doing so will disable all future comments on your blog.</p>\n\n\n\n<p>Alternatively, you can only disable comments on individual posts. You can do this by opening the post in editing mode. Next, head over to the right sidebar and scroll down to the <strong>Discussion</strong> setting:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"680\" height=\"726\" src=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-disable-comments.png\" alt=\"\" class=\"wp-image-95710\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-disable-comments.png 680w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-disable-comments-281x300.png 281w, https://aioseo.com/wp-content/uploads/2022/05/wordpress-website-maintenance-disable-comments-600x641.png 600w\" sizes=\"(max-width: 680px) 100vw, 680px\" /></figure></div>\n\n\n\n<p> Make sure to uncheck the box to disable comments for that post.</p>\n\n\n\n<p>If you have already been hit by comment spam, you can counteract it by using plugins that delete all comments. Such plugins can also be useful if your site has a large number of posts and you would rather remove the comments all at once, rather than having to filter by post.&nbsp;The <a href=\"https://wordpress.org/plugins/delete-all-comments-of-website/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Delete All Comments&nbsp;plugin</a> is a good reliable plugin for this purpose.</p>\n\n\n\n<div class=\"wp-block-image wp-image-2956\"><figure class=\"aligncenter\"><img width=\"736\" height=\"416\" src=\"https://aioseo.com/wp-content/uploads/2016/12/comment-spam.png\" alt=\"Cleaning up comment spam is an essential aspect of WordPress website maintenance.\" class=\"wp-image-2956\" srcset=\"https://aioseo.com/wp-content/uploads/2016/12/comment-spam.png 736w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-600x339.png 600w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-300x170.png 300w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-442x250.png 442w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-100x57.png 100w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-150x85.png 150w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-200x113.png 200w, https://aioseo.com/wp-content/uploads/2016/12/comment-spam-450x254.png 450w\" sizes=\"(max-width: 736px) 100vw, 736px\" /></figure></div>\n\n\n\n<p>Alternatively, you also have the option of <a href=\"https://wordpress.org/plugins/disable-comments/\" target=\"_blank\" rel=\"noopener noreferrer\">disabling comments altogether with the Disable Comments&nbsp;plugin</a>. However, experiments in the past have proven&nbsp;that quality comments show search engines that your site has built an active community around it, and provides users with valuable information, which increases the ranking of your site. If you don&#8217;t want to miss out on all those tiny bits of precious SEO juice, you should invest some time to regularly approve and delete comments on a regular basis.</p>\n\n\n\n<h3>Keep Your Site Health and Security Up-to-date</h3>\n\n\n\n<p>It cannot be stated enough how important it is to take the security of your site seriously and to have the necessary precautions in place. And don’t worry, monitoring the security of your site does not have to be a long and drawn-out process, but can be done in a matter of minutes.</p>\n\n\n\n<p>You can utilize platforms like Twitter, blogs, Facebook, and forums to keep abreast of the latest updates and security information of all your favorite developers.</p>\n\n\n\n<p>An easy way to <a href=\"https://aioseo.com/how-to-check-site-health/\" target=\"_blank\" rel=\"noreferrer noopener\">stay on top of your site&#8217;s health</a> is to use tools like <a href=\"https://aioseo.com/recommends/sucuri/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Sucuri</a>&nbsp;and search engines like Google:</p>\n\n\n\n<p><span style=\"font-weight: bold;\">(1)</span> When you get to Sucuri, just type in the URL of your site and you&#8217;ll receive a free malware scan. You can then take a visual look at your site to spot anything suspicious in your texts or links.</p>\n\n\n\n<p><span style=\"font-weight: bold;\">(2)</span> With Google, simply enter your URL into the Google search box in the following format: “site:yourdomain.com”. Hit enter to get a list of your indexed pages. Take a close look to ensure that all is looking as it should. This means ensuring all your pages are indexed (those that aren&#8217;t won&#8217;t show up in the results). Also check for duplicate content. These processes, whilst not completely fail-proof, will definitely help you to better monitor your site’s health.</p>\n\n\n\n<p>If all of this seems a little arduous, remember that you also have the option of installing a security plugin like <a href=\"https://aioseo.com/recommends/ithemes-security/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">iThemes Security</a>.</p>\n\n\n\n<p>Try to set aside at least an hour every week to stay up-to-date using the above techniques.</p>\n\n\n\n<h2>Important Notes About Plugins</h2>\n\n\n\n<p>Here are a few things to note when selecting, updating, and adding plugins to your site:</p>\n\n\n\n<ul><li>When selecting plugins, always check the reputation of the source. Also, make sure it&#8217;s been tested to work with your version of WordPress, and whether support is available to you in the event that issues arise.</li><li>Keep your current plugins up to date, and delete any which are not in use, as this will maximize how you use your active plugins.</li><li>When adding a plugin, keep in mind that it may lower your page speed, so be sure to monitor any changes in page speed before and after you install one.</li><li>Check when it was last updated before installing it. This is a good indicator of whether it will work as should and if it is compatible with current versions of WordPress.</li></ul>\n\n\n\n<h2>WordPress Website Maintenance: An Essential Not to Be Neglected</h2>\n\n\n\n<p>While all of this may seem overwhelming at first, maintenance is a crucial component to the smooth operation of your WordPress site. </p>\n\n\n\n<p>Proper site maintenance is something that even beginners can, and should try to prioritize. The best and most convenient way to stay on top of your&nbsp;site maintenance is to create a routine. A routine guarantees you enough time to perform these vital tasks, and the process consequently becomes easier in the long term. It will pay off in the long term by preventing slow load speeds and by enhancing the overall user experience. </p>\n\n\n\n<p>Ultimately, it will result in <a href=\"https://aioseo.com/seo-checklist/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO wins</a>.</p>\n\n\n\n<p>That&#8217;s why site maintenance must always be a part of your overall SEO strategy. </p>\n\n\n\n<p>To further boost your SEO results, consider using a <a href=\"https://aioseo.com/best-seo-plugins-for-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">powerful WordPress SEO plugin</a> like AIOSEO. Besides helping you ensure your site is well-maintained, AIOSEO will guide you to creating content that ranks. It also provides many tools to help ensure your technical SEO is on point. The cherry on top is that you can use it to handle most of your SEO tasks without having to enlist the help of a professional.</p>\n\n\n\n<p>If you haven&#8217;t yet, go ahead and download the <a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\">world&#8217;s best SEO plugin here</a>.</p>The post <a href=\"https://aioseo.com/abc-of-wordpress-site-maintenance/\">The ABCs of WordPress Website Maintenance</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"https://aioseo.com/abc-of-wordpress-site-maintenance/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"Introducing Crawl Cleanup and Importing URLs from a CSV File to Your Sitemap\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:216:\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/?utm_source=rss&utm_medium=rss&utm_campaign=introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:105:\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 27 May 2022 12:55:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:13:\"Announcements\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:13:\"crawl cleanup\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:12:\"new features\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:8:\"sitemaps\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=93915\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:489:\"<p>As our users, we want to ensure you get the most value out of our product. We believe that when you grow, we grow together. That’s why we’re excited to announce two new features in AIOSEO 4.2.1: Crawl Cleanup Import&#8230;</p>\nThe post <a href=\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/\">Introducing Crawl Cleanup and Importing URLs from a CSV File to Your Sitemap</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Benjamin Rojas\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10656:\"<p>As our users, we want to ensure you get the most value out of our product. We believe that when you grow, we grow together.</p>\n\n\n\n<p>That’s why we’re excited to announce two new features in AIOSEO 4.2.1:</p>\n\n\n\n<ul><li>Crawl Cleanup</li><li>Import additional sitemap URLs from CSV</li></ul>\n\n\n\n<p>These are two advanced features designed to give users more flexibility over their technical SEO.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Free Keyword Research Course for 2022 - Keyword Research for SEO, Tools, &amp; Google Ads\" width=\"500\" height=\"281\" src=\"https://www.youtube.com/embed/4EbSuSXlvn0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<h2>Improve Rankings and Save Crawl Budget with Crawl Cleanup</h2>\n\n\n\n<p>One of the much-requested features we’ve added in 4.2.1 is Crawl Cleanup. You can find Crawl Cleanup under Search Appearance that allows you to remove Query Args from your URLs.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"702\" height=\"181\" src=\"https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-2.png\" alt=\"You\'ll find the Crawl Cleanup feature under the Search Appearance section of AIOSEO\'s settings.\" class=\"wp-image-93916\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-2.png 702w, https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-2-300x77.png 300w, https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-2-600x155.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure></div>\n\n\n\n<p>Query args, also known as URL parameters, are any part of a web address after a question mark (?), ampersand (&amp;), percentage sign (%), equals (=) or other attributes added to a URL. Here’s what a URL with a query arg would look like:&nbsp;</p>\n\n\n\n<p>https://example.com/10-keys-to-driving-organic-traffic/?page=2</p>\n\n\n\n<p>In this example, “<strong>?page=2</strong>” is the query arg.</p>\n\n\n\n<p>&nbsp;Common uses of URL parameters (and simplified examples) include:</p>\n\n\n\n<ul><li>Tracking session IDs: example.com/?sessionid=123</li><li>Filter product category pages: example.com/?product=small-blue-widget&nbsp;</li><li>Pagination: example.com/?page=2</li><li>Onsite search: example.com/?q=users-query&nbsp;</li></ul>\n\n\n\n<p>The problem with query args is that they result in multiple URLs for the same page. For example, an e-commerce site can have the following URLs pointing to the same page:</p>\n\n\n\n<ul><li>https://example.com/store/products/&nbsp;</li><li>https://example.com/store/products/?category=hiking&amp;color=tan</li><li>https://example.com/store/products/?category=hiking&amp;type=womens&amp;color=brown</li></ul>\n\n\n\n<p>This can hurt your SEO. For example, it can dilute search signals as search engines view the URLs as different pages.&nbsp;</p>\n\n\n\n<p>However, the biggest impact URL parameters have on SEO is that the multiple pages created can result in wasted crawl budget. This can lead to low-value pages being crawled and indexed, leaving high-value pages at a disadvantage. As a result, the low-value pages will rank higher than your important pages, costing you traffic.</p>\n\n\n\n<p>This is why we developed the Crawl Cleanup feature.</p>\n\n\n\n<p>To use this feature, head over to your AIOSEO dashboard and select the <strong>Search Appearance</strong> &gt; <strong>Advanced</strong>. Scroll down the page until you find the <strong>Crawl Cleanup</strong> section. Turn the toggle on to activate the feature.</p>\n\n\n\n<p>Once Crawl Cleanup is activated, all query args will be automatically stripped from your URLs, with the exception of any important query args that are used by WordPress Core (e.g. search terms for search results pages) or any query args you want to whitelist.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"702\" height=\"419\" src=\"https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-1.png\" alt=\"The Crawl Cleanup feature enables you to select URLs you want tom cleanup and those you want to whitelist.\" class=\"wp-image-93918\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-1.png 702w, https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-1-300x179.png 300w, https://aioseo.com/wp-content/uploads/2022/05/crawl-cleanup-1-600x358.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure></div>\n\n\n\n<p>With Crawl Cleanup, you can remove unnecessary URL parameters. This will give you more flexibility and control over your URLs, thereby ensuring the right pages rank better.</p>\n\n\n\n<h3><strong>Have More Control Over Your RSS Feeds</strong></h3>\n\n\n\n<p>Another fantastic feature you’ll find under the Crawl Cleanup section is the ability to control your RSS feeds.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"1024\" height=\"600\" src=\"https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-1024x600.png\" alt=\"You can also select which RSS feeds to enable or disable on your site. \" class=\"wp-image-93920\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-1024x600.png 1024w, https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-300x176.png 300w, https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-768x450.png 768w, https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-1536x900.png 1536w, https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-2048x1200.png 2048w, https://aioseo.com/wp-content/uploads/2022/05/rss-feeds-600x352.png 600w\" sizes=\"100vw\" /></figure></div>\n\n\n\n<p>By default, all RSS feeds are enabled in WordPress. However, once you enable Crawl Cleanup, you can decide which RSS feeds should be activated for your site.</p>\n\n\n\n<p>This will help you fine-tune your RSS marketing to help you target the right audience, resulting in an improvement in the quality of traffic that comes through your RSS feeds.&nbsp;</p>\n\n\n\n<div class=\"wp-block-aioseo-theme-notice-box\" role=\"alert\">\n<p><strong>Note</strong>: These new features are for advanced users only. If you’re new to WordPress and don’t have experience with query args or large sitemaps, it’s best you don’t mess with these settings as they can have a significant impact on your website.</p>\n</div>\n\n\n\n<h2>Import URLs from a CSV File to Add More Sitemap Pages</h2>\n\n\n\n<p>Sitemaps are an important element of SEO as they help search engines discover the essential pages on your site much faster. That’s why we make it easy for you to create optimized sitemaps.&nbsp;</p>\n\n\n\n<p>With AIOSEO 4.2.1, we’ve added a few improvements to our sitemap generator. One of the first changes is the improved user interface for adding additional sitemap pages. It’s cleaner and easier to use. We’ve also made some significant improvements to our multilingual sitemaps.</p>\n\n\n\n<p>However, the most significant improvement we’ve made, which we’re extremely excited about, is the ability to import URLs to your sitemap from a CSV file. Manually adding URLs to a sitemap can take forever for large sites with many pages that aren’t contained within WordPress. That’s why we’ve added bulk import support. This will enable you to create a list of pages in a CSV file that you can then upload to your sitemap. This will ensure that all your important pages, even those outside WordPress, can be included in your sitemap.</p>\n\n\n\n<p>You can find this feature by going to <strong>Sitemaps </strong>&gt; <strong>General Sitemaps</strong>. Then, scroll down the page, find the <strong>Additional Pages </strong>section, and enable it.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"700\" height=\"258\" src=\"https://aioseo.com/wp-content/uploads/2022/05/sitemap-1.png\" alt=\"You can upload multiple pages to your sitemap by uploading a CSV file.\" class=\"wp-image-93921\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/sitemap-1.png 700w, https://aioseo.com/wp-content/uploads/2022/05/sitemap-1-300x111.png 300w, https://aioseo.com/wp-content/uploads/2022/05/sitemap-1-600x221.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure>\n\n\n\n<p>Here, you can add URLs individually by entering them in the URL field. To add multiple pages, you can click the <strong>Import from CSV</strong> button. This will open a modal that enables you to upload your CSV file.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"395\" src=\"https://aioseo.com/wp-content/uploads/2022/05/sitemap-download-from-csv.png\" alt=\"Clicking on the &quot;Import from CSV&quot; button will open a modal that enables you to upload your CSV file.\" class=\"wp-image-93922\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/sitemap-download-from-csv.png 702w, https://aioseo.com/wp-content/uploads/2022/05/sitemap-download-from-csv-300x169.png 300w, https://aioseo.com/wp-content/uploads/2022/05/sitemap-download-from-csv-600x338.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Once the CSV file is uploaded, the selected URLs will be added to your sitemap.</p>\n\n\n\n<p>With a few clicks, you can easily and quickly add multiple URLs to your sitemap, making it easier for search bots to find and crawl your site’s important pages.</p>\n\n\n\n<p>Want more details on the perfect URL structure for WordPress slugs? You can read our blog post on the<a href=\"https://aioseo.com/best-wordpress-permalink-structure\"> best permalink structure here</a>.&nbsp;</p>\n\n\n\n<p>That’s all we have for now. However, keep your eyes peeled because we’ve got a lot more updates planned for the future.</p>\n\n\n\n<p>If you have any questions, feel free to<a href=\"https://aioseo.com/contact/\"> reach our customer support team here</a>, and they’ll be happy to help you out.</p>\n\n\n\n<p>Don’t have AIOSEO yet?&nbsp;</p>\n\n\n\n<p>Go ahead and take advantage of the additional power of AIOSEO 4.2.1 by upgrading to a<a href=\"https://aioseo.com/pricing/\"> Pro or Elite plan</a>.&nbsp;</p>\n\n\n\n<p>As always, we value your feedback and input. That’s why we encourage you to keep the suggestions and feature requests coming. Together, we’ll build the<a href=\"https://aioseo.com/\"> world’s best WordPress SEO plugin and toolkit</a>.</p>The post <a href=\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/\">Introducing Crawl Cleanup and Importing URLs from a CSV File to Your Sitemap</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:101:\"https://aioseo.com/introducing-crawl-cleanup-and-importing-urls-from-a-csv-file-to-your-sitemap/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"6\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:39:\"10 Ways to Speed up Your WordPress Site\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:144:\"https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/?utm_source=rss&utm_medium=rss&utm_campaign=10-quick-easy-ways-to-speed-up-your-site\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 26 May 2022 13:22:59 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:17:\"WordPress hosting\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:34:\"WordPress performance optimization\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:20:\"WordPress site speed\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:25:\"http://aioseo.com/?p=2361\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:428:\"<p>Want to know how to speed up your WordPress site? Site speed is an important element of SEO. It affects your conversion rates, bounce rates, page views, and other metrics essential to a healthy website. Improving your site speed is&#8230;</p>\nThe post <a href=\"https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/\">10 Ways to Speed up Your WordPress Site</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:19913:\"<p>Want to know how to speed up your WordPress site?</p>\n\n\n\n<p>Site speed is an important element of SEO. It affects your conversion rates, bounce rates, page views, and other metrics essential to a healthy website.</p>\n\n\n\n<p>Improving your site speed is also critical as it impacts your website&#8217;s user experience (UX). As a result, it has also become a significant ranking factor in Google&#8217;s Page Experience algorithm.</p>\n\n\n\n<p>This means if your site loads slowly, your chances of ranking drop. </p>\n\n\n\n<p>How fast?</p>\n\n\n\n<p>Here&#8217;s <a href=\"https://www.thinkwithgoogle.com/marketing-strategies/app-and-mobile/mobile-page-speed-new-industry-benchmarks/\" target=\"_blank\" rel=\"noreferrer noopener\">are some benchmarks from Google</a> on mobile load times to give you an idea:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"526\" src=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-your-wordpress-site-speed-chart.png\" alt=\"To know how to speed up your WordPress site, you must know the average industry benchmarks.\" class=\"wp-image-94343\" srcset=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-your-wordpress-site-speed-chart.png 700w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-your-wordpress-site-speed-chart-300x225.png 300w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-your-wordpress-site-speed-chart-600x451.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<h2>3 Tools You Can Use to Test Your Site Speed</h2>\n\n\n\n<p>Testing your website&#8217;s loading speed isn&#8217;t as complicated as it sounds. It&#8217;s quite easy if you use the right tools. Three of our top recommendations include:</p>\n\n\n\n<h3>1. <a href=\"https://www.isitwp.com/free-website-speed-test-tool-for-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">IsItWP Website Speed Test Tool</a></h3>\n\n\n\n<p><a href=\"https://www.isitwp.com/free-website-speed-test-tool-for-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">IsItWP&#8217;s free website speed test tool&nbsp;</a>should be your first port of call if you&#8217;re looking for an easy-to-use website speed tester. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"516\" src=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-isitwp.png\" alt=\"IsItWP has a powerful site speed tool to help you improve your WordPress site\'s speed.\" class=\"wp-image-94159\" srcset=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-isitwp.png 700w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-isitwp-300x221.png 300w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-isitwp-600x442.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>This tool enables you to:</p>\n\n\n\n<ul><li>Check your website&#8217;s performance</li><li>Run multiple tests</li><li>Pinpoint what&#8217;s slowing down your website</li></ul>\n\n\n\n<p>One of the best features of the IsItWP website speed test tool is that it offers suggestions for improving your site&#8217;s load speed. It also provides server uptime monitoring and other helpful tools for website owners.</p>\n\n\n\n<h3>2. <a href=\"https://pagespeed.web.dev/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Pagespeed Insights</a></h3>\n\n\n\n<p>For those who want more granular control and advanced settings,&nbsp;<a href=\"https://pagespeed.web.dev/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Pagespeed Insights</a>&nbsp;is your tool. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"305\" src=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-google-pagespeed.png\" alt=\"Another tool you can use to check site speed is Google\'s Pagespeed Insights.\" class=\"wp-image-94177\" srcset=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-google-pagespeed.png 700w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-google-pagespeed-300x131.png 300w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-google-pagespeed-600x261.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Created by Google, this is a free speed test tool that gives you website performance reports for mobile and desktop. It provides detailed reports and recommendations for each issue found. However, because it&#8217;s aimed at developers, some data can be difficult to understand, and the recommendations are daunting for novices.</p>\n\n\n\n<h3>3. <a href=\"https://www.pingdom.com/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Pingdom</a></h3>\n\n\n\n<p><a href=\"https://www.pingdom.com/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Pingdom</a>&nbsp;is one of the most popular website performance monitoring tools. However, unlike our first two, it&#8217;s not free.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"345\" src=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-pingdom.png\" alt=\"If you want to speed up your WordPress site, Pingdom is one of the tools to have.\" class=\"wp-image-94160\" srcset=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-pingdom.png 700w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-pingdom-300x148.png 300w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-pingdom-600x296.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>The biggest advantage of the tool is that it&#8217;s easy to use. It also allows you to set different criteria for your tests. For example, you can select different geographical locations to run a test, allowing you to see how fast your website loads for a particular geographical demographic. Once you&#8217;ve run your test, the results are presented on an easy-to-understand overview dashboard. You can also get a detailed report with all issues and how to fix them.</p>\n\n\n\n<p>With site speed being a critical SEO, UX, and CRO (conversion rate optimization) element, you can&#8217;t afford to neglect it.&nbsp;It&#8217;s an imporetant element of your overall WordPress performance optimization. </p>\n\n\n\n<h2>How to Optimize Your WordPress Website for Speed</h2>\n\n\n\n<p>&#8220;Why is my WordPress site so slow?&#8221;</p>\n\n\n\n<p>If you ask yourself this question often, you need to work on your site speed before it&#8217;s too late. Here are our top ten site speed optimization tips to get you started.</p>\n\n\n\n<h3>1. Choose a Good Hosting Service</h3>\n\n\n\n<p>Choosing a good hosting service can be tricky if you don&#8217;t have experience or advanced knowledge of the subject. Here are some of your options:</p>\n\n\n\n<h4>Shared Hosting</h4>\n\n\n\n<p>As the name suggests, shared hosting is a hosting plan where you share server resources with many other users. Because of this, it&#8217;s the cheapest hosting option available (as low as $2.75/month) and is recommended for small blogs that aren&#8217;t resource-intensive.</p>\n\n\n\n<h4>Virtual Private Servers (VPS)</h4>\n\n\n\n<p>VPS hosting affords you more control and resources as your website is hosted in its own space, although still on a shared server. It offers the advantages of dedicated hosting without a hefty price tag. Of course, because the server is still shared, resources are also limited.</p>\n\n\n\n<h4>Dedicated Hosting</h4>\n\n\n\n<p>Dedicated hosting is typically used by webmasters with experience in server technologies or by websites with enormously high traffic. So if you have a hugely popular site that needs dedicated servers and don&#8217;t understand the tech behind it, you may want to hire someone else who does.</p>\n\n\n\n<h4>Managed WordPress Hosting</h4>\n\n\n\n<p>Managed WordPress hosting can be an excellent way to go if you have a large WordPress site with a lot of traffic. The servers are built for WordPress, so it comes with tools and features designed to make your WordPress site run optimally. You can also run WordPress on a VPS but managed WordPress hosting solutions are only intended for WordPress sites.</p>\n\n\n\n<p>There are, however, a few restrictions: certain WordPress features like plugins and themes may be disabled due to security concerns.</p>\n\n\n\n<h4>Cloud Hosting</h4>\n\n\n\n<p>Cloud hosting is a modern type of hosting that enables a website to be hosted on multiple servers. This results in faster and more reliable hosting performance and, ultimately, a faster website.</p>\n\n\n\n<p>Most web hosting companies offer all the above types of hosting solutions. If you&#8217;re not sure which hosting provider to go with,&nbsp;<a href=\"https://aioseo.com/best-wordpress-hosting/\" target=\"_blank\" rel=\"noreferrer noopener\">check out this post</a>.</p>\n\n\n\n<h3>2. Choose a Lightweight Theme</h3>\n\n\n\n<p>Is your theme lightweight?&nbsp;</p>\n\n\n\n<p>If not, you should consider switching to one. Unlike themes that offer many features – most of which you probably don&#8217;t use or need – and unnecessarily load too many scripts and styles, lightweight themes come with only the basic features you need. This makes them faster than themes that come with too many features.</p>\n\n\n\n<p>You can use various free plugins to optimize your site speed, but you won&#8217;t see results if your theme is not fast. If you&#8217;re looking for an optimized WordPress theme,&nbsp;<a href=\"https://aioseo.com/best-wordpress-themes-for-seo/\" target=\"_blank\" rel=\"noreferrer noopener\">check out our recommendations here</a>.</p>\n\n\n\n<h3>3. Reduce Image File Sizes</h3>\n\n\n\n<p>Images take up a lot of space in your wp-content folder and lower your site speed. It is always a good idea to follow&nbsp;<a href=\"https://aioseo.com/features/image-seo/\" target=\"_blank\" rel=\"noreferrer noopener\">image SEO</a>&nbsp;best practices. You should also consider using an&nbsp;<a href=\"https://aioseo.com/best-wordpress-image-compression-plugin/\" target=\"_blank\" rel=\"noreferrer noopener\">image compression plugin</a>&nbsp;to ensure all your images are lightweight and load fast.&nbsp;</p>\n\n\n\n<h3>4. Implement Lazy Loading</h3>\n\n\n\n<p>Lazy loading is a technique that allows your page to render images as they are required instead of rendering them all at once. The former makes for faster loading, while the latter results in slower load speeds as the page can only fully load when all images have been loaded.</p>\n\n\n\n<p>However, lazy loading isn&#8217;t just confined to images. You can also apply it to other page elements like audio, video, comments, and text. One of the best plugins you can use to lazy load your site&#8217;s content is&nbsp;<a href=\"https://wordpress.org/plugins/rocket-lazy-load/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Lazy Load by WP Rocket</a>.</p>\n\n\n\n<h3>5. Use a Caching Plugin</h3>\n\n\n\n<p>Caching is arguably the best way to speed up your site and improve performance. Let&#8217;s look at how it works.</p>\n\n\n\n<p>A cache is a place where data is temporarily stored. So when you visit a website for the first time, your browser caches active data to quicken the loading speed. Then, when you revisit the site, your browser will have a large portion of the site&#8217;s files stored within its cache. This results in faster loading times since your browser doesn&#8217;t need to collect many files.</p>\n\n\n\n<p>In short, caching plugins save an HTML copy of a website for a specific time. The plugin then serves these files from the cache (instead of getting the server to process them). Check out our article on the&nbsp;<a href=\"https://aioseo.com/best-wordpress-cache-plugin/\" target=\"_blank\" rel=\"noreferrer noopener\">best caching plugins</a>&nbsp;for more information.</p>\n\n\n\n<h3>6. Use a Content Delivery Network (CDN)</h3>\n\n\n\n<p>Another way to speed up your site is to use a content delivery network (CDN). CDNs enable you to host images off your server to decrease image load times. They are also helpful in storage and potential migration of your site to a new host.</p>\n\n\n\n<p>How does this help with site load speed?</p>\n\n\n\n<p>CDNs store requested files – cached static content – close to a visitor&#8217;s geographic location. So if your website is hosted in the United States, and a user accesses your site in Chicago, they may receive your site images from a data center in Illinois. Similarly, even with your site being hosted in the US, if a user in London accesses your site, they may receive your images from a data center within the UK. In this way, transfer times, hops and other processing parameters are decreased, resulting in a much faster site.</p>\n\n\n\n<p><a href=\"https://aws.amazon.com/cloudfront/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Amazon Cloudfront</a>,&nbsp;<a href=\"https://aioseo.com/recommends/maxcdn/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">MaxCDN</a>, and&nbsp;<a href=\"https://www.cloudflare.com/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Cloudflare</a>&nbsp;are among the best CDN services you can use.</p>\n\n\n\n<h3>7. Minify JS and CSS files</h3>\n\n\n\n<p>Your site has numerous types of code that control its looks, functionality, and behavior. The main types are HTML, CSS and JavaScript files. Because CSS and JavaScript are responsible for aesthetics and functionality, they are mainly written by humans to be read by humans. This results in the code including extra blank spaces, characters, comments, and formatting that servers do not need. As a result, more resources and time are needed to load the code and present it in a format humans can understand, i.e., a website.&nbsp;</p>\n\n\n\n<p>This is why you need to clean up your CSS and JavaScript files so servers can read them quickly.</p>\n\n\n\n<p>You can use&nbsp;<a href=\"https://cssminifier.com/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">CSS Minifier</a>&nbsp;and&nbsp;<a href=\"https://javascript-minifier.com/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">JavaScript Minifier</a>&nbsp;– both are free online tools – to remove the unnecessary spacing, lines, comments and formatting. Simply copy and paste the code you want to minify, and you&#8217;ll receive a minified version to paste back into your site.</p>\n\n\n\n<p>There are quite a few reliable plugins that do not require you to tamper with the settings. <a href=\"https://wordpress.org/plugins/wp-super-minify/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WP Super Minify</a> and <a href=\"https://wordpress.org/plugins/autoptimize/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Autoptimize</a> are two great examples.</p>\n\n\n\n<h3>8. Clean up Your WP Database</h3>\n\n\n\n<p>Your database stores a lot of data: from inactive plugins to revisions to spam and trashed comments. Getting rid of this unnecessary data can greatly reduce the size of your database and consequently speed up your site and improve performance. This is easy to do with a plugin.&nbsp;<a href=\"https://wordpress.org/plugins/wp-sweep/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WP-Sweep</a>&nbsp;is by far the most popular and effective plugin for cleaning up a WordPress database. It is also quite straightforward to use. Once activated, go to&nbsp;<strong>Tools &gt; Sweep</strong>, and the plugin will begin analyzing your database. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"414\" src=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-wpsweep.png\" alt=\"Another way to speed up your WordPress site is to use a plugin like WP-Sweep to clear out redundant files.\" class=\"wp-image-94165\" srcset=\"https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-wpsweep.png 700w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-wpsweep-300x177.png 300w, https://aioseo.com/wp-content/uploads/2016/12/speed-up-wordpress-site-wpsweep-600x355.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>It will provide a report of different sections/components of your site that need to be cleaned. You can clean individual items or sweep everything up at once.</p>\n\n\n\n<h3>9. Manage Your Redirects Properly</h3>\n\n\n\n<p>As your website grows, you may change some content or delete some. You&#8217;ll need to redirect the old pages to the new ones when this happens. Manually managing these can be a painstaking task.</p>\n\n\n\n<p>That&#8217;s why we added a&nbsp;<a target=\"_blank\" href=\"https://aioseo.com/features/redirection-manager/\" rel=\"noreferrer noopener\">Redirection Manager</a>&nbsp;to our plugin.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"698\" height=\"259\" src=\"https://aioseo.com/wp-content/uploads/2022/01/seo-checklist-redirects.png\" alt=\"Managing redirects properly is crucial to ensuring a fast website.\" class=\"wp-image-72677\" srcset=\"https://aioseo.com/wp-content/uploads/2022/01/seo-checklist-redirects.png 698w, https://aioseo.com/wp-content/uploads/2022/01/seo-checklist-redirects-300x111.png 300w, https://aioseo.com/wp-content/uploads/2022/01/seo-checklist-redirects-600x223.png 600w\" sizes=\"(max-width: 698px) 100vw, 698px\" /></figure></div>\n\n\n\n<p>With the Redirection Manager, you can automatically set up redirects, thereby helping you avoid broken links and 404 errors. You can also import redirects from other plugins and select HTTP statuses for redirects. It&#8217;s so powerful you can even use it to relocate an entire site.</p>\n\n\n\n<p>Let&#8217;s get back to WordPress speed optimization. </p>\n\n\n\n<p>Correctly implemented redirects will help ensure that your site architecture remains optimized. It also helps reduce unnecessary requests that result in longer TTFB (time to first byte). Managing them well will result in improved load times.&nbsp; &nbsp;</p>\n\n\n\n<h3>10. Deactivate Hotlinking</h3>\n\n\n\n<p>You may, unfortunately, be victim to content leeching or theft: other sites may be serving images from your site instead of uploading them on their own servers. In doing so, they steal your bandwidth, and you don&#8217;t benefit from any of the traffic they generate.&nbsp;</p>\n\n\n\n<p>This is called hotlinking.&nbsp;</p>\n\n\n\n<p>The good news is that you can prevent this by adding some code to your&nbsp;<a target=\"_blank\" href=\"https://www.wpbeginner.com/glossary/htaccess/\" rel=\"noreferrer noopener\">.htaccess file</a>.&nbsp;<a target=\"_blank\" href=\"http://www.javascriptkit.com/howto/htaccess10.shtml\" rel=\"noreferrer noopener\">This article from JavaScript Kit</a>&nbsp;takes you through the steps to get it done. You can also check out&nbsp;<a target=\"_blank\" href=\"https://www.wpbeginner.com/beginners-guide/beginners-guide-to-preventing-blog-content-scraping-in-wordpress/\" rel=\"noreferrer noopener\">this article</a>&nbsp;from our friends at WPBeginner on how to prevent content theft.</p>\n\n\n\n<h2>Speed Up Your WordPress Site: It&#8217;s Crucial to Your Success</h2>\n\n\n\n<p>Speeding up your WordPress site can provide tremendous benefits. That being said, speed isn&#8217;t everything. You shouldn&#8217;t allow it to compromise other aspects of user experience, aesthetics, and, most importantly, your business goals. Evaluate where site speed fits your overall site and business goals and implement the above recommendations accordingly.</p>\n\n\n\n<p>If you need a plugin to help you with some aspects of site speed and many other SEO elements, AIOSEO is it. AIOSEO is a powerful SEO toolkit that enables you to DIY most aspects of WordPress SEO, making it one of the most downloaded plugins on WordPress.org.</p>\n\n\n\n<p>Don&#8217;t have AIOSEO yet?</p>\n\n\n\n<p>Go ahead and&nbsp;<a target=\"_blank\" href=\"https://aioseo.com/pricing/\" rel=\"noreferrer noopener\">download it here</a>.</p>The post <a href=\"https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/\">10 Ways to Speed up Your WordPress Site</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"https://aioseo.com/10-quick-easy-ways-to-speed-up-your-site/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:88:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:58:\"Yoast SEO vs All in One SEO: Which Is the Best SEO Plugin?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:176:\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/?utm_source=rss&utm_medium=rss&utm_campaign=yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:85:\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 24 May 2022 16:09:09 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:23:\"all in one seo vs yoast\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:29:\"best seo plugin for wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:25:\"best wordpress SEO plugin\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:5:\"Yoast\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:27:\"yoast seo vs all in one seo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=24631\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:476:\"<p>Are you looking for the best SEO plugin for WordPress? In this post, we’ll compare Yoast SEO vs All in One SEO, and show you the major differences that matter. As well as give you our verdict of which of the two is the best SEO plugin for WordPress.</p>\nThe post <a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/\">Yoast SEO vs All in One SEO: Which Is the Best SEO Plugin?</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:55281:\"<p>Yoast SEO vs. All In One SEO, which is the best plugin for you?</p>\n\n\n\n<p>If you are looking for the best SEO plugin for WordPress, then you’ve likely narrowed your choice down to the two most popular WordPress SEO plugins: All in One SEO (AIOSEO) and Yoast SEO.&nbsp;</p>\n\n\n\n<p>Both of these SEO plugins help you optimize your WordPress website and <a href=\"https://aioseo.com/seo-best-practices/\" target=\"_blank\" rel=\"noreferrer noopener\">improve your rankings in search engines</a>.&nbsp;</p>\n\n\n\n<p>But which one is better?</p>\n\n\n\n<p>Don’t worry. We’ll help you to figure this out!</p>\n\n\n\n<p>In this post, we’ll compare Yoast SEO vs All in One SEO, and show you the major differences that matter. We&#8217;ll also give you our verdict on which of the two is the best SEO plugin for WordPress.</p>\n\n\n\n<p>But first, let&#8217;s explain what an SEO plugin is and why you should use one.</p>\n\n\n\n<h2>What Is an SEO Plugin?</h2>\n\n\n\n<p>SEO plugins allow website owners to optimize their sites for search engines easily. You can easily add metadata and more advanced SEO features, such as:</p>\n\n\n\n<ul><li><a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">XML sitemaps</a></li><li><a href=\"https://aioseo.com/add-schema-markup-to-wordpress-without-a-plugin/\" target=\"_blank\" rel=\"noreferrer noopener\">schema markup</a></li><li><a href=\"https://aioseo.com/how-to-edit-a-robots-txt-file-in-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">robots.txt&nbsp;files</a></li><li><a href=\"https://aioseo.com/announcing-improved-site-redirects-and-modified-date-for-posts/\" target=\"_blank\" rel=\"noreferrer noopener\">URL redirects</a></li><li>And much more</li></ul>\n\n\n\n<p>These, and other features, help improve your rankings and drive more traffic to your website.&nbsp;</p>\n\n\n\n<p>Yoast SEO and All-in-One SEO are some of the <a href=\"https://aioseo.com/best-seo-plugins-for-wordpress/\" target=\"_blank\" rel=\"noreferrer noopener\">best SEO plugins for WordPress</a>. That means you install them as plugins on your website, and they let you optimize your site for SEO.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/recommends/yoast-premium/\" target=\"_blank\" rel=\"nofollow noopener\"><img width=\"730\" height=\"399\" src=\"https://aioseo.com/wp-content/uploads/2021/02/yoast-seo-homepage-1.png\" alt=\"Yoast SEO vs All in One SEO - Yoast SEO\" class=\"wp-image-30572\" srcset=\"https://aioseo.com/wp-content/uploads/2021/02/yoast-seo-homepage-1.png 730w, https://aioseo.com/wp-content/uploads/2021/02/yoast-seo-homepage-1-300x164.png 300w, https://aioseo.com/wp-content/uploads/2021/02/yoast-seo-homepage-1-600x328.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>AIOSEO offers a <a href=\"https://wordpress.org/plugins/all-in-one-seo-pack/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">free version</a>, as well as <a href=\"https://aioseo.com/pricing/\">4 paid versions</a>. It’s one of the top 14 most popular WordPress plugins on WordPress.org with over 2+ million active installations.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/\"><img width=\"730\" height=\"345\" src=\"https://aioseo.com/wp-content/uploads/2020/12/aioseo-the-best-wordpress-seo-plugin-and-toolkit.png\" alt=\"Yoast SEO vs All in One SEO - All in One SEO (AIOSEO) The Best WordPress SEO Plugin and Toolkit\" class=\"wp-image-23910\" srcset=\"https://aioseo.com/wp-content/uploads/2020/12/aioseo-the-best-wordpress-seo-plugin-and-toolkit.png 730w, https://aioseo.com/wp-content/uploads/2020/12/aioseo-the-best-wordpress-seo-plugin-and-toolkit-300x142.png 300w, https://aioseo.com/wp-content/uploads/2020/12/aioseo-the-best-wordpress-seo-plugin-and-toolkit-600x284.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>We’re going to look at the similarities and major differences between Yoast SEO vs All in One SEO next.</p>\n\n\n\n<div class=\"wp-container-62a939e319403 wp-block-buttons\">\n<div class=\"wp-block-button u-pl0\"><a class=\"wp-block-button__link has-theme-background-color has-text-color has-background\" href=\"https://aioseo.com/pricing/\" style=\"background-color:#009966\" rel=\"\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-background-color\">Get Started with AIOSEO Today!</mark></a></div>\n</div>\n\n\n\n<h2>Yoast SEO vs All in One SEO: SEO Plugins Compared</h2>\n\n\n\n<p>Since this is a comprehensive post, feel free to use our table of content to jump to the sections you want:</p>\n\n\n\n<ul><li><a href=\"#getting-started-with-yoast-seo-vs-all-in-one-seo\">Getting Started with Yoast SEO vs All in One SEO</a></li><li><a href=\"#seo-audit-checklist\">SEO Audit Checklist</a></li><li><a href=\"#on-page-optimization\">On-page Optimization</a></li><li><a href=\"#additional-seo-tools-and-features\">Additional SEO Tools and Features</a></li><li><a href=\"#paid-plans-and-pricing\">Paid Plans and Pricing</a></li><li><a href=\"#yoast-seo-vs-all-in-one-seo-support\">Yoast SEO vs All in One SEO Support</a></li><li><a href=\"#yoast-seo-vs-all-in-one-seo-which-is-best\">Yoast SEO vs All in One SEO: Which Is Best?</a></li></ul>\n\n\n\n<p>Are you new to SEO, particularly SEO plugins? </p>\n\n\n\n<p>Let’s look at how easy it is to get started with these two popular SEO plugins.</p>\n\n\n\n<h2 id=\"getting-started-with-yoast-seo-vs-all-in-one-seo\">Getting Started with Yoast SEO vs All in One SEO</h2>\n\n\n\n<p>To get started with an SEO plugin, they have so-called configuration or setup wizards that help you with your SEO settings. Let&#8217;s take a look at the differences in the configuration for both contenders.</p>\n\n\n\n<h3>Installation Wizards Compared</h3>\n\n\n\n<p>One of the most important aspects to consider when looking for an SEO plugin is the ease of use, particularly the installation process. Let&#8217;s quickly look at how easy it is between our two contenders in the Yoast vs. All In One SEO showdown.</p>\n\n\n\n<h4>Installing Yoast SEO</h4>\n\n\n\n<p>Yoast SEO has a 12-step installation wizard, and it gets pretty overwhelming. It throws the beginner into a complicated and cluttered dashboard with more technical information than necessary when just starting out. </p>\n\n\n\n<p>This is what you&#8217;ll see after <a href=\"https://www.wpbeginner.com/beginners-guide/step-by-step-guide-to-install-a-wordpress-plugin-for-beginners/\" target=\"_blank\" rel=\"noreferrer noopener\">installing and activating</a> Yoast SEO. It&#8217;s an overview of the Yoast SEO Dashboard, and so far it looks okay.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"342\" src=\"https://aioseo.com/wp-content/uploads/2021/01/general-dashboard-yoast-seo.png\" alt=\"Yoast SEO dashboard general settings\" class=\"wp-image-24635\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/general-dashboard-yoast-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/general-dashboard-yoast-seo-300x141.png 300w, https://aioseo.com/wp-content/uploads/2021/01/general-dashboard-yoast-seo-600x281.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Under the <strong>General settings</strong> tab, you can find a first-time SEO configuration wizard. It&#8217;s after clicking on this wizard that you get a knot in your stomach.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"344\" src=\"https://aioseo.com/wp-content/uploads/2021/01/welcome-wizard-yoast-seo.png\" alt=\"Yoast SEO installation wizard\" class=\"wp-image-24636\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/welcome-wizard-yoast-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/welcome-wizard-yoast-seo-300x141.png 300w, https://aioseo.com/wp-content/uploads/2021/01/welcome-wizard-yoast-seo-600x283.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>While Yoast SEO&#8217;s configuration wizard has 12 steps and feels technical and complicated, AIOSEO&#8217;s setup wizard only has 4 steps that are easy to follow. It looks much cleaner and is straightforward and beginner-friendly. </p>\n\n\n\n<h4>Installing AIOSEO</h4>\n\n\n\n<p>AIOSEO has outdone itself in simplifying things and making it easier for users to set up their SEO settings. Let&#8217;s take a look at the setup wizard next.</p>\n\n\n\n<p>After <a href=\"https://aioseo.com/docs/installing-all-in-one-seo-pro/\">installing and activating AIOSEO</a>, you’ll see the<strong> General Settings</strong> tab in the All in One SEO menu.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"390\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-dashboard-general-settings.png\" alt=\"All in One SEO (AIOSEO) dashboard general settings\" class=\"wp-image-24632\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-dashboard-general-settings.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-dashboard-general-settings-300x160.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-dashboard-general-settings-600x321.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Here you can see an overview of the AIOSEO Dashboard,<strong> </strong>and you can launch the Setup Wizard with a single click. There’s also a video to watch that helps users understand the setup process before they start.</p>\n\n\n\n<p>In <strong>General Settings</strong>, you have the option to switch between three more tabs. The <strong><a href=\"https://aioseo.com/features/webmaster-tools/\" target=\"_blank\" rel=\"noreferrer noopener\">Webmaster Tools</a></strong> tab is especially useful since it allows you to submit your site to search engines such as Google, Bing, Yandex, etc. You can also use it for instant indexing of your content on platforms that support the <a href=\"https://aioseo.com/what-is-indexnow-for-seo/\" target=\"_blank\" rel=\"noreferrer noopener\">IndexNow protocol</a>. This is a protocol Yoast has said they <a href=\"https://www.seroundtable.com/yoast-indexnow-proof-33013.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">aren&#8217;t interested in adopting</a>, giving SEO plugin users like AIOSEO an edge.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"433\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-setup-wizard.png\" alt=\"All in One SEO (AIOSEO) setup wizard\" class=\"wp-image-24633\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-setup-wizard.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-setup-wizard-300x178.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-setup-wizard-600x356.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Next, you&#8217;re able to categorize your site, as well as set up the Home Page Title and Meta Description. AIOSEO makes this easy and beginner-friendly.</p>\n\n\n\n<p>In contrast to Yoast SEO, All in One SEO has lots of pre-installed tags with different variables that you can use for your homepage&#8217;s title and description. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"662\" src=\"https://aioseo.com/wp-content/uploads/2021/06/setup-home-page-title-and-description-in-aioseo-1.png\" alt=\"All in One SEO\'s home page title and meta description setting\" class=\"wp-image-41074\" srcset=\"https://aioseo.com/wp-content/uploads/2021/06/setup-home-page-title-and-description-in-aioseo-1.png 730w, https://aioseo.com/wp-content/uploads/2021/06/setup-home-page-title-and-description-in-aioseo-1-300x272.png 300w, https://aioseo.com/wp-content/uploads/2021/06/setup-home-page-title-and-description-in-aioseo-1-600x544.png 600w, https://aioseo.com/wp-content/uploads/2021/06/setup-home-page-title-and-description-in-aioseo-1-66x60.png 66w, https://aioseo.com/wp-content/uploads/2021/06/setup-home-page-title-and-description-in-aioseo-1-99x90.png 99w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>For example, if you’d choose the Site Title smart tag, the name of your site will be added to the SEO title. It lets you choose between 22 variables, such as Author Last Name, Author First Name, Post Day, Post Date, and much more.&nbsp;These are options that Yoast SEO doesn&#8217;t have.&nbsp;&nbsp;</p>\n\n\n\n<p>Not to forget, the + Current Year tag, which is an incredible feature to easily add the year to your SEO title.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/current-year-title-tag-in-all-in-one-seo.png\"><img width=\"730\" height=\"144\" src=\"https://aioseo.com/wp-content/uploads/2021/01/current-year-title-tag-in-all-in-one-seo.png\" alt=\"The current year title tag in All in One SEO\" class=\"wp-image-25328\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/current-year-title-tag-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/current-year-title-tag-in-all-in-one-seo-300x59.png 300w, https://aioseo.com/wp-content/uploads/2021/01/current-year-title-tag-in-all-in-one-seo-600x118.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>As you can see, AIOSEO has many more great SEO features, which help make the optimization process easier. In this regard, AIOSEO is leaps ahead of Yoast SEO.</p>\n\n\n\n<p>Now, to something even more exciting! The SEO audit checklist tool in AIOSEO.</p>\n\n\n\n<h2 id=\"seo-audit-checklist\">SEO Audit Checklist </h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-new-dashboard.png\"><img width=\"800\" height=\"472\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-new-dashboard.png\" alt=\"New dashboard with SEO site score in All in One SEO\" class=\"wp-image-25806\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-new-dashboard.png 800w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-new-dashboard-300x177.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-new-dashboard-768x453.png 768w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-new-dashboard-600x354.png 600w\" sizes=\"100vw\" /></a></figure>\n\n\n\n<p>The <a href=\"https://aioseo.com/features/seo-audit-checklist/\">SEO audit checklist</a> is a fantastic tool and is something that’s unique to All in One SEO!&nbsp;Yoast SEO doesn&#8217;t have anything like it.</p>\n\n\n\n<p>This is what will take your SEO efforts to another level. Best of all, it&#8217;s a great tool for beginners who don&#8217;t know that much about SEO.</p>\n\n\n\n<p>It lets you analyze your website in seconds and identifies critical errors that could inhibit rankings in search engines. And it also gives you the ability to <a href=\"https://aioseo.com/how-to-do-an-seo-competitor-analysis/\">analyze your competitors’ SEO</a>, so you can find out what keywords they’re using.</p>\n\n\n\n<p>To clarify, the SEO audit checklist lets you:</p>\n\n\n\n<ul><li>Follow its SEO audit checklist to optimize your website’s settings</li><li>Identify any critical errors that could be harming your rankings</li><li>Get recommended SEO improvements</li></ul>\n\n\n\n<p>To get started analyzing your site, you simply visit the All in One SEO<strong> </strong>menu and go to the SEO Analysis<strong> </strong>tab.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2020/12/All-in-One-SEO-Analysis.png\"><img width=\"730\" height=\"439\" src=\"https://aioseo.com/wp-content/uploads/2020/12/All-in-One-SEO-Analysis.png\" alt=\"AIOSEO SEO Audit Checklist\" class=\"wp-image-21803\" srcset=\"https://aioseo.com/wp-content/uploads/2020/12/All-in-One-SEO-Analysis.png 730w, https://aioseo.com/wp-content/uploads/2020/12/All-in-One-SEO-Analysis-300x180.png 300w, https://aioseo.com/wp-content/uploads/2020/12/All-in-One-SEO-Analysis-600x361.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>From here, you can check your SEO site score.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score.png\"><img width=\"1024\" height=\"731\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score-1024x731.png\" alt=\"SEO Audit Checklist in All in One SEO \" class=\"wp-image-25807\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score-1024x731.png 1024w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score-300x214.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score-768x548.png 768w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score-600x429.png 600w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-site-score.png 1277w\" sizes=\"100vw\" /></a></figure></div>\n\n\n\n<p>And if you scroll down to the Basic SEO section, you&#8217;ll find the whole analysis and recommendations on what you need to improve.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"574\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-seo-competitor-analysis-basic-seo.png\" alt=\"Basic SEO analysis in All in One SEO \" class=\"wp-image-24654\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-seo-competitor-analysis-basic-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-seo-competitor-analysis-basic-seo-300x236.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-seo-competitor-analysis-basic-seo-600x472.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>For example, from the above screenshot, it looks like this website is missing alt attributes in some images. Now that you know this, you can fix them and raise your SEO score. </p>\n\n\n\n<p>The optimization process can&#8217;t get much easier than that!</p>\n\n\n\n<p>Did you think this was it? Far from it!</p>\n\n\n\n<p>AIOSEO takes this a step further and is offering an Advanced SEO<strong> </strong>analysis as well.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"502\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-competitor-analysis-advanced-seo.png\" alt=\"Advanced SEO analysis in All in One SEO\" class=\"wp-image-24655\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-competitor-analysis-advanced-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-competitor-analysis-advanced-seo-300x206.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-competitor-analysis-advanced-seo-600x413.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p> This tool checks for advanced SEO factors like the use of canonical link tags, <a href=\"https://www.wpbeginner.com/beginners-guide/how-to-stop-search-engines-from-crawling-a-wordpress-site/\" target=\"_blank\" rel=\"noreferrer noopener\">noindex tags, header or meta tags, www and non-www URL redirects, robots.txt files</a>, etc.</p>\n\n\n\n<p>As you can see, AIOSEO already has one up on Yoast SEO with this great tool. With that said, let’s move on to looking at how both WordPress SEO plugins handle on-page optimization.</p>\n\n\n\n<h2 id=\"on-page-optimization\">On-page Optimization </h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/infographics-template-seo-optimization.jpg\"><img width=\"730\" height=\"365\" src=\"https://aioseo.com/wp-content/uploads/2021/01/infographics-template-seo-optimization.jpg\" alt=\"Search engine optimization infographic by freepik\" class=\"wp-image-25551\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/infographics-template-seo-optimization.jpg 730w, https://aioseo.com/wp-content/uploads/2021/01/infographics-template-seo-optimization-300x150.jpg 300w, https://aioseo.com/wp-content/uploads/2021/01/infographics-template-seo-optimization-600x300.jpg 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>Image Source: <a href=\"https://www.freepik.com/premium-vector/infographics-template-seo-optimization_3698079.htm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">freepik</a></p>\n\n\n\n<p>On-page optimization is an ongoing process, and each new post or page you add to your site will have its own SEO score.&nbsp;</p>\n\n\n\n<p>This means you’ll be using your SEO plugin to optimize your content for search engines as you add it. For more details, check out our checklist on <a href=\"https://aioseo.com/blog-post-seo-checklist/\">how to optimize your blog posts for SEO</a>.</p>\n\n\n\n<h3>SEO Meta Box  </h3>\n\n\n\n<p>Both plugins come with an SEO meta box to edit the SEO settings on a post-by-post basis. They automatically use your post or page’s title as SEO Title and excerpt as Meta Description, but you can also enter your own.</p>\n\n\n\n<p>As we showed you earlier, AIOSEO makes this super easy with lots of different variables you can use to optimize your metadata, while Yoast SEO only has variables for the title, page, separator, and site title.  </p>\n\n\n\n<p>The SEO meta box in Yoast SEO also looks a bit cluttered and feels outdated since it starts with the Focus keyphrase option that&#8217;s not really important for SEO anymore.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"730\" height=\"662\" src=\"https://aioseo.com/wp-content/uploads/2021/05/seo-meta-box-yoast-seo.png\" alt=\"Yoast SEO\'s meta box\" class=\"wp-image-40421\" srcset=\"https://aioseo.com/wp-content/uploads/2021/05/seo-meta-box-yoast-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/05/seo-meta-box-yoast-seo-300x272.png 300w, https://aioseo.com/wp-content/uploads/2021/05/seo-meta-box-yoast-seo-600x544.png 600w, https://aioseo.com/wp-content/uploads/2021/05/seo-meta-box-yoast-seo-66x60.png 66w, https://aioseo.com/wp-content/uploads/2021/05/seo-meta-box-yoast-seo-99x90.png 99w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure></div>\n\n\n\n<p>In contrast to Yoast SEO, All in One SEO&#8217;s meta box begins with a Snippet Preview<strong> </strong>of your post or page’s SEO. This is very helpful so that users can see how their Post Title and Meta Description will look in search results.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"565\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-general-post-title-and-description.png\" alt=\"AIOSEO general settings for post title and meta description \" class=\"wp-image-24637\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-general-post-title-and-description.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-general-post-title-and-description-300x232.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-general-post-title-and-description-600x464.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>You can write the Post Title and Meta Description manually or use the tags with different variables.</p>\n\n\n\n<p>For this reason, AIOSEO&#8217;s meta box is more logical. It starts with the most important element you should be optimizing and ends with less important factors like the Focus Keyphrase. </p>\n\n\n\n<p>However, if you still want to check your Focus Keyphrase, AIOSEO even gives you a score of how well your keyphrase is optimized and recommendations on how to improve it. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"356\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-focus-keyphrase-analysis.png\" alt=\"Focus keyphrase score and analysis in All in One SEO (AIOSEO) \" class=\"wp-image-24638\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-focus-keyphrase-analysis.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-focus-keyphrase-analysis-300x146.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-settings-focus-keyphrase-analysis-600x293.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>While Yoast SEO briefly includes this feature in the content analysis tool, it doesn&#8217;t analyze it separately.</p>\n\n\n\n<h3>On-Page Content Analysis </h3>\n\n\n\n<p>The content analysis feature for both SEO plugins analyzes your content against SEO best practices. For instance, it checks the keyword density, readability, and the number of internal and external links. </p>\n\n\n\n<p>It also checks if you&#8217;ve used your focus keyphrase in the title, meta description, and first paragraph of your content.</p>\n\n\n\n<p>In the past, Yoast SEO was ahead of AIOSEO in regards to this feature. But AIOSEO later caught up with flying colors. We&#8217;ll show you exactly why next.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"706\" height=\"488\" src=\"https://aioseo.com/wp-content/uploads/2021/04/yoast-seo-content-analysis.png\" alt=\"SEO analysis in Yoast SEO\" class=\"wp-image-37577\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/yoast-seo-content-analysis.png 706w, https://aioseo.com/wp-content/uploads/2021/04/yoast-seo-content-analysis-300x207.png 300w, https://aioseo.com/wp-content/uploads/2021/04/yoast-seo-content-analysis-600x415.png 600w, https://aioseo.com/wp-content/uploads/2021/04/yoast-seo-content-analysis-87x60.png 87w, https://aioseo.com/wp-content/uploads/2021/04/yoast-seo-content-analysis-130x90.png 130w\" sizes=\"(max-width: 706px) 100vw, 706px\" /></figure>\n\n\n\n<p>While Yoast SEO provides a fairly detailed analysis of the page content and recommendations on how to improve your SEO, AIOSEO also does this, and more! </p>\n\n\n\n<p>In fact, AIOSEO even analyzes your Title and gives you immediate results on what you need to improve.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis.png\"><img width=\"700\" height=\"253\" src=\"https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis.png\" alt=\"The Title analysis in AIOSEO helps you craft titles that rank well in search and attract clicks from users.\" class=\"wp-image-93594\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis.png 700w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis-300x108.png 300w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis-600x217.png 600w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis-166x60.png 166w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-title-analysis-249x90.png 249w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure>\n\n\n\n<p>It analyzes a few different factors in your title, including title length, if it includes a number, and if it&#8217;s using any <a href=\"https://aioseo.com/blog-post-seo-checklist/#write-a-captivating-blog-post-title\" target=\"_blank\" rel=\"noreferrer noopener\">power and sentiment words</a>. By optimizing your title, you can rest assured that it has all the elements that entice your visitors to click on it. </p>\n\n\n\n<p>Under the <strong>Basic SEO</strong> tab, you&#8217;ll find a clear overview of the page analysis tool. As well as your overall post or page’s SEO score in the top right corner of your page. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"369\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-page-analysis-basic-seo.png\" alt=\"Basic SEO page analysis in All in One SEO (AIOSEO) \" class=\"wp-image-24639\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-page-analysis-basic-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-page-analysis-basic-seo-300x152.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-page-analysis-basic-seo-600x303.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<h3>Readability Analysis</h3>\n\n\n\n<p>One of the most important factors for SEO is readability. Blog posts that are easier to read often rank higher than posts that are difficult to read. </p>\n\n\n\n<p>When it comes to the Readability feature, both contenders are pretty similar.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"706\" height=\"713\" src=\"https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis.png\" alt=\"Yoast SEO readability analysis\" class=\"wp-image-37567\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis.png 706w, https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis-297x300.png 297w, https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis-150x150.png 150w, https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis-600x606.png 600w, https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis-100x100.png 100w, https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis-59x60.png 59w, https://aioseo.com/wp-content/uploads/2021/04/yoast-readability-analysis-89x90.png 89w\" sizes=\"(max-width: 706px) 100vw, 706px\" /></figure>\n\n\n\n<p>They both offer a detailed Readability analysis and give suggestions on what to improve. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"551\" src=\"https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability.png\" alt=\"Readability analysis in All in One SEO (AIOSEO)\" class=\"wp-image-37353\" srcset=\"https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability.png 730w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-300x226.png 300w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-600x453.png 600w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-79x60.png 79w, https://aioseo.com/wp-content/uploads/2021/04/aioseo-page-analysis-readability-119x90.png 119w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>So when it comes to on-page content analysis tools, AIOSEO is the best around. It&#8217;s much easier to navigate and will help you crush it in search engines.</p>\n\n\n\n<p>Now, we’ll move on to an important SEO factor, which is XML sitemaps. Let’s see if there are any major differences between our contenders with reference to this feature.</p>\n\n\n\n<h3 id=\"xml-sitemaps\">XML Sitemaps</h3>\n\n\n\n<p>Before you can rank on Google, your content needs to be indexed. If the search engines aren’t indexing your site, no amount of SEO can save you.&nbsp;That&#8217;s why XML sitemaps are important for SEO. </p>\n\n\n\n<p>Both Yoast SEO and AIOSEO offer <a href=\"https://aioseo.com/docs/how-to-create-an-xml-sitemap/\" target=\"_blank\" rel=\"noreferrer noopener\">built-in XML sitemap functionality</a> that’s enabled by default. But in contrast to Yoast SEO, AIOSEO also offers an <a href=\"https://aioseo.com/docs/how-to-create-an-rss-sitemap/?utm_source=WordPress&amp;utm_campaign=proplugin&amp;utm_medium=documentation&amp;utm_content=rssSitemaps\">RSS sitemap</a>, which is automatically submitted to search engines. It&#8217;s an important SEO tool because search engines check it much more frequently than an XML sitemap.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/rss-sitemap-in-all-in-one-seo.png\"><img width=\"730\" height=\"390\" src=\"https://aioseo.com/wp-content/uploads/2021/01/rss-sitemap-in-all-in-one-seo.png\" alt=\"RSS Sitemap in All in One SEO\" class=\"wp-image-25554\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/rss-sitemap-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/rss-sitemap-in-all-in-one-seo-300x160.png 300w, https://aioseo.com/wp-content/uploads/2021/01/rss-sitemap-in-all-in-one-seo-600x321.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>An RSS sitemap includes only the latest changes to your site, which can then show up much faster in search results than the content of an XML sitemap.</p>\n\n\n\n<p>Additionally, AIOSEO&#8217;s <a href=\"https://aioseo.com/pricing\">Pro version</a> allows you to customize your sitemap and also includes <a href=\"https://aioseo.com/how-to-create-a-video-sitemap-in-wordpress-the-easy-way/\" title=\"How to Create a Video Sitemap in WordPress [The Easy Way]\">video sitemaps</a>, <a href=\"https://aioseo.com/submit-your-site-to-google-news/\">Google News sitemaps</a>, etc.&nbsp;When it comes to Yoast SEO, these features are offered as addons. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/sitemaps-video-sitemap-in-all-in-one-seo.png\"><img width=\"730\" height=\"430\" src=\"https://aioseo.com/wp-content/uploads/2021/01/sitemaps-video-sitemap-in-all-in-one-seo.png\" alt=\"Video Sitemap in All in One SEO\" class=\"wp-image-25556\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/sitemaps-video-sitemap-in-all-in-one-seo.png 730w, https://aioseo.com/wp-content/uploads/2021/01/sitemaps-video-sitemap-in-all-in-one-seo-300x177.png 300w, https://aioseo.com/wp-content/uploads/2021/01/sitemaps-video-sitemap-in-all-in-one-seo-600x353.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>For more details, please visit our post on <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\">how to create a sitemap in WordPress</a> or <a href=\"https://aioseo.com/submit-your-site-to-google-news/\">how to submit your WordPress site to Google News</a>.</p>\n\n\n\n<p>Next, let’s move on to comparing additional SEO features for both plugins.&nbsp;</p>\n\n\n\n<h2 id=\"additional-seo-tools-and-features\">Additional SEO Tools and Features</h2>\n\n\n\n<p>SEO is a comprehensive process, which is why both of these plugins come with additional tools and features aside from just meta tags. Anyway, social media integration is one of these features that we&#8217;ll look at for both plugins next.</p>\n\n\n\n<h3>Social Media Integration</h3>\n\n\n\n<p>Optimizing your social media is important because it can strengthen your brand. You&#8217;ll gain more visibility and can generate more leads for your business.</p>\n\n\n\n<p>AIOSEO lets you add up to 11 social media profiles, whereas with Yoast SEO, you can only add 8 profiles.</p>\n\n\n\n<p>Now, let&#8217;s show you how to add your social media profiles for both plugins, starting with AIOSEO.</p>\n\n\n\n<p>To do this in AIOSEO, you simply navigate to Social Networks<strong> </strong>in the All in One SEO menu.&nbsp;</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"496\" src=\"https://aioseo.com/wp-content/uploads/2021/01/social-networks-menu-item-in-aioseo-1.png\" alt=\"Social networks in All in One SEO (AIOSEO)\" class=\"wp-image-24648\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/social-networks-menu-item-in-aioseo-1.png 730w, https://aioseo.com/wp-content/uploads/2021/01/social-networks-menu-item-in-aioseo-1-300x204.png 300w, https://aioseo.com/wp-content/uploads/2021/01/social-networks-menu-item-in-aioseo-1-600x408.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>This will open a window, where you can add all your social profiles.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"587\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-social-networks-social-profiles.png\" alt=\"Social profiles in All in One SEO (AIOSEO)\" class=\"wp-image-24649\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-social-networks-social-profiles.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-social-networks-social-profiles-300x241.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-social-networks-social-profiles-600x482.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>For Yoast SEO, you’ll find the social profiles in <strong>Social </strong>and the <strong>Accounts</strong> tab.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"600\" src=\"https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-profiles.png\" alt=\"Social accounts in Yoast SEO\" class=\"wp-image-24650\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-profiles.png 730w, https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-profiles-300x247.png 300w, https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-profiles-600x493.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>As you can see, Yoast SEO has 3 fewer social media accounts to submit your links to.</p>\n\n\n\n<p>And looking more closely, there are also differences in how you set your Facebook thumbnail and Twitter Cards for both plugins. </p>\n\n\n\n<p>With AIOSEO, you can set your Facebook thumbnail and Twitter Cards from the <strong>Social Networks</strong> tab, but you can also do this from your individual posts or pages.</p>\n\n\n\n<p>For example, if you’re editing your blog post or page, you can go directly to the <strong>Social </strong>tab in the AIOSEO Settings, and edit your Facebook thumbnail or Twitter Cards for each individual post and page. If you want to learn how to do this, you can check out our guides on <a href=\"https://aioseo.com/add-twitter-cards-in-wordpress/\">how to add Twitter Cards in WordPress</a> and <a href=\"https://aioseo.com/how-to-fix-wrong-facebook-thumbnail-in-wordpress\">how to fix the wrong Facebook thumbnail</a>.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"726\" height=\"360\" src=\"https://aioseo.com/wp-content/uploads/2021/01/set-facebook-thumbnail-on-individual-posts-and-pages.png\" alt=\"Set Facebook thumbnail in All in One SEO (AIOSEO)\" class=\"wp-image-24266\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/set-facebook-thumbnail-on-individual-posts-and-pages.png 726w, https://aioseo.com/wp-content/uploads/2021/01/set-facebook-thumbnail-on-individual-posts-and-pages-300x149.png 300w, https://aioseo.com/wp-content/uploads/2021/01/set-facebook-thumbnail-on-individual-posts-and-pages-600x298.png 600w\" sizes=\"(max-width: 726px) 100vw, 726px\" /></figure>\n\n\n\n<p>It gives you a beautiful preview of how your content will look when it’s shared on Facebook or Twitter. You can also edit your title and description, as well as upload a featured image.</p>\n\n\n\n<p>In Yoast SEO, the settings look more basic and the preview snippet doesn&#8217;t look as nice as in AIOSEO.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-facebook-settings.png\"><img width=\"730\" height=\"467\" src=\"https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-facebook-settings.png\" alt=\"\" class=\"wp-image-24651\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-facebook-settings.png 730w, https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-facebook-settings-300x192.png 300w, https://aioseo.com/wp-content/uploads/2021/01/yoast-seo-social-facebook-settings-600x384.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>To summarize, both plugins offer similar social media integration. But AIOSEO gives you the option to tell Google about 3 more of your social media profiles. It also comes with a better social network window that’s easier to navigate and simply looks better.&nbsp;</p>\n\n\n\n<p>But are those all the SEO tools and features offered by both plugins? Of course not!</p>\n\n\n\n<p>Let&#8217;s also take a look at more advanced SEO tools for both contenders.</p>\n\n\n\n<h3>Advanced SEO Tools</h3>\n\n\n\n<p>Advanced SEO tools help you further optimize your site for search engines without having to install any additional plugins. </p>\n\n\n\n<p>To start with, both SEO plugins offer key features like:</p>\n\n\n\n<ul><li>Built-in robots.txt and .htaccess editor</li><li>XML Sitemaps</li><li>Import and export SEO data</li><li>Breadcrumb navigation</li><li>Canonical links</li><li>Redirection manager</li></ul>\n\n\n\n<p>Apart from these tools, AIOSEO also offers <a href=\"https://aioseo.com/features/access-controls/\" target=\"_blank\" rel=\"noreferrer noopener\">User Access Control</a>, which is an awesome tool. It allows you to manage access to important SEO features without handing over control of your website. Please check out the video if you want a sneak peek at how it works. </p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"All in One SEO&#039;s SEO Manager Role\" width=\"500\" height=\"281\" src=\"https://www.youtube.com/embed/NjTyy7qCc44?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen></iframe>\n</div></figure>\n\n\n\n<p>You can probably understand why this is important when running a big business with many employees that all have different roles within the company. </p>\n\n\n\n<p>In addition, AIOSEO also comes with advanced <a href=\"https://aioseo.com/features/woocommerce-seo/\">eCommerce SEO</a> support for WooCommerce to optimize product pages, product categories, and more. As well as <a href=\"https://aioseo.com/features/local-seo/\">Local SEO</a> to help you rank on Google maps, and easily submit your business name, logo, address, and phone number to search engines.</p>\n\n\n\n<p>Other notable tools AIOSEO users enjoy include:</p>\n\n\n\n<ul><li><a href=\"https://aioseo.com/features/internal-link-assistant/\" target=\"_blank\" rel=\"noreferrer noopener\">Link Assistant</a></li><li><a href=\"https://aioseo.com/features/indexnow/\" target=\"_blank\" rel=\"noreferrer noopener\">IndexNow</a></li><li>Limit the modified date of updated posts</li><li>Standalone headline analyzer</li><li><a href=\"https://aioseo.com/features/redirection-manager/\" target=\"_blank\" rel=\"noreferrer noopener\">Redirection Manager</a></li></ul>\n\n\n\n<p>For Yoast SEO, you have to buy these features as extra functionalities, meaning separate plugins. Or you&#8217;d have to buy the full Yoast SEO package including all SEO plugins, which is quite expensive. That&#8217;s why, if you&#8217;re looking for a Yoast alternative that comes with advanced features, AIOSEO is it.</p>\n\n\n\n<h2 id=\"paid-plans-and-pricing\">Paid Plans and Pricing</h2>\n\n\n\n<p>As your site grows, you’ll want to improve your SEO so that you can climb the rankings on Google.</p>\n\n\n\n<p>While the free versions come with minimal features, premium versions give you more control over your website&#8217;s SEO. </p>\n\n\n\n<p>With that said, deciding on a plan can be confusing. We’ll try to break down the important facts about these 2 plugins.</p>\n\n\n\n<h3>Free Plans for 1 Single Website</h3>\n\n\n\n<p>When you’re just starting out, you’ll want to start with the free version of your SEO plugin to try it out. Both AIOSEO and Yoast SEO offer a free version.</p>\n\n\n\n<p>AIOSEO&#8217;s <a href=\"https://wordpress.org/plugins/all-in-one-seo-pack/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">free version </a>has over 3+ million active installations and 1142 five-star ratings. In other words, over 2 million smart website owners use AIOSEO to properly set up WordPress SEO, so their websites can rank higher in search engines. </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"1024\" height=\"960\" src=\"https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-1024x960.png\" alt=\"AIOSEO is one of the best SEO plugins in WordPress\'s repository of plugins.\" class=\"wp-image-93598\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-1024x960.png 1024w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-300x281.png 300w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-768x720.png 768w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-600x562.png 600w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-64x60.png 64w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1-96x90.png 96w, https://aioseo.com/wp-content/uploads/2022/05/Yoast-vs-all-in-one-seo-1.png 1242w\" sizes=\"100vw\" /></figure>\n\n\n\n<h3>Paid Plans for Several Websites</h3>\n\n\n\n<p>If you feel you want to use more advanced SEO tools on a single site, you can start with AIOSEO&#8217;s Basic plan for as little as $49 per year.</p>\n\n\n\n<p>However, if you want to take your SEO efforts to the next level, you should consider buying the <a href=\"https://aioseo.com/pricing/\">Plus</a> version for $99.50 per year (up to 3 sites) or the <a href=\"https://aioseo.com/pricing/\">Pro</a> version for $199.50 per year (up to 10 sites). </p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/pricing/\"><img width=\"730\" height=\"481\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-pricing.png\" alt=\"Yoast SEO vs All in One SEO - pricing for AIOSEO\" class=\"wp-image-24663\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-pricing.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-pricing-300x198.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-pricing-600x395.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>Better yet, the <a href=\"https://aioseo.com/pricing/\">Elite</a> version is for business owners with up to 100 sites. And the Pro and Elite versions also offer 1 year of professional priority support.</p>\n\n\n\n<p>Yoast SEO is priced higher than AIOSEO for all its versions. Pricing for a <a href=\"https://aioseo.com/recommends/yoast-premium/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">single site license</a> starts at $99 per year and moves up to $169 per year (for up to 5 sites). And yet, these plans don&#8217;t even include many of the advanced SEO tools that All in One SEO offers.</p>\n\n\n\n<p>Instead, you have to buy the different SEO features separately, which gets quite expensive since most are $79 per year (for each addon).&nbsp;</p>\n\n\n\n<p>And if you want to include all features, the price increases to $229 per year (for the single site license. </p>\n\n\n\n<p>Did we say that you can get up to 100 websites (all features included) for only $299.50 with AIOSEO’s <a href=\"https://aioseo.com/pricing/\">Elite</a> version?</p>\n\n\n\n<p>That pretty much summarizes which of the SEO plugins should be your one and only choice!</p>\n\n\n\n<p>More importantly, to give you that extra sense of security, AIOSEO also offers a 14-day no-risk money-back guarantee. So if your plan isn’t a good fit, you can get your money back. You don’t even need to give a reason for the refund.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-no-risk-money-back-guarantee.png\"><img width=\"730\" height=\"254\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-no-risk-money-back-guarantee.png\" alt=\"100% No-Risk Money Back Guarantee for All in One SEO\" class=\"wp-image-25603\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-no-risk-money-back-guarantee.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-no-risk-money-back-guarantee-300x104.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-no-risk-money-back-guarantee-600x209.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>Finally, let’s take a look at the support you’ll get from the Premium and Pro versions of both SEO plugins.</p>\n\n\n\n<h2 id=\"yoast-seo-vs-all-in-one-seo-support\">Yoast SEO vs All in One SEO Support</h2>\n\n\n\n<p>Even though both plugins are fairly easy to use and come with extensive free documentation and video tutorials, your free support options are limited. </p>\n\n\n\n<h3>Support for Free Versions</h3>\n\n\n\n<p>Both SEO plugins offer support for free users through <a href=\"https://wordpress.org/support/plugin/all-in-one-seo-pack/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WordPress forums</a>.</p>\n\n\n\n<p>As of writing this Yoast SEO vs All in One SEO post:</p>\n\n\n\n<ul><li>AIOSEO has resolved 101 out of 122 support threads (83%)</li><li>Yoast SEO has resolved 609 out of 666 support threads (91%)</li></ul>\n\n\n\n<p>The response time is 1-3 working days for both plugins.</p>\n\n\n\n<h3>Support for Paid Versions</h3>\n\n\n\n<p>If you pay for either of these plugins, you can access ticket support as well. Within 1 day, you can expect a response to the support tickets from both Yoast SEO and AIOSEO support teams. </p>\n\n\n\n<p>Best of all, AIOSEO gives you extensive documentation on how to configure all different SEO tools in its <a href=\"https://aioseo.com/docs/\">Documentation</a>.</p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https://aioseo.com/docs/\"><img width=\"730\" height=\"424\" src=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-documentation-and-tutorials.png\" alt=\"AIOSEO documentation and tutorials\" class=\"wp-image-25593\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/aioseo-documentation-and-tutorials.png 730w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-documentation-and-tutorials-300x174.png 300w, https://aioseo.com/wp-content/uploads/2021/01/aioseo-documentation-and-tutorials-600x348.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></a></figure>\n\n\n\n<p>If you don&#8217;t find what you&#8217;re looking for, you can also search for it with the search tool. </p>\n\n\n\n<p>Having all of these different support options makes it easy to get help whenever you need it.</p>\n\n\n\n<h2 id=\"yoast-seo-vs-all-in-one-seo-which-is-best\">Yoast SEO vs All in One SEO: Which Is Best?</h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"730\" height=\"706\" src=\"https://aioseo.com/wp-content/uploads/2021/01/best-seo-plugins-for-wordpress.png\" alt=\"\" class=\"wp-image-24673\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/best-seo-plugins-for-wordpress.png 730w, https://aioseo.com/wp-content/uploads/2021/01/best-seo-plugins-for-wordpress-300x290.png 300w, https://aioseo.com/wp-content/uploads/2021/01/best-seo-plugins-for-wordpress-600x580.png 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>Image Source: <a href=\"https://www.lipperhey.com/en/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Lipperhey</a></p>\n\n\n\n<p>All in One SEO and Yoast SEO are both great plugins. They are developed with the same goal – to make SEO tasks easy and straightforward for WordPress websites. And they are both doing that exceptionally well!</p>\n\n\n\n<p>However, as you&#8217;ve probably understood by now, AIOSEO has passed Yoast SEO with flying colors and is absolutely the best WordPress SEO plugin on the market. For instance, it offers more advanced SEO tools like <a href=\"https://aioseo.com/features/access-controls/\">user access control</a>, the option to <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\">customize your sitemaps</a>, and much more.</p>\n\n\n\n<p>Not to forget, the awesome on-page <a href=\"https://aioseo.com/features/seo-audit-checklist/\">SEO audit checklist tool</a>. As well as the option to <a href=\"https://aioseo.com/how-to-do-an-seo-competitor-analysis/\">analyze your competitors’ SEO</a>. These are great tools to get ahead of your competitors and gain an edge. And totally unique for All in One SEO!</p>\n\n\n\n<p>Undeniably, AIOSEO also comes in neater, tidier, and altogether more user-friendly packaging. When it comes to setting up SEO for individual posts and pages, AIOSEO makes this easier too.&nbsp;</p>\n\n\n\n<p>Best of all, AIOSEO is a lot cheaper than Yoast SEO. Besides, it even allows you to add up to 100 websites in contrast to only 20 sites for Yoast SEO.&nbsp;Now that&#8217;s value for money!</p>\n\n\n\n<p>And did we tell you that if you&#8217;re running a news site, you can automatically <a href=\"https://aioseo.com/submit-your-site-to-google-news/\">submit it to Google News</a>? </p>\n\n\n\n<p>Mentioning all the features you get with AIOSEO would take up a lot of space and time, so we won&#8217;t do it here. However, if you&#8217;re interested in knowing every feature you get from the plugin, <a href=\"https://aioseo.com/features/\" target=\"_blank\" rel=\"noreferrer noopener\">check out our features page</a>.</p>\n\n\n\n<h2>Is Migrating from Yoast to AIOSEO Easy?</h2>\n\n\n\n<p>If you&#8217;re looking for the best Yoast alternative, look no further than <a href=\"https://aioseo.com/pricing/\">AIOSEO</a>.</p>\n\n\n\n<p>It&#8217;s definitely one of the best WordPress SEO plugins on the market. One reason users love it is the simplicity and ease of use it affords. This makes it possible for users to DIY most of their SEO without having to enlist the help of a professional.</p>\n\n\n\n<p>With all that being said, you&#8217;re probably wondering how easy it is to migrate from Yoast to AIOSEO. The good news is that it&#8217;s a pretty straightforward process. Plus, you get to keep all your SEO data and settings from Yoast. For the exact procedure, <a href=\"https://aioseo.com/migrating-from-yoast-seo-to-all-in-one-seo/\" target=\"_blank\" rel=\"noreferrer noopener\">check out this post</a>. </p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"730\" height=\"476\" src=\"https://aioseo.com/wp-content/uploads/2021/01/importing-seo-data-from-yoast-to-all-in-one-seo.webp\" alt=\"Importing SEO data from Yoast is super easy and can be done during the AIOSEO set up process.\" class=\"wp-image-93613\" srcset=\"https://aioseo.com/wp-content/uploads/2021/01/importing-seo-data-from-yoast-to-all-in-one-seo.webp 730w, https://aioseo.com/wp-content/uploads/2021/01/importing-seo-data-from-yoast-to-all-in-one-seo-300x196.webp 300w, https://aioseo.com/wp-content/uploads/2021/01/importing-seo-data-from-yoast-to-all-in-one-seo-600x391.webp 600w\" sizes=\"(max-width: 730px) 100vw, 730px\" /></figure>\n\n\n\n<p>B</p>\n\n\n\n<p>The AIOSEO setup wizard will walk you through the steps of setting up the plugin on your site. One of the steps includes importing data from other plugins you use, including Yoast. This makes the migration from Yoast to AIOSEO seamless. It&#8217;s also fast so you don&#8217;t experience any downtime on your site.</p>\n\n\n\n<h2>Yoast vs All In One SEO: Boost Your Rankings with the Winning SEO Plugin</h2>\n\n\n\n<p>With the added features, functionality, and power you get with AIOSEO, making a decision is a no-brainer. While Yoast covers most basic SEO requirements, AIOSEO offers more to ensure that you have an edge over the competition.</p>\n\n\n\n<p>AIOSEO is not just a WordPress SEO plugin. It&#8217;s an SEO toolkit you can use to fine-tune your site&#8217;s SEO and get better rankings.</p>\n\n\n\n<p>Speaking of rankings, you may also want to check out our <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\">ultimate WordPress SEO guide</a> or <a href=\"https://aioseo.com/blog-post-seo-checklist/\" title=\"A Complete Blog Post SEO Checklist to Boost Rankings\">blog post SEO checklist</a> to learn how to boost rankings even more.</p>\n\n\n\n<p>We hope this comparison of Yoast SEO vs All in One SEO helped you find the best WordPress SEO plugin for your site.&nbsp;</p>\n\n\n\n<p>Thank you, as always, for supporting the <a href=\"https://aioseo.com/pricing\">best SEO plugin for WordPress</a>!</p>\n\n\n\n<div class=\"wp-container-62a939e31a61d wp-block-buttons\">\n<div class=\"wp-block-button u-pl0\"><a class=\"wp-block-button__link has-theme-background-color has-text-color has-background\" href=\"https://aioseo.com/pricing/\" style=\"background-color:#009966\" rel=\"\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-background-color\">Get Started with AIOSEO Today!</mark></a></div>\n</div>The post <a href=\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/\">Yoast SEO vs All in One SEO: Which Is the Best SEO Plugin?</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"https://aioseo.com/yoast-seo-vs-all-in-one-seo-which-is-the-best-seo-plugin/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"4\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:88:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"10 Best SEO Copywriting Tips for Crafting Content that Converts\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:94:\"https://aioseo.com/seo-copywriting/?utm_source=rss&utm_medium=rss&utm_campaign=seo-copywriting\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"https://aioseo.com/seo-copywriting/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 19 May 2022 13:32:44 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:15:\"content writing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:23:\"high-performing content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:11:\"seo content\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:15:\"seo copywriting\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=93000\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:423:\"<p>Are you looking for the best SEO copywriting tips to help boost your rankings and business? Copywriting plays a massive role in the success of your website and, ultimately, your business. You need to know how to write copy that&#8230;</p>\nThe post <a href=\"https://aioseo.com/seo-copywriting/\">10 Best SEO Copywriting Tips for Crafting Content that Converts</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:19833:\"<p>Are you looking for the best SEO copywriting tips to help boost your rankings and business?</p>\n\n\n\n<p>Copywriting plays a massive role in the success of your website and, ultimately, your business.</p>\n\n\n\n<p>You need to know how to write copy that drives results.</p>\n\n\n\n<p>This is exactly where SEO copywriting comes in.</p>\n\n\n\n<h2>What is SEO Copywriting?</h2>\n\n\n\n<p>To best understand SEO copywriting, we first need to define each term in the phrase.</p>\n\n\n\n<ul><li><strong>SEO</strong>: <a href=\"https://aioseo.com/seo-tutorial/\" target=\"_blank\" rel=\"noreferrer noopener\">Search engine optimization</a> (SEO) is the process of improving the effectiveness of your content and website. It involves three primary pillars — <a href=\"https://aioseo.com/docs/top-tips-for-good-on-page-seo/\" target=\"_blank\" rel=\"noreferrer noopener\">on-page SEO</a>, off-page SEO, and <a href=\"https://aioseo.com/what-is-technical-seo-the-best-checklist-in-2022/\" target=\"_blank\" rel=\"noreferrer noopener\">technical SEO</a>.</li><li><strong>Copywriting</strong>: Copywriting is the science of using words to engage readers and get them to take action on your website.</li></ul>\n\n\n\n<p>With that out of the way, we can now define SEO copywriting.</p>\n\n\n\n<p>SEO copywriting is the practice of creating content that ranks and drives results.</p>\n\n\n\n<p>The combination of SEO and copywriting is a powerful force that can help your business get an edge over your competitors.</p>\n\n\n\n<h2>4 Reasons You Need to Master SEO Copywriting</h2>\n\n\n\n<p>Why is SEO copywriting so important?</p>\n\n\n\n<p>Let&#8217;s quickly look at three reasons you should invest in mastering it:</p>\n\n\n\n<ol><li><strong>Drives organic traffic</strong>: A <a href=\"https://aioseo.com/10-methods-to-generate-organic-traffic/\" target=\"_blank\" rel=\"noreferrer noopener\">consistent flow of organic traffic </a>is essential to the growth of your business.SEO copywriting helps you become more visible in organic search.&nbsp;</li><li><strong>Helps build trust</strong>: A well-executed content marketing campaign is vital to winning your target audience&#8217;s trust. Copywriting is the primary tool that enables you to achieve that.&nbsp;</li><li><strong>Improves conversion rates</strong>: One of the primary roles of copywriting is to convince readers to take action. Good SEO copywriting results in a <a href=\"https://aioseo.com/5-reasons-why-your-website-is-not-converting/\" target=\"_blank\" rel=\"noreferrer noopener\">boost in your conversion rates</a>.</li><li><strong>Increases social shares</strong>: <a href=\"https://aioseo.com/how-to-integrate-social-media-into-your-website/\" target=\"_blank\" rel=\"noreferrer noopener\">Social media</a> is a powerful tool to help your content reach a broader impact. Readers will help promote your content by sharing it with their friends if you craft high-quality content.&nbsp;</li></ol>\n\n\n\n<p>No online business can survive without SEO copywriting. That&#8217;s why you must master it or outsource it to those who have.&nbsp;</p>\n\n\n\n<p>If you plan on handling your content creation, SEO copywriting should be an essential part of your SEO strategy.</p>\n\n\n\n<h2>SEO Copywriting Tips: 10 To Help You Turn Pro Copywriter</h2>\n\n\n\n<p>Ready to master SEO copywriting?</p>\n\n\n\n<p>Whether you&#8217;re a blogger, small business owner, or running an ecommerce store, SEO copywriting is essential to help you drive targeted traffic to your site. In addition, it helps improve your search engine rankings and encourages users to act on your content.</p>\n\n\n\n<p>Let&#8217;s quickly dive into our ten tips to help you get there.&nbsp;</p>\n\n\n\n<h3>1. <strong>Write for People First</strong></h3>\n\n\n\n<p>One of the first SEO copywriting best practices you must never forget is to write for people first.</p>\n\n\n\n<p>Sure, the main aim of SEO is to craft <a href=\"https://aioseo.com/seo-best-practices/\" target=\"_blank\" rel=\"noreferrer noopener\">content that ranks well</a> on search engine results pages (SERPs). However, ranking high without converting won&#8217;t do your business any good. After all, you need people to read your content and act on it.</p>\n\n\n\n<p>That&#8217;s why people should always come first.</p>\n\n\n\n<p>To create user-centric content:</p>\n\n\n\n<ul><li><strong>Make it easy to read</strong>: Keep sentences and paragraphs short.</li><li><strong>Get to the point</strong>: People don&#8217;t have time to sift through a gazillion words to find the answer to their search query. Get to the point quickly or risk high bounce rates.</li><li><strong>Create in-depth content</strong>: Give users as much information as possible, so they get the full answer to their questions. This will help establish you as an authority in your niche.</li></ul>\n\n\n\n<p>Creating content for users will help you grow an engaged audience. It will also increase the chances of your content being shared, resulting in more traffic to your site.</p>\n\n\n\n<h3>2. <strong>Nail Your Keyword Research</strong></h3>\n\n\n\n<p>Another important element of SEO copywriting you need to master is keyword research. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"222\" src=\"https://aioseo.com/wp-content/uploads/2022/05/organic-traffic-keyword-research-1.png\" alt=\"Keyword research plays a huge role in SEO copywriting.\" class=\"wp-image-90714\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/organic-traffic-keyword-research-1.png 700w, https://aioseo.com/wp-content/uploads/2022/05/organic-traffic-keyword-research-1-300x95.png 300w, https://aioseo.com/wp-content/uploads/2022/05/organic-traffic-keyword-research-1-600x190.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Keyword research is the practice of identifying phrases and words (search terms) your target audience uses when looking for something online. Because people usually type in multi-word phrases, <a href=\"https://aioseo.com/how-to-find-long-tail-keywords-and-increase-organic-traffic/\" target=\"_blank\" rel=\"noreferrer noopener\">long-tail keywords</a> should be your target.</p>\n\n\n\n<p>You can research the right keywords for your content by using keyword tools like <a href=\"https://aioseo.com/recommends/semrush/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Semrush</a>, <a href=\"https://aioseo.com/recommends/ahrefs/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Ahrefs</a>, <a href=\"https://aioseo.com/recommends/mangools/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">KWFinder by Mangools</a>, etc. You can also use Google&#8217;s People Also Ask section and the autosuggest feature to find related keywords users input the most. </p>\n\n\n\n<p>Once you&#8217;ve found your target keywords, the next step is to use them strategically. For example, if you&#8217;re writing a blog post, you can use your keywords in the:</p>\n\n\n\n<ul><li>Headline and SEO title</li><li>Header tags</li><li>Content</li><li>Metadata</li><li>Image alt tags</li></ul>\n\n\n\n<p>The proper use of keywords will help your <a href=\"https://aioseo.com/seo-checklist/\" target=\"_blank\" rel=\"noreferrer noopener\">content rank higher in search</a> for queries that contain that particular keyword. Also, make sure to use your keywords naturally and avoid keyword stuffing.&nbsp;</p>\n\n\n\n<p>Targeting specific keywords in your SEO copy will help you drive the right kind of traffic to your website. As a result, you&#8217;ll enjoy better conversions and a boost in revenue.</p>\n\n\n\n<h3>3. <strong>Master Search Intent</strong></h3>\n\n\n\n<p>For your content to be impactful and help you drive business goals, it must provide value to readers. To do this, you need to know why searchers are using the particular keywords they input into the search bar. Search intent is also a factor search algorithms consider when ranking content, making it a critical element of any <a href=\"https://aioseo.com/seo-hacks-to-grow-your-traffic/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO strategy.</a></p>\n\n\n\n<p>While it may sound complicated, figuring search intent is quite easy. Two of the best ways to do it include: </p>\n\n\n\n<ul><li><strong>Use tools</strong>: keyword research tools like Semrush have a search intent feature that helps highlight the most common user intent behind a keyword.</li><li><strong>Study SERPs</strong>: Take a close look at SERPs and see the type of content that ranks well.</li></ul>\n\n\n\n<p>Knowing search intent is critical if you&#8217;re to create content that users will find valuable and can relate to. This will result in a boost in SEO metrics like clickthrough rate, dwell time, page views, and more.</p>\n\n\n\n<h3>4. <strong>SEO Copywriting Focuses on Quality, Not Quantity</strong></h3>\n\n\n\n<p>One mistake many marketers make when writing content is to focus on quantity at the expense of the quality of content produced. While churning out many articles may increase the chances of your website ranking, it certainly won&#8217;t improve conversions. Great content takes time and effort. While you may not produce much content, the quality will pay off in better conversion rates.</p>\n\n\n\n<p>Remember, SEO copywriting should result in both ranking and conversions. If you get one without the other, you&#8217;re still missing out on many opportunities.</p>\n\n\n\n<p>The best way to create content that ranks and converts is to focus more on quality than quantity. And the best way to do that is to <a href=\"https://aioseo.com/what-is-google-eat/\">follow Google&#8217;s E-A-T standards</a>. Doing so will help ensure that your readers will keep coming back for more. It also increases the chances of your content being shared. Both have a positive impact on your rankings and conversions.</p>\n\n\n\n<p>The biggest advantage of creating quality, in-depth content is that people will remember it and refer to it often. They&#8217;ll also share it on <a href=\"https://aioseo.com/best-social-media-plugins-for-wordpress-compared/\">social media</a> and other platforms.&nbsp;</p>\n\n\n\n<p>High-quality content also helps you differentiate yourself from the competition. It also goes a long way in helping you prove your expertise on the subject you&#8217;re writing about.</p>\n\n\n\n<h3>5. <strong>Craft Compelling Headlines and Title Tags</strong></h3>\n\n\n\n<p>Your headlines play a huge role in how search engines rank your content. They also help users determine whether your content will meet their intent or not.</p>\n\n\n\n<p>That&#8217;s why you must <a href=\"https://aioseo.com/best-wordpress-headline-analyzer-tool/\" target=\"_blank\" rel=\"noreferrer noopener\">craft compelling SEO-friendly headlines</a>.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"283\" height=\"597\" src=\"https://aioseo.com/wp-content/uploads/2021/12/best-headline-analyzer-tool-AIOSEO.png\" alt=\"Headlines play an important role in SEO copywriting. That\'s why you muse optimize yours with a headline analyzer.\" class=\"wp-image-65771\" srcset=\"https://aioseo.com/wp-content/uploads/2021/12/best-headline-analyzer-tool-AIOSEO.png 283w, https://aioseo.com/wp-content/uploads/2021/12/best-headline-analyzer-tool-AIOSEO-142x300.png 142w\" sizes=\"(max-width: 283px) 100vw, 283px\" /></figure></div>\n\n\n\n<p>To do this:</p>\n\n\n\n<ul><li>Include your keyword, preferably as close to the beginning as possible</li><li>Craft a headline that meets search intent</li><li>Use action words to spur readers into action</li><li>Keep it simple and avoid being clever</li></ul>\n\n\n\n<p>Your headline is your elevator pitch. It&#8217;s your first opportunity to get users to click on your URL on SERPs. It&#8217;s also a key element to successful on-page SEO.</p>\n\n\n\n<p>You should also <a href=\"https://aioseo.com/seo-title-tags/\">craft optimized title tags</a>, apart from crafting a compelling headline. Title tags are an HTML element used to specify the title of a webpage and are shown on SERPs as your content&#8217;s headline. Written well, they can help you rank well, and users will want to click. AIOSEO can help you create optimized title tags. To do so, scroll down to the bottom of the page you&#8217;re editing to find AIOSEO&#8217;s settings. Under the General tab, you&#8217;ll find a field to input your title tag.&nbsp;</p>\n\n\n\n<p>Optimize it by including your keyword and keeping it within the recommended character limit.</p>\n\n\n\n<h3>6. <strong>Create Your Header Tags with Users and Search Engines in Mind</strong></h3>\n\n\n\n<p>Header tags are an important part of your copy. They are an excellent way of breaking up your content. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"738\" height=\"478\" src=\"https://aioseo.com/wp-content/uploads/2022/04/header-tags-user-intent.png\" alt=\"Mastering SEO copywriting involves crafting \" class=\"wp-image-85304\" srcset=\"https://aioseo.com/wp-content/uploads/2022/04/header-tags-user-intent.png 738w, https://aioseo.com/wp-content/uploads/2022/04/header-tags-user-intent-300x194.png 300w, https://aioseo.com/wp-content/uploads/2022/04/header-tags-user-intent-600x389.png 600w\" sizes=\"(max-width: 738px) 100vw, 738px\" /></figure></div>\n\n\n\n<p>They also play an essential role in effective SEO copywriting. That&#8217;s because you can strategically use them to:</p>\n\n\n\n<ul><li>Use your keywords strategically</li><li>Structure your content and improve UX</li><li>Help you rank for featured snippets</li></ul>\n\n\n\n<p><a href=\"https://aioseo.com/header-tags/\" target=\"_blank\" rel=\"noreferrer noopener\">Check out this guide</a> to better understand what header tags are and how to use them effectively.</p>\n\n\n\n<h3>7. <strong>Don&#8217;t Neglect Your Metadata&nbsp;</strong></h3>\n\n\n\n<p>An essential aspect of SEO you shouldn&#8217;t neglect when crafting content is your metadata. Metadata refers to HTML tags added to a web page to help search engines and users better understand what your page is about. </p>\n\n\n\n<p>Some common examples include:</p>\n\n\n\n<ul><li>SEO titles</li><li>Meta descriptions</li><li>Alt tags</li></ul>\n\n\n\n<p>Optimizing your metadata doesn&#8217;t have a direct impact on your rankings. However, if optimized well, it can help increase your CTR. This, in turn, signals to search engines that your content is valuable, resulting in your content ranking better.</p>\n\n\n\n<p>Make sure to give your metadata some careful thought. Crafting it well can make the difference between searchers clicking your link or not.</p>\n\n\n\n<h3>8. <strong>Internal Linking is an Important Element of SEO Copywriting</strong></h3>\n\n\n\n<p>Internal linking is one of the most overlooked elements of SEO copywriting. With Google saying that links are among the <a href=\"https://searchengineland.com/now-know-googles-top-three-search-ranking-factors-245882\">top three criteria used for ranking content</a>, every content creator must have an internal linking strategy they use to ensure content:</p>\n\n\n\n<ul><li>Ranks well</li><li>Offers users a better on-page experience</li><li>Provides more resources for those who want to delve deeper into a topic</li></ul>\n\n\n\n<p>Thankfully, if you&#8217;re an AIOSEO Pro user, you can do this on autopilot — thanks to Link Assistant. <a href=\"https://aioseo.com/ways-link-assistant-can-save-you-time-on-internal-and-external-link-building/\" target=\"_blank\" rel=\"noreferrer noopener\">Link Assistant</a> is a powerful tool that searches for related posts and suggests anchor text you can use. If you don&#8217;t like the suggested link or anchor text, you can always reject the link or edit the anchor text.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"329\" src=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-getting-started.png\" alt=\"Link Assistant is a powerful tool for building internal links.\" class=\"wp-image-79016\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-getting-started.png 700w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-getting-started-300x141.png 300w, https://aioseo.com/wp-content/uploads/2022/03/internal-linking-with-link-assistant-getting-started-600x282.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Link building is a powerful on-page SEO best practice you should consider as you master SEO copywriting. Link Assistant will help ensure your internal links are strategically placed. It also enables you to audit your outbound links, making it easy to remove irrelevant ones.</p>\n\n\n\n<h3>9. <strong>Consider User Experience</strong></h3>\n\n\n\n<p>When crafting content, take users into account by envisioning the experience they&#8217;ll have as they interact with your content.&nbsp;</p>\n\n\n\n<p>You must make it easy for them to find the answers they&#8217;re looking for easily. Also, ensure they don&#8217;t struggle to get the flow of your content. To achieve this:</p>\n\n\n\n<ul><li><strong>Keep your content simple</strong>: Avoid jargon and complicated words. Aim for good readability scores, which means your content is easy to read and understand.&nbsp;</li><li><strong>Write for clarity, not cleverness</strong>: From word choice to sentence structure to the examples you use, aim to convey your message as clearly as possible.</li><li><strong>Format your content well</strong>: Use images, header tags, and white space to format your content to make it easy to read and digest.</li></ul>\n\n\n\n<p>If you&#8217;re an AIOSEO user, crafting content that provides a positive user experience is easier as the plugin helps you with the above aspects. The <strong>Page Analysis </strong>report shows you where you need to simplify your language, when you have large walls of text, and a few other tips to make your content easier to read.</p>\n\n\n\n<p>Considering user experience is a great way to reduce bounce rates while improving other important metrics such as dwell time, page views, etc.&nbsp;</p>\n\n\n\n<h3>10. <strong>Create Content With a Purpose</strong></h3>\n\n\n\n<p>A good content strategy is focused on achieving a particular result. That&#8217;s why every piece of content you create should serve a purpose — it must have a goal. Some of the goals you can set for your content include:</p>\n\n\n\n<ul><li>Brand awareness</li><li>Lead generation</li><li>Product education</li><li>Build trust</li><li>Attract backlinks</li><li>Driving sales</li></ul>\n\n\n\n<p>Your content should help move your visitors along your buyer journey. It must result in them taking specific action on your website. To achieve that, you must determine the purpose of your content right from the start. This will help you target the right keywords, meet search intent, and create content that converts.</p>\n\n\n\n<h2>SEO Copywriting Tips: Use These 10 to Craft Content that Converts</h2>\n\n\n\n<p>With so much content being published on the internet, getting yours noticed can be a challenge. Not only that, but getting people to click on your URL on SERPs is a second challenge you&#8217;ll encounter in your digital marketing efforts.</p>\n\n\n\n<p>The solution to both is SEO copywriting.</p>\n\n\n\n<p>Using the ten SEO copywriting tips outlined above, you&#8217;re better able to craft content that ranks and converts. To help increase the chances of your content ranking well in Google search, you also need a powerful <a href=\"https://aioseo.com/best-seo-plugins-for-wordpress/\">WordPress SEO plugin</a> like AIOSEO to help ensure you&#8217;ve applied all the SEO best practices to your content and website.</p>\n\n\n\n<p>If you haven&#8217;t downloaded AIOSEO yet, there&#8217;s no better time than now. So, go ahead and <a href=\"https://aioseo.com/pricing/\">download it here</a>.</p>The post <a href=\"https://aioseo.com/seo-copywriting/\">10 Best SEO Copywriting Tips for Crafting Content that Converts</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"https://aioseo.com/seo-copywriting/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:85:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"How to Add SEO Keywords in WordPress (Boost CTR &amp; Rankings)\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:136:\"https://aioseo.com/how-to-add-seo-keywords-in-wordpress/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-add-seo-keywords-in-wordpress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:65:\"https://aioseo.com/how-to-add-seo-keywords-in-wordpress/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 10 May 2022 17:16:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:36:\"how to add SEO keywords in WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:17:\"keyword placement\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:12:\"SEO keywords\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=76045\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:435:\"<p>Want to know how to add SEO keywords in WordPress? SEO keywords are central to any SEO campaign as they help your content rank higher on search engine results pages. They are also an important element that helps boost your&#8230;</p>\nThe post <a href=\"https://aioseo.com/how-to-add-seo-keywords-in-wordpress/\">How to Add SEO Keywords in WordPress (Boost CTR & Rankings)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:16992:\"<p>Want to know how to add SEO keywords in WordPress?</p>\n\n\n\n<p>SEO keywords are central to any SEO campaign as they help your content rank higher on search engine results pages. They are also an important element that helps boost your clickthrough rate (CTR) — especially if you <a href=\"https://aioseo.com/how-to-find-long-tail-keywords-and-increase-organic-traffic/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"use keywords that meet search intent\">use keywords that meet search intent</a>. </p>\n\n\n\n<h2>What are SEO Keywords?</h2>\n\n\n\n<p>SEO keywords are words and phrases you want your content to rank for on search results. They’re a crucial element of <a href=\"https://aioseo.com/ultimate-wordpress-seo-guide/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"your SEO strategy\">your SEO strategy</a> as they help direct your content creation. That’s because each piece of content you publish must be targeted at a particular keyword that your target audience is interested in.</p>\n\n\n\n<p>To find the right SEO keywords for your brand, you must conduct keyword research. This is the practice of using tools to discover the phrases and words your target audience uses the most as they search for a product, solution, or topic in your niche. </p>\n\n\n\n<p>Then, when you feature these SEO keywords in your content, search engines know that your content is relevant to a search query made. As a result, they’ll serve it up to users.&nbsp;</p>\n\n\n\n<h2>How to Add SEO Keywords in WordPress — The Easy Way</h2>\n\n\n\n<p>Once you’ve conducted your keyword research and discovered the ones to use in each post, you must also know how to use them in your content strategically.</p>\n\n\n\n<p><strong>Note</strong>: Strategically adding SEO keywords in WordPress is much easier if you have an SEO plugin like AIOSEO. </p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noopener\"><img width=\"700\" height=\"311\" src=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png\" alt=\"AIOSEO is a powerful tool that can help you strategically add SEO keywords in WordPress.\" class=\"wp-image-95222\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo.png 700w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-300x133.png 300w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-600x267.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></a></figure></div>\n\n\n\n<p>AIOSEO is a powerful tool that helps you DIY many aspects of your SEO. This includes technical SEO best practices like <a href=\"https://aioseo.com/features/redirection-manager/\">implementing redirects</a>, <a href=\"https://aioseo.com/how-to-create-a-sitemap-in-wordpress/\">creating sitemaps</a>, etc. It also helps with most on-page SEO, of which one element is adding SEO keywords to your posts and pages.If you haven’t downloaded SEO yet, there’s no better time than now. So go ahead and <a href=\"https://aioseo.com/pricing/\">download the plugin here</a>.</p>\n\n\n\n<p>With that being said, let&#8217;s quickly look at a few tips on how and where to place your SEO keywords.&nbsp;</p>\n\n\n\n<h3>Post Title</h3>\n\n\n\n<p>Your title is the first thing readers see on search engine results pages (SERPs), so it&#8217;s best to include your SEO keyword. This way, you’ll be able to prove search intent quickly, resulting in high clickthrough rates. Make sure to frontload your SEO keyword as much as possible. This ensures that it remains visible, even if your title gets truncated, particularly when viewed on smaller screens.</p>\n\n\n\n<p>To add an SEO keyword in your title, scroll down to the bottom of your post or page, where you’ll find AIOSEO&#8217;s <strong>General Settings</strong> section.</p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img width=\"702\" height=\"143\" src=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-general-settings-1.png\" alt=\"You can add SEO keywords to your post title in the general Settings section of AIOSEO.\" class=\"wp-image-95226\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-general-settings-1.png 702w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-general-settings-1-300x61.png 300w, https://aioseo.com/wp-content/uploads/2022/05/adding-seo-keywords-aioseo-general-settings-1-600x122.png 600w\" sizes=\"(max-width: 702px) 100vw, 702px\" /></figure>\n\n\n\n<p>Scrolling further down will lead you to a text box for editing your title. Type in your post title and make sure to include your SEO keyword.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"700\" height=\"183\" src=\"https://aioseo.com/wp-content/uploads/2022/03/how-to-add-SEO-keywords-in-wordpress-post-title-1.png\" alt=\"Knowing how to add SEO keywords in WordPress involves including them in the post title.\" class=\"wp-image-77771\" srcset=\"https://aioseo.com/wp-content/uploads/2022/03/how-to-add-SEO-keywords-in-wordpress-post-title-1.png 700w, https://aioseo.com/wp-content/uploads/2022/03/how-to-add-SEO-keywords-in-wordpress-post-title-1-300x78.png 300w, https://aioseo.com/wp-content/uploads/2022/03/how-to-add-SEO-keywords-in-wordpress-post-title-1-600x157.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>To avoid having your title being cut off on SERPs, keep it within 60 characters.</p>\n\n\n\n<h3>Headline</h3>\n\n\n\n<p>The headline is the first element readers see on your page. It’s different from your SEO title in that the SEO title is what people see on SERPs, while the headline is crafted for people who are already on a page. Once search engines are on a page, it’s also one of the first elements they use to determine what the page is about. Therefore, including your SEO keywords will improve your chances of ranking for relevant search queries.</p>\n\n\n\n<p>You can add your SEO keyword in your headline as you type it right at the top of the page.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"700\" height=\"240\" src=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-headline.png\" alt=\"Another strategic place to add SEO keywords is in the headline.\" class=\"wp-image-76157\" srcset=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-headline.png 700w, https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-headline-300x103.png 300w, https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-headline-600x206.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Try as much as possible to frontload your keyword. This way, users and search engines quickly get what your post is about. This way your <a href=\"https://aioseo.com/best-wordpress-headline-analyzer-tool/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"headline will be optimized\">headline will be optimized</a>.</p>\n\n\n\n<h3>Header Tags</h3>\n\n\n\n<p><a href=\"https://aioseo.com/header-tags/\" target=\"_blank\" rel=\"noreferrer noopener\">Header tags</a> are primarily used to separate sections on a web page. However, header tags are not just effective at organizing the information. You can optimize your content by including your SEO keywords in them. Search engines and readers use header tags to understand the context of your web page. Therefore, including your SEO keywords helps them quickly do so.</p>\n\n\n\n<p>These can be easily added as you write your content, as with the headline.</p>\n\n\n\n<h3>Introduction and Conclusion</h3>\n\n\n\n<p>Another important place to add your SEO keyword is in the introduction of your article, preferably the first 150 words. This will help you immediately grab your readers&#8217; attention and encourage them to continue reading. Seeing the keyword in the keyword will convince them that your content will meet their search intent. As a result, they&#8217;ll spend more time on your page, signalling to search engines that your content is valuable.</p>\n\n\n\n<h3>Body Copy</h3>\n\n\n\n<p>You should also sprinkle your SEO keywords in your body copy. Don&#8217;t overdo it, though, as this could be deemed keyword stuffing. Instead, strike the right balance, so search engines know that your content matches the user’s search query. Besides, keyword stuffing also detracts from your page&#8217;s user experience (UX).</p>\n\n\n\n<h3>URL</h3>\n\n\n\n<p>Your URL is another important place to add your SEO keywords. For one, it helps search engines know what your content is about. Secondly, because it appears right below the title on SERPs, it’s one of the first things users see. Finally, if your keyword is in the URL, it cements the fact that your content will meet their search intent.</p>\n\n\n\n<p>While WordPress generates a URL for you based on your headline, you must customize it to include your keyword. This is very easy to do with a tool like AIOSEO. Simply save your draft, then head to the <strong>Post</strong> settings on the right-hand side of the screen. Scroll down until you find the <strong>Permalink</strong> setting.&nbsp;</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"308\" height=\"357\" src=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-url.png\" alt=\"Knowing how to add SEO keywords in WordPress includes placing your keywords in the URL.\" class=\"wp-image-76159\" srcset=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-url.png 308w, https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-url-259x300.png 259w\" sizes=\"(max-width: 308px) 100vw, 308px\" /></figure></div>\n\n\n\n<p>You can then optimize your URL by removing stop words, dates, and numbers. You can also add your SEO keyword.</p>\n\n\n\n<h3>Meta Description</h3>\n\n\n\n<p>The <a href=\"https://aioseo.com/how-to-write-meta-descriptions-for-seo/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"meta description\">meta description</a> is the last element of your page or post that appears on the results snippet on SERPs. Because of this, it’s another strategic place to add your SEO keyword. Again, with AIOSEO, editing your meta description is easy. Just scroll to the bottom of your post/page to the <strong>General</strong> section of AIOSEO&#8217;s settings. You&#8217;ll find the <strong>Meta Description</strong> field just under the <strong>Post </strong>field.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"309\" src=\"https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-metadescription.png\" alt=\"The meta description is another great place to add your SEO keywords. \" class=\"wp-image-95408\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-metadescription.png 700w, https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-metadescription-300x132.png 300w, https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-metadescription-600x265.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>As with the other elements on your post, front-load the keyword as much as possible.&nbsp;</p>\n\n\n\n<p>Once you’ve filled in the Post Title, Meta Description, and URL Slug field, AIOSEO will show you a preview of what the snippet will look like on SERPs. You&#8217;ll find the snippet under the <strong>General</strong> section of your AIOSEO settings at the bottom of the page you&#8217;re editing.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"229\" src=\"https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-snippets.png\" alt=\"AIOSEO shows you a snippet of what your meta data will look like on SERPs.\" class=\"wp-image-95394\" srcset=\"https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-snippets.png 700w, https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-snippets-300x98.png 300w, https://aioseo.com/wp-content/uploads/2022/05/add-seo-keywords-to-wordpress-snippets-600x196.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>Make sure everything is correct before you publish.</p>\n\n\n\n<h3>Image Name and Alt Text</h3>\n\n\n\n<p>If you include images in your content (as you should), include your keyword in the image name and the alt text. The easiest way to add <a href=\"https://aioseo.com/how-to-write-alt-text-for-images-for-seo-3-easy-tips/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"image alt text\">image alt text</a> is to upload your image then fill in the <strong>Alt Text</strong> field on the <strong>Select or Upload Media</strong> page.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"325\" height=\"505\" src=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-image-alt-text-1.png\" alt=\"Add SEO keywords to your alt text.\" class=\"wp-image-76166\" srcset=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-image-alt-text-1.png 325w, https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-image-alt-text-1-193x300.png 193w\" sizes=\"(max-width: 325px) 100vw, 325px\" /></figure></div>\n\n\n\n<p>You can also add alt text to your image after uploading it, especially if you’re using the block editor. Just click on the image, and the settings for that block will open up, including the <strong>Alt Text</strong> field:</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img width=\"374\" height=\"448\" src=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-image-alt-text.png\" alt=\"Adding image alt text in the block editor is as easy as clicking on the image and editing the alt text in the field provided. \" class=\"wp-image-76167\" srcset=\"https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-image-alt-text.png 374w, https://aioseo.com/wp-content/uploads/2022/02/how-to-add-seo-keywords-to-wordpress-image-alt-text-250x300.png 250w\" sizes=\"(max-width: 374px) 100vw, 374px\" /></figure></div>\n\n\n\n<p>Simply fill in your alt text, and that’s it! You’ve added your SEO keyword in WordPress.</p>\n\n\n\n<h2>Now You Know How to Add SEO Keywords in WordPress, What Next?</h2>\n\n\n\n<p>Adding your SEO keywords in WordPress is not the end goal of <a href=\"https://aioseo.com/seo-checklist/\" title=\"your SEO strategy\" target=\"_blank\" rel=\"noreferrer noopener\">your SEO strategy</a>. Once your post is live, you must <a href=\"https://aioseo.com/best-seo-rank-tracker/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"track your keywords\">track your keywords</a>. You must keep an eye on how your keywords are performing. Doing so will help you know if you’re making headway or whether you need to adjust your strategy.</p>\n\n\n\n<p>An excellent way of doing this is by <a href=\"https://aioseo.com/how-to-set-up-google-analytics-on-a-wordpress-site/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"connecting your WordPress site to Google Analytics\">connecting your WordPress site to Google Analytics</a>.</p>\n\n\n\n<p>If you need an easy way to do this from right within your WordPress Dashboard, you can install a Google Analytics plugin like <a href=\"https://www.monsterinsights.com/\" title=\"MonsterInsights\" target=\"_blank\" rel=\"noreferrer noopener\">MonsterInsights</a>. It’s the best Google Analytics plugin for WordPress. Among other insights, MonsterInsights will show you the keyphrases:</p>\n\n\n\n<ul><li>Drive the most traffic to your website</li><li>That aren’t performing well</li></ul>\n\n\n\n<p>If you discover keywords that are not bringing in the desired results, you can work on other ranking measures. For example, you can build more backlinks to the content or encourage more social sharing. You can also rework the content if it’s not meeting user intent.</p>\n\n\n\n<h2>Ready to Add SEO Keywords in WordPress? It’s Easy with AIOSEO</h2>\n\n\n\n<p>As you’ve seen, SEO keywords are the foundation of every SEO campaign. Placing them properly in your content is critical to increasing your chances of ranking. That’s why you need a powerful SEO tool that makes SEO keyword placement easy. You need a tool like AIOSEO. With AIOSEO, you can, besides adding SEO keywords:</p>\n\n\n\n<ul><li>Create sitemaps</li><li>Build powerful internal links</li><li>Create redirects</li><li>And much more.</li></ul>\n\n\n\n<p>So, go ahead and <a href=\"https://aioseo.com/pricing/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"download AIOSEO today\">download AIOSEO today</a> and supercharge your WordPress SEO.</p>The post <a href=\"https://aioseo.com/how-to-add-seo-keywords-in-wordpress/\">How to Add SEO Keywords in WordPress (Boost CTR & Rankings)</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"https://aioseo.com/how-to-add-seo-keywords-in-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:88:\"\n		\n		\n					\n		\n		\n		\n				\n		\n		\n		\n		\n		\n		\n\n					\n										\n					\n					\n			\n		\n		\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"29 Link Building Statistics to Help Power Your SEO Strategy\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:112:\"https://aioseo.com/link-building-statistics/?utm_source=rss&utm_medium=rss&utm_campaign=link-building-statistics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"https://aioseo.com/link-building-statistics/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 05 May 2022 15:19:24 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:6:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO News\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:9:\"backlinks\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:14:\"internal links\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:13:\"link building\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:5;a:5:{s:4:\"data\";s:3:\"SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:27:\"https://aioseo.com/?p=88674\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:441:\"<p>Looking for some link building statistics to inspire your next campaign? Link building is one of the pillar elements of effective SEO campaigns and, as such, requires careful planning. One way you can do that is to get current link-building&#8230;</p>\nThe post <a href=\"https://aioseo.com/link-building-statistics/\">29 Link Building Statistics to Help Power Your SEO Strategy</a> first appeared on <a href=\"https://aioseo.com\">AIOSEO</a>.\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Kato Nkhoma\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:16400:\"<p>Looking for some link building statistics to inspire your next campaign?</p>\n\n\n\n<p>Link building is one of the pillar elements of <a href=\"https://aioseo.com/seo-hacks-to-grow-your-traffic/\" target=\"_blank\" rel=\"noreferrer noopener\">effective SEO campaigns</a> and, as such, requires careful planning. One way you can do that is to get current link-building stats so you know the lay of the land.</p>\n\n\n\n<p>But first, let&#8217;s get a few basics covered.</p>\n\n\n\n<h2>What is Link Building?</h2>\n\n\n\n<p><a href=\"https://aioseo.com/link-building-guide/\" target=\"_blank\" rel=\"noreferrer noopener\">Link building</a> is the practice of proactively increasing the number of inbound links to a webpage. Effective link building requires focusing on high-quality links, not just quantity. It&#8217;s also important that the links you build are relevant to your niche, industry, and topic. This is because links are a vote of confidence in the quality of your content. Therefore, the more relevant a backlink is, the more value it has. </p>\n\n\n\n<p>No matter what niche or industry you&#8217;re in, link building is a vital element of executing an impactful digital marketing strategy.</p>\n\n\n\n<p>A few benefits of Link building include:</p>\n\n\n\n<ul><li><strong>Traffic generation</strong>: You get to tap into the host site&#8217;s audience as they can click on your link and land on your website.</li><li><strong>Brand awareness</strong>: When other sites link to yours, you gain brand exposure, resulting in a boost in brand awareness.</li><li><strong>Increase in domain authority (DA)</strong>: DA is a metric created by Moz to measure how likely a website will rank well on Google search and other search engine results pages (SERPs). The higher the DA, the more likely you will rank for our chosen keywords.</li></ul>\n\n\n\n<p>With that out of the way, let&#8217;s dive right into the most important link building stats you need to know.</p>\n\n\n\n<h2>General Link Building Statistics</h2>\n\n\n\n<p>Before we zero in on some specific link building statistics you can use to fine-tune your campaigns, let&#8217;s first look at some general link building statistics.</p>\n\n\n\n<p>1. <a href=\"https://backlinko.com/content-study\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">94% of all the content</a> on the internet doesn&#8217;t have a backlink. This means brands that proactively build backlinks are already at an advantage in running successful content marketing campaigns.</p>\n\n\n\n<p>2. <a href=\"http://ww2.conductor.com/rs/conductor2/images/SEO%20Enterprise%20Benchmark%20Study_Conductor.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">41% of enterprise companies</a> say link building is the most challenging aspect of SEO.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"688\" height=\"474\" src=\"https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-difficult-seo-aspects.png\" alt=\"Link building statistics show that building backlinks is one of the hardest things for large enterprises. \" class=\"wp-image-88688\" srcset=\"https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-difficult-seo-aspects.png 688w, https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-difficult-seo-aspects-300x207.png 300w, https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-difficult-seo-aspects-600x413.png 600w\" sizes=\"(max-width: 688px) 100vw, 688px\" /></figure></div>\n\n\n\n<p>3. <a href=\"https://aira.net/state-of-link-building/the-impact-of-link-building/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">85% of marketers</a> believe links will still play an essential role in how search engines rank websites five years from now.</p>\n\n\n\n<p>4. <a href=\"http://ww2.conductor.com/rs/conductor2/images/SEO%20Enterprise%20Benchmark%20Study_Conductor.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">13% of SEO experts</a> cite link building as the most valuable SEO tactic.</p>\n\n\n\n<h2>Importance of Link Building for SEO</h2>\n\n\n\n<p>Is link building really important for SEO?</p>\n\n\n\n<p>Yes. It definitely is. Here are three types of links you should be building on your website:</p>\n\n\n\n<ul><li><strong>Internal links</strong>: These are links between pages on your website.&nbsp;</li><li><strong>Outbound links</strong>: These are links from your website to another site.</li><li><strong>Inbound links</strong>: These are external links from a website to yours.</li></ul>\n\n\n\n<p>All three types of links are essential to running an impactful SEO campaign. Here are some stats to prove that:</p>\n\n\n\n<p>6. Links are considered among the <a href=\"https://searchengineland.com/now-know-googles-top-three-search-ranking-factors-245882\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">top two criteria</a> used by Google&#8217;s algorithm to rank web pages.</p>\n\n\n\n<p>7. <a href=\"https://ahrefs.com/blog/reciprocal-links/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">43.7% of the top-ranking pages</a> on SERPs have reciprocal links (built when websites link to each other).</p>\n\n\n\n<p>8. <a href=\"https://www.aira.net/state-of-link-building/link-building-measurement-and-reporting/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">52% of digital marketers</a> say link building and brand mentions (also called linkless backlinks) directly impact organic search rankings.</p>\n\n\n\n<p>9. A higher domain rating DR or DA (depending on whether you’re using Semrush, Ahrefs, Moz, or any other SEO tool you&#8217;re using) correlates <a href=\"https://backlinko.com/search-engine-ranking\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">with higher rankings on SERPs</a>.</p>\n\n\n\n<p>10. Sites that rank first on SERPs usually have <a href=\"https://backlinko.com/search-engine-ranking\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">3.8x more backlinks</a> than those on positions 2-10 on the first page.</p>\n\n\n\n<p>11. <a href=\"https://www.aira.net/state-of-link-building/link-building-measurement-and-reporting/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">38% of marketers</a> say page rankings are one of the top key performance indicators (KPIs) they use to gauge the effectiveness of their link-building campaigns.</p>\n\n\n\n<p>12. <a href=\"https://seotribunal.com/blog/stats-to-understand-seo/\">65% of SEOs</a> say link building is the most challenging aspect of SEO.</p>\n\n\n\n<p>13. <a href=\"https://databox.com/how-to-use-internal-links\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">42% of survey respondents</a> said they spend an equal amount of time on building external and <a href=\"https://aioseo.com/features/internal-link-assistant/\" target=\"_blank\" rel=\"noreferrer noopener\">internal links</a>.</p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img width=\"700\" height=\"733\" src=\"https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-ahrefs-traffic-study.png\" alt=\"Studies show that there\'s a direct correlation between number of backlinks and traffic.\" class=\"wp-image-88689\" srcset=\"https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-ahrefs-traffic-study.png 700w, https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-ahrefs-traffic-study-286x300.png 286w, https://aioseo.com/wp-content/uploads/2022/04/link-building-statistics-ahrefs-traffic-study-600x628.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" /></figure></div>\n\n\n\n<p>14. There is a <a href=\"https://ahrefs.com/blog/search-traffic-study/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">direct correlation</a> between the number of backlinks a web page has and the amount of organic traffic it generates.</p>\n\n\n\n<h2>Popular Link Building Strategies</h2>\n\n\n\n<p>Some link building strategies are effective. Others are downright not worth the effort.&nbsp;</p>\n\n\n\n<p>Which tactics should you focus on?&nbsp;</p>\n\n\n\n<p>15. <a href=\"https://userp.io/state-of-backlinks-for-seo/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">40.7% of marketers</a> say content marketing is the best strategy for passively building organic links.</p>\n\n\n\n<p>16. A whopping <a href=\"https://www.aira.net/state-of-link-building/in-house-specific-questions/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">69% of marketers</a> believe buying links can improve a site&#8217;s search rankings</p>\n\n\n\n<p>17. &#8220;Why&#8221; posts, &#8220;What&#8221; posts, and infographics get <a href=\"https://backlinko.com/content-study\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">25.8% more backlinks</a> compared to videos and &#8220;How-to&#8221; posts.&nbsp;</p>\n\n\n\n<p>18. <a href=\"https://aira.net/state-of-link-building/content-led-link-building/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">31% of marketers</a> run outreach campaigns to build links to a new piece of content for up to 4 weeks after launching the content piece. 27% don&#8217;t put an end date to their campaigns.</p>\n\n\n\n<p>19. Guest blogging is one of the most popular and effectual link building practices, with <a href=\"https://www.spiralytics.com/blog/approach-linkbuilding-the-right-way/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">60% of bloggers</a> saying they publish 1-5 guest posts a month.&nbsp;</p>\n\n\n\n<h2>The Cost of Link Building in 2022</h2>\n\n\n\n<p>As with all marketing campaigns, you have to invest to see some significant results with link building.</p>\n\n\n\n<p>Being an important factor that influences ranking, you must be prepared to invest time and resources in building backlinks.</p>\n\n\n\n<p>How much does link building cost?</p>\n\n\n\n<p>20. <a href=\"https://www.aira.net/state-of-link-building/in-house-specific-questions/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">36% of businesses</a> outsource link building as they see it as a complicated process.</p>\n\n\n\n<p>21. <a href=\"https://www.aira.net/state-of-link-building/in-house-specific-questions/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">61% of marketers</a> say they use up to 10% of their budget on building links.</p>\n\n\n\n<p>22. In a survey of over 800 SEO professionals, about 40% of the respondents said they spend over <a href=\"https://userp.io/state-of-backlinks-for-seo/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">$1000 per month</a> on link building.</p>\n\n\n\n<p>23. In another study, <a href=\"https://www.aira.net/state-of-link-building/in-house-specific-questions/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">46% of marketers</a> said they spend $10,000 or more annually on link building campaigns.</p>\n\n\n\n<p>24. The average cost of buying a backlink is <a href=\"https://ahrefs.com/blog/buy-backlinks/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">$361.44</a>.</p>\n\n\n\n<p>25. <a href=\"https://www.aira.net/state-of-link-building/in-house-specific-questions/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">41% of marketers</a> expect the cost of link building to increase in the coming years.</p>\n\n\n\n<p><strong>Disclaimer</strong>: Google is against exchanging links with money or products. That&#8217;s why we don&#8217;t advocate buying links as a link-building tactic. We prefer link building services that build links manually.</p>\n\n\n\n<h2>Best Content Formats for Link Building</h2>\n\n\n\n<p>Content marketing is a discipline with different types of content.</p>\n\n\n\n<p>Knowing the content formats that attract the most backlinks is therefore important.</p>\n\n\n\n<p>Which content types do just that?</p>\n\n\n\n<p>26. Long-form content gets about <a href=\"https://backlinko.com/content-study\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">77.2% more backlinks</a> than short-form content. This means long-form content should play a central role in your organic link building strategy.</p>\n\n\n\n<p>27. <a href=\"https://contentmarketinginstitute.com/2017/11/types-content-links/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">70% of SEO specialists</a> find data/research to be the most effective content format for attracting links.&nbsp;</p>\n\n\n\n<p>28. Video content ranks among the most linked to content, according to <a href=\"https://seotribunal.com/blog/stats-to-understand-seo/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">66% of survey respondents</a>.</p>\n\n\n\n<p>29. According to the same survey, Infographics (61%) and white papers (60%) are other content format types effective for earning backlinks.&nbsp;</p>\n\n\n\n<h2>Tips for Building High-quality Backlinks</h2>\n\n\n\n<p>With most marketers struggling with link building, are there some tips to making this important SEO practice easier?</p>\n\n\n\n<p>There sure are. Here are our top four:</p>\n\n\n\n<h3><strong>Become a Resource in Your Niche</strong></h3>\n\n\n\n<p>One way to earn backlinks organically is to become a resource in your niche or industry. You can do this by publishing high-quality content. You can also become a trusted resource by using a service like Help a Reporter Out (HARO).</p>\n\n\n\n<h3><strong>Conduct and Publish Industry Research</strong></h3>\n\n\n\n<p>Stats. Facts. Data. Research. All these are essential to writing <a href=\"https://aioseo.com/what-is-google-eat/\" target=\"_blank\" rel=\"noreferrer noopener\">authoritative content</a>. Unfortunately, not everyone has the resources and time to conduct original industry research. If you&#8217;re in a position to invest in research, do so. It will help you generate backlinks on autopilot as other publications will cite you in their content.&nbsp;&nbsp;</p>\n\n\n\n<h3><strong>Fix Broken Links (Or Replace Outdated Ones)</strong></h3>\n\n\n\n<p>Every publisher wants to offer their website visitors the best possible experience on their websites. This is why broken links are a nightmare. Also, broken links can hurt your SEO. That&#8217;s why finding and fixing broken links is one of the best tactics you can use to build backlinks. Publishers are more than happy to get help in this regard. The same applies to outdated links.</p>\n\n\n\n<h3><strong>Develop a New Strategy, Technique or Tip</strong></h3>\n\n\n\n<p>Another great way of earning organic backlinks is to develop a unique strategy, technique or tip that people in your industry would find helpful. Then, people will link back to your resource on this technique when citing it in their content.</p>\n\n\n\n<h2>Link Building Statistics: What&#8217;s Next?</h2>\n\n\n\n<p>As you&#8217;ve seen from the statistics above, link building is a crucial element of digital marketing. That&#8217;s why every brand must invest in it.</p>\n\n\n\n<p>Wondering what to do with all this data?</p>\n\n\n\n<p>Simple. This statistic post aims to highlight opportunities and strategies you can leverage to design and execute your next campaign. With links being one of the most critical ranking factors search engines consider, you must ensure your campaigns are effective. For that to happen, you need to design data-driven campaigns.</p>\n\n\n\n<p>Successful ink building is a <a href=\"https://aioseo.com/seo-checklist/\" target=\"_blank\" rel=\"noreferrer noopener\">critical element of SEO</a>. The above stats have proven it. But as you&#8217;ve seen, a lot of content online doesn&#8217;t get any backlinks. One reason for that is no one knows about it. To boost the chances of people finding your content and linking back to it, you must create <a href=\"https://aioseo.com/seo-tutorial/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO-friendly content</a>.</p>\n\n\n\n<p>That&#8217;s where SEO plugins like <a href=\"https://aioseo.com/\" target=\"_blank\" rel=\"noreferrer noopener\">AIOSEO</a> come in.</p>\n\n\n\n<p>AIOSEO is an SEO toolkit that can help you implement <a href=\"https://aioseo.com/seo-best-practices/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO best practices</a> on your website and content. This includes:</p>\n\n\n\n<ul><li>On-page SEO</li><li>Off-page SEO</li><li>Technical SEO</li></ul>\n\n\n\n<p>With AIOSEO, you can drastically increase the chances of your content ranking without needing to hire an expert.</p>\n\n\n\n<p>If you&#8217;re not yet an AIOSEO user, there&#8217;s no better time than now to get this powerful plugin. 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